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Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Online Case Analysis

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Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Solution and Analysis


Intro

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Analysis is presently among the most significant food chains worldwide. It was founded by Henri Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A in 1866, a German Pharmacist who initially introduced "Farine Lactee"; a mix of flour and milk to feed babies and decrease mortality rate. At the exact same time, the Page brothers from Switzerland likewise discovered The Anglo-Swiss Condensed Milk Business. The 2 became competitors in the beginning however later on combined in 1905, leading to the birth of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is now a multinational company. Unlike other international business, it has senior executives from various nations and attempts to make choices considering the whole world. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Solution currently has more than 500 factories around the world and a network spread across 86 countries.

Function

The function of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Corporation is to improve the quality of life of individuals by playing its part and supplying healthy food. It wants to assist the world in shaping a healthy and much better future for it. It also wishes to motivate people to live a healthy life. While making certain that the company is being successful in the long run, that's how it plays its part for a much better and healthy future

Vision

Nestlé's vision is to supply its consumers with food that is healthy, high in quality and safe to consume. It wishes to be ingenious and at the same time understand the requirements and requirements of its customers. Its vision is to grow quick and supply products that would satisfy the requirements of each age group. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A visualizes to develop a well-trained labor force which would assist the business to grow.

Mission.

Nestlé's objective is that as presently, it is the leading company in the food industry, it believes in 'Excellent Food, Great Life". Its objective is to offer its consumers with a range of choices that are healthy and best in taste. It is focused on providing the very best food to its clients throughout the day and night.

Products.
Executive Summary
Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Analysis has a wide variety of products that it offers to its consumers. Its items consist of food for infants, cereals, dairy products, snacks, chocolates, food for animal and mineral water. It has around 4 hundred and fifty (450) factories around the globe and around 328,000 employees. In 2011, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A was noted as the most gainful organization.

Goals and Goals.

• Keeping in mind the vision and mission of the corporation, the business has set its objectives and objectives. These objectives and goals are listed below.
• One goal of the company is to reach zero landfill status.
• Another objective of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is to squander minimum food during production. Usually, the food produced is lost even prior to it reaches the customers.
• Another thing that Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is working on is to enhance its product packaging in such a way that it would assist it to reduce the above-mentioned complications and would likewise ensure the delivery of high quality of its products to its customers.
• Meet global standards of the environment.
• Construct a relationship based on trust with its customers, company partners, employees, and government.

Critical Concerns.

Just Recently, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Company is focusing more towards the method of NHW and investing more of its revenues on the R&D innovation. The country is investing more on mergers and acquisitions to support its NHW strategy. The target of the business is not attained as the sales were anticipated to grow higher at the rate of 10% per year and the operating margins to increase by 20%, given in Exhibition H. There is a need to focus more on the sales then the development technology. Otherwise, it might result in the decreased earnings rate. (Henderson, 2012).

Situational Analysis.
Porter's 5 Forces Analysis
Analysis of Existing Method, Vision and Goals.

The present Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A strategy is based on the idea of Nutritious, Health and Health (NHW). This technique handles the concept to bringing modification in the customer choices about food and making the food things healthier concerning about the health problems.

The vision of this technique is based upon the key approach i.e. 60/40+ which just suggests that the items will have a score of 60% on the basis of taste and 40% is based upon its nutritional value. The items will be produced with additional nutritional value in contrast to all other products in market getting it a plus on its dietary material.

This technique was embraced to bring more nutritious plus yummy foods and beverages in market than ever. In competition with other business, with an intention of retaining its trust over customers as Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Business has actually acquired more relied on by customers.

Microenvironment Analysis (PESTEL Analysis).

The analysis used to determine the position of business in the market is done by using PESTLE analysis, provided in Exhibition A. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A works under the regulations and guidelines directed by government and food authority. The business is more focused on its services and products to make sure about the item quality and security.

Political.
Swot Analysis
The political influence on the business is greatly affected by the public law and guidelines. The company has to satisfy its requirements supplied by federal government otherwise it needs to pay fine. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is greatly supported by Government to fulfill all the criteria of standards like acts of health and safety. In efforts to produce good food, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is altering the standards of food and beverage production. This might cause the offense of governmental rules and regulations.

Economic.

Initiation of the business where the capital income of each individual matters for the increased net sale as this varies country-to-country. The economy of the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Business in U.S. is growing year by year with variable products launch particularly focusing on the nutritional food for babies.

Social.

The social environment continues changing with regard to time like the mindset of the customer as well as their way of lives. Any product and services of any business can not achieve success up until the business is not worried about the living system of the consumer. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is taking measures to fulfill its objectives as the world is in search of healthy and tasty food.

