Category: Harvard Business School MBA Case Help

  • volv The Marketing Mix to Scale a Fitness Business

    volv The Marketing Mix to Scale a Fitness Business

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    I was in awe of the new approach to fitness businesses developed by Volv, a startup firm that uses technology to connect with customers and provide fitness opportunities around the clock, day and night. Volv’s marketing mix (pricing, product, place, promotion, and personality) has been so effective, it has set up new benchmarks for this industry, making it stand out. Products: Volv is introducing an innovative solution to the traditional fitness industry where people can connect with a personal trainer

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    I used the following Marketing Mix elements to successfully scale my fitness business, “A110 Health”: 1. Product/Service – My proprietary branded workout equipment that combines state-of-the-art design and functionality with exceptional durability and quality. 2. Pricing – A highly competitive pricing model with clear price points and an extensive range of plans to meet varying levels of fitness goals, from casual to professional, with a mix of subscriptions, memberships, and one-off fees. 3.

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  • The Failure of Westinghouse 2017

    The Failure of Westinghouse 2017

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    On January 3, 2017, one of the biggest and best-known manufacturers of industrial and commercial electrical equipment, Westinghouse, announced a major financial shortfall. This led to the resignation of its CEO and the decision to spin off the power generators division. While I wasn’t there, I remember this from the headlines, from the front pages of newspapers, from the talk of the town on the news, and I can even imagine the outrage and the fury of the people and the media. At this

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    Westinghouse Electric Corporation has announced the closure of its nuclear division indefinitely, citing financial problems. The closure marks an end to the company’s long, proud history in the nuclear power industry. The Westinghouse brand has been associated with the construction of nuclear power plants, but nowadays, the company has been struggling financially to keep its nuclear fleet running and keep production alive. The company, founded in 1896, was known for its innovative technology and commitment to improving the industry. It was the first to successfully build and

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  • Jamaica Broilers in Haiti Exit or Edge

    Jamaica Broilers in Haiti Exit or Edge

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    Jamaica, a Caribbean island in the eastern part of the Lesser Antilles, is a small country known for its beautiful sunsets and rich culture. It is also home to the world’s second largest broiler chicken farm, Jamaica Broilers, which was founded by the Jamaican chicken breeder, Dr. Jack O. Harris, in 1976. The farm’s production capacity ranges from 16 to 24 million poultry units per year, depending on the species and size of units produced.

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  • ABRY Partners and NSM Insurance Group 2017

    ABRY Partners and NSM Insurance Group 2017

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  • Malaysia Airlines Culture Transformation

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  • Customer Profitability and Lifetime Value Note 2002

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  • Grooves Distillery Records The Revival of Vinyl

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