Category: Harvard Entrepreneurship Case Studies

  • Facelift at Olay B Supplement

    Facelift at Olay B Supplement

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  • AMedia Limited Project Scheduling and Risk Management

    AMedia Limited Project Scheduling and Risk Management

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    In August 2013, we at AMedia Limited (“we” or “AMEDI”) embarked on a project to build a new broadcasting studio facility to meet our growing production and distribution requirements. With this new state-of-the-art facility, we would expand our product offerings to include 24-hour broadcasting services, including sports and other live events. Fast forward a year later. AMEDI’s CEO, Mr. JIANG, received an important email from the project manager at a key subcont

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    AMedia Limited is a well-known media company that has achieved great success in the entertainment and advertising industries. As a result, its executives are always concerned about meeting the deadlines set by the clients or consumers. To manage these projects, AMedia’s Marketing Department has established a project scheduling and risk management system. The process helps to ensure that all marketing plans are timely, cost-effective, and deliverable. 1. Project Scheduling The Marketing Department begins the project scheduling process by developing a project schedule

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  • Zhejiang Geely Acquisition of Volvo Cars

    Zhejiang Geely Acquisition of Volvo Cars

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    Zhejiang Geely Holding Group has recently acquired Volvo Cars, one of the world’s largest premium car manufacturers, for an estimated $1.2 billion. While this acquisition might seem like an unremarkable deal to most people, this deal was a landmark moment in the industry as it marked a massive expansion for the company. In my personal experience, the deal was revolutionary in a few ways, but also had some significant drawbacks, which is why I’ll go into detail about the deal’s strengths and weakness

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  • Eyeo’s Adblock Plus

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  • Nomura and the Digital Asset Dilemma

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  • Doing Business in Athens Greece

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  • Ford Motor Company Blueprint for Mobility

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