Technological.

In the development of company, strategic measures are somewhat obligatory. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is among the top popular multinational firm and by time it invests in different departments to take its products to brand-new level. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is investing more on its R&D to make its items much healthier and healthy offering consumers with health advantages.

Legal.

There is no such effect of legal aspects of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A as it is more worried over its guidelines and laws.

Environmental

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A, in regards to environmental effect is devoted to work in environmentally friendly environment with preservation of the natural resources and energy. If the resources utilized are recyclable or not, as due to the production of larger number of products there may be a threat.

Competitive Forces Analysis (Porter's 5 Forces Model).

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Analysis has gotten a variety of business that helped it in diversity and growth of its item's profile. This is the detailed description of the Porter's design of 5 forces of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Business, given in Exhibition B.

Competitiveness.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is one of the leading business in this competitive industry with a number of strong competitors like Unilever, Kraft foods and Group DANONE. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is running well in this race for last 150 years. The competitors of other business with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is quite high.
Vrio Analysis
Risk of New Entrants.

A variety of barriers are there for the new entrants to occur in the customer food industry. Just a couple of entrants be successful in this market as there is a need to comprehend the customer need which needs time while current competitors are aware and has advanced with the consumer loyalty over their items with time. There is low hazard of brand-new entrants to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A as it has quite big network of circulation worldwide controling with well-reputed image.

Bargaining Power of Providers.

In the food and drink market, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A owes the biggest share of market requiring greater number of supply chains. This causes it to be an idyllic purchaser for the suppliers. For this reason, any of the provider has never revealed any grumble about cost and the bargaining power is also low. In response, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A has also been worried for its suppliers as it believes in long-term relations.

Bargaining Power of Purchasers.

Thus, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A makes sure to keep its clients pleased. This has led Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A to be one of the devoted business in eyes of its buyers.

Threat of Alternatives.

There has been a terrific hazard of replacements as there are alternatives of some of the Nestlé's items such as boiled water and pasteurized milk. There has also been a claim that some of its products are not safe to use resulting in the decreased sale. Hence, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A started highlighting the health benefits of its products to cope up with the substitutes.

Rival Analysis.

It has become the second largest food and beverage market in the West Europe with a market share of about 8.6% with just a difference of 0.3 points with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A draws in regional costumers by its low expense of the product with the regional taste of the items keeping its first place in the worldwide market. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Help company has about 280,000 employees and functions in more than 197 countries edging its rivals in many areas.

Keep in mind: A brief comparison of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A with its close competitors is given in Exhibit C.

SWOT Analysis.

The internal analysis and external of the business likewise can be done through SWOT Analysis, summarized in the Exhibit F.

Strengths.

• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A has an experience of about 140 years, allowing company to better perform, in various situations.
• Nestlé's has existence in about 86 nations, making it a global leader in Food and Drink Industry.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A has more than 2000 brand names, which increase the circle of its target customers. Famous brand names of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A consist of; Maggi, Kit-Kat, Nescafe, etc.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Help has large amount quantity spending on R&D as compare to its competitorsRivals making the company business launch more nutritious and innovative products.
• After adopting its NHW Method, the business has done big amount of mergers and acquisitions which increase the sales development and enhance market position of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is a well-known brand name with high customer's commitment and brand name recall. This brand name loyalty of customers increases the possibilities of easy market adoption of various brand-new brand names of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.
Weaknesses.
• Acquisitions of those business, like; Kraft frozen Pizza business can provide an unfavorable signal to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A customers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the business's investment in NHW Technique are rather various. It will take long to alter the perception of individuals ab out Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A as a company selling healthy and healthy products.

Opportunities.

• Introducing more health related items makes it possible for the business to record the marketplace in which customers are rather conscious about health.
• Developing nations like India and China has biggest markets in the world. Expanding the market towards establishing countries can enhance the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A company by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the variety of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Analysis consumers. Teachers can suggest their students to purchase Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A products.

Threats.

• Economic instability in nations, which are the prospective markets for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A, can produce several concerns for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.
• Shifting of items from typical to much healthier, results in extra expenses and can lead to decrease company's earnings margins.
• As Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A has an intricate supply chain, therefore failure of any of the level of supply chain can lead the business to deal with specific problems.

Division Analysis

Market Segmentation

The demographic segmentation of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Solution is based upon 4 elements; age, profession, gender and income. For instance, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A produces several products associated with babies i.e. Cerelac, Nido, etc. and related to grownups i.e. confectionary products. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A products are rather budget-friendly by almost all levels, however its significant targeted clients, in terms of earnings level are middle and upper middle level consumers.

Geographical Division

Geographical division of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Study Help is made up of its presence in almost 86 countries. Its geographical division is based upon 2 primary factors i.e. average income level of the customer in addition to the climate of the area. For example, Singapore Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Company's division is done on the basis of the weather of the region i.e. hot, warm or cold.

Psychographic Segmentation

Psychographic segmentation of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A is based upon the character and life style of the consumer. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A 3 in 1 Coffee target those customers whose life style is quite hectic and do not have much time.

Behavioral Segmentation

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Analysis behavioral division is based upon the mindset knowledge and awareness of the client. Its highly healthy products target those clients who have a health mindful mindset towards their intakes.

VRIO Analysis

The VRIO analysis of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Business is a broad range analysis supplying the company with a chance to obtain a practical competitive benefit versus its competitors in the food and beverage market, summarized in Exhibit I.

Prized Possession

The resources used by the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A business are valuable for the business or not. Such as the resources like finance, human resources, management of operations and specialists in marketing. This are a few of the essential important elements of for the recognition of competitive benefit.

Rare

The valuable resources made use of by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A are costly or even uncommon. , if these resources are typically found that it would be much easier for the competitors and the brand-new competitors in the market to easily move in competition.

Replica

The imitation process is costly for the competitors of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Analysis Business. Nevertheless, it can be done just in two different methods i.e. product duplication which is produced and manufactured by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Business and launching of the substitute of the items with changing expense. This increases the threat of interruption to the recent structure of the market.

Company

This element of VRIO analysis deals with the compatibility of the business to position in the market making efficient use of its important resources which are challenging to imitate. Regularly, the development of management is totally dependent on the firm's execution strategy and team. Therefore, this polishes the skills of the company by time based upon the choices made by company for the progression of its strategic capitals.

Quantitative Analysis

R&D Costs as a percentage of sales are declining with increasing actual amount of costs reveals that the sales are increasing at a greater rate than its R&D spending, and enable the business to more spend on R&D.

Net Profit Margin is increasing while R&D as a percentage of sales is decreasing. This indicator likewise shows a green light to the R&D spending, acquisitions and mergers.

Debt ratio of the company is increasing due to its costs on mergers, acquisitions and R&D advancement rather than payment of financial obligations. This increasing debt ratio pose a hazard of default of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A to its investors and could lead a decreasing share costs. In terms of increasing debt ratio, the firm must not spend much on R&D and should pay its present debts to decrease the threat for financiers.

The increasing danger of financiers with increasing debt ratio and decreasing share prices can be observed by big decrease of EPS of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Solution stocks.

The sales development of company is also low as compare to its mergers and acquisitions due to slow perception structure of customers. This slow development likewise prevent business to more spend on its mergers and acquisitions.( Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Financial Reports, 2006-2010).

Keep in mind: All the above analysis is done on the basis of calculations and Graphs given in the Exhibitions D and E.

TWOS Analysis.

TWOS analysis can be utilized to obtain different techniques based on the SWOT Analysis offered above. A short summary of TWOS Analysis is given in Exhibit H.

Methods to exploit Opportunities utilizing Strengths.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Solution should present more ingenious products by large amount of R&D Spending and acquisitions and mergers. It might increase the market share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A and increase the profit margins for the company. It might likewise offer Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A a long term competitive benefit over its competitors.

The worldwide expansion of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A must be concentrated on market catching of establishing countries by growth, bring in more consumers through customer's commitment. As developing countries are more populated than industrialized countries, it might increase the customer circle of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.

Strategies to Overcome Weaknesses to Make Use Of Opportunities.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Help needs to do mindful acquisition and merger of companies, as it could affect the client's and society's perceptions about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A. It must acquire and merge with those companies which have a market reputation of nutritious and healthy companies. It would enhance the understandings of customers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A ought to not only invest its R&D on innovation, instead of it must also concentrate on the R&D costs over evaluation of expense of different nutritious items. This would increase cost performance of its products, which will lead to increasing its sales, due to decreasing costs, and margins.

Strategies to utilize strengths to conquer risks.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A ought to move to not only developing however also to developed countries. It ought to widen its circle to various nations like Unilever which runs in about 170 plus countries.

Methods to get rid of weak points to prevent dangers.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A needs to wisely manage its acquisitions to prevent the risk of mistaken belief from the consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A. It needs to merge and acquire with those nations having a goodwill of being a healthy business in the market. This would not only improve the perception of customers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A however would likewise increase the sales, revenue margins and market share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A. It would likewise make it possible for the company to use its possible resources efficiently on its other operations instead of acquisitions of those companies slowing the NHW technique development.

Alternatives.

In order to sustain the brand in the market and keep the customer undamaged with the brand, there are two alternatives:.

Alternative: 1.

The Company ought to invest more on acquisitions than on the R&D.

Pros:.

1. Acquisitions would increase overall possessions of the business, increasing the wealth of the company. Nevertheless, spending on R&D would be sunk cost.
2. The company can resell the gotten units in the market, if it fails to implement its method. Quantity invest on the R&D might not be restored, and it will be thought about completely sunk cost, if it do not offer potential outcomes.
3. Investing in R&D offer slow growth in sales, as it takes long time to introduce an item. Nevertheless, acquisitions supply quick outcomes, as it provide the company currently developed product, which can be marketed soon after the acquisition.

Cons:.

1. Acquisition of company's which do not fit with the company's values like Kraftz foods can lead the business to face mistaken belief of consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A core values of healthy and healthy products.
2. Big costs on acquisitions than R&D would send out a signal of business's inadequacy of establishing innovative items, and would results in customer's dissatisfaction as well.
3. Big acquisitions than R&D would extend the product line of the business by the products which are already present in the market, making business unable to present new innovative items.

Alternative: 2

The Business should invest more on its R&D instead of acquisitions.

Pros:

1. It would allow the company to produce more ingenious items.
2. It would provide the company a strong competitive position in the market.
3. It would allow the business to increase its targeted customers by introducing those items which can be provided to an entirely brand-new market section.
4. Ingenious items will offer long term advantages and high market share in long run.

Cons:

1. It would decrease the earnings margins of the company.
2. In case of failure, the whole spending on R&D would be considered as sunk expense, and would affect the company at large. The danger is not when it comes to acquisitions.
3. It would not increase the wealth of company, which could supply a negative signal to the investors, and might result I decreasing stock prices.

Alternative 3:

Continue its acquisitions and mergers with significant spending on in R&D Program.

Pros:

1. It would permit the company to present brand-new ingenious items with less threat of converting the spending on R&D into sunk cost.
2. It would supply a positive signal to the financiers, as the general assets of the company would increase with its substantial R&D spending.
3. It would not impact the profit margins of the company at a big rate as compare to alternative 2.
4. It would offer the business a strong long term market position in terms of the company's total wealth as well as in terms of innovative products.

Cons:

1. Risk of conversion of R&D spending into sunk cost, greater than alternative 1 lesser than alternative 2.
2. Danger of misunderstanding about the acquisitions, greater than alternative 2 and lower than option 1.
3. Intro of less variety of innovative products than alternative 2 and high number of innovative products than alternative 1.

Suggestion

With the deep analysis of the above options, it is recommended that the company ought to pick the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would make it possible for the business to not only introduce ingenious and brand-new items in the market it would likewise reduce the high expenditures on R&D under alternative 2 and increase the profit margins. It would enable the company to increase its share costs as well, as financiers are willing to invest more in business with significant R&D spending and boost in the overall worth of the company.

Action and implementation Method

Technique can be implemented effectively by establishing specific short term as well as long term plans. These strategies could be as follows;

Short-term Plan (0-1 year).

• Under the short term plan Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Help must carry out various activities to implement its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand name portfolio done, to take a look at the core selling brands, which create most of its earnings.
• Analyze the current target market as well as the marketplace sector which is not include in the company's circle.
• Analyze the current financial data to measure the amount that ought to be invested in the R&D and acquisitions.
• Analyze the potential investors and their nature, i.e. do they desire long term benefits (capital gain), or the want early revenues (dividend). It would let the business to understand that how much quantity must be spent on R&D.

Mid Term Plan (1-5 years).

• Obtain those organizations in which the business has possible experience to handle. Obtain most beneficial organizations with a strong commitment to health, to build the client's understandings in the ideal instructions.
• Focus more on acquisitions than R&D to build the base in the consumer's mind about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A worths and vision and to prevent possible threat of sunk cost.

Long Term Plan (1-10 years).

• Get organizations with health as well as taste factor, as the base for the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A as a company producing healthy products has actually been developed under midterm plan and now the business could move towards taste element as well to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to construct new products.

Conclusion.
Recommendations
Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A Case Help has actually developed considerable market share and brand identity in the urban markets, it is suggested that the business needs to focus on the rural locations in terms of developing brand loyalty, equity, and awareness, such can be done by developing a specific brand allocation technique through trade marketing strategies, that draw clear distinction in between Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom A items and other competitor products. This will allow the business to establish brand equity for recently introduced and currently produced items on a greater platform, making the reliable use of resources and brand name image in the market.