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Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Solution & Analysis


Intro

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is currently one of the greatest food chains worldwide. It was established by Henri Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B in 1866, a German Pharmacist who initially released "Farine Lactee"; a mix of flour and milk to decrease and feed infants death rate.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is now a multinational company. Unlike other multinational companies, it has senior executives from different countries and tries to make decisions considering the whole world. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Solution currently has more than 500 factories worldwide and a network spread across 86 countries.

Purpose

The function of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Corporation is to boost the quality of life of people by playing its part and offering healthy food. While making sure that the business is succeeding in the long run, that's how it plays its part for a better and healthy future

Vision

Nestlé's vision is to supply its clients with food that is healthy, high in quality and safe to eat. It wants to be innovative and all at once understand the needs and requirements of its clients. Its vision is to grow fast and offer products that would please the requirements of each age. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B pictures to establish a well-trained labor force which would assist the company to grow.

Objective.

Nestlé's objective is that as currently, it is the leading company in the food industry, it believes in 'Excellent Food, Good Life". Its mission is to supply its customers with a variety of options that are healthy and finest in taste also. It is focused on supplying the very best food to its customers throughout the day and night.

Products.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help has a large range of items that it provides to its consumers. Its items include food for infants, cereals, dairy items, snacks, chocolates, food for pet and bottled water. It has around 4 hundred and fifty (450) factories around the world and around 328,000 staff members. In 2011, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B was noted as the most gainful organization.

Goals and Goals.

• Keeping in mind the vision and mission of the corporation, the company has laid down its goals and objectives. These objectives and goals are listed below.
• One objective of the company is to reach absolutely no landfill status.
• Another objective of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is to lose minimum food throughout production. Frequently, the food produced is wasted even before it reaches the customers.
• Another thing that Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is dealing with is to improve its packaging in such a way that it would assist it to lower the above-mentioned problems and would also guarantee the delivery of high quality of its items to its clients.
• Meet global requirements of the environment.
• Construct a relationship based on trust with its consumers, company partners, workers, and government.

Critical Issues.

Recently, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Analysis Company is focusing more towards the strategy of NHW and investing more of its profits on the R&D technology. The country is investing more on acquisitions and mergers to support its NHW method. The target of the company is not accomplished as the sales were expected to grow higher at the rate of 10% per year and the operating margins to increase by 20%, given in Exhibit H.

Situational Analysis.

Analysis of Current Strategy, Vision and Goals.

The current Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B method is based on the principle of Nutritious, Health and Wellness (NHW). This method handles the idea to bringing modification in the consumer choices about food and making the food stuff much healthier worrying about the health concerns.

The vision of this technique is based upon the key method i.e. 60/40+ which simply indicates that the items will have a rating of 60% on the basis of taste and 40% is based upon its nutritional worth. The products will be produced with additional dietary value in contrast to all other items in market getting it a plus on its dietary material.

This method was embraced to bring more delicious plus healthy foods and drinks in market than ever. In competitors with other business, with an intention of maintaining its trust over consumers as Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Company has acquired more relied on by customers.

Microenvironment Analysis (PESTEL Analysis).

The analysis used to determine the position of company in the market is done by utilizing PESTLE analysis, given in Display A. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B works under the rules and policies directed by federal government and food authority. The company is more focused on its services and products to make sure about the item quality and security. This analysis will help in comprehending environment of external market in the global food and beverage markets. (Parera, 2017).

Political.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is greatly supported by Government to meet all the requirements of requirements like acts of health and safety. In efforts to make great food, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Analysis is changing the requirements of food and beverage manufacturing.

Economic.

Initiation of business where the capital earnings of each specific matters for the increased net sale as this varies country-to-country. The economy of the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Business in U.S. is growing year by year with variable products launch particularly focusing on the nutritional food for babies.

Social.

The social environment keeps changing with regard to time like the mindset of the consumer along with their lifestyles. Any product or service of any company can not be successful till the company is not worried about the living system of the customer. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is taking procedures to satisfy its goals as the world remains in search of tasty and healthy food.

Technological.

In the development of business, strategic procedures are rather mandatory. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is among the leading popular international company and by time it invests in various departments to take its items to new level. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is investing more on its R&D to make its items much healthier and nutritious providing consumers with health advantages.

Legal.

There is no such effect of legal aspects of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B as it is more concerned over its laws and policies.

Environmental

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B, in terms of environmental effect is devoted to operate in environment-friendly environment with preservation of the natural resources and energy. If the resources used are recyclable or not, as due to the manufacturing of larger number of products there may be a risk.

Competitive Forces Analysis (Porter's 5 Forces Design).

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help has actually obtained a number of companies that helped it in diversity and growth of its item's profile. This is the thorough explanation of the Porter's design of 5 forces of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Business, given up Exhibit B.

Competitiveness.

There is severe competition in the industry of food and drinks. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is one of the top business in this competitive market with a variety of strong rivals like Unilever, Kraft foods and Group DANONE. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is running well in this race for last 150 years. Each business has a definite share of market. This competition is not simply restricted to the cost of the product but likewise for innovation, quality and variation. Every industry is making every effort hard for the upkeep of their market share. The competition of other business with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is rather high.

Danger of New Entrants.

A number of barriers are there for the brand-new entrants to take place in the consumer food market. Only a few entrants prosper in this industry as there is a requirement to understand the consumer need which requires time while current rivals are aware and has actually advanced with the consumer commitment over their products with time. There is low risk of new entrants to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B as it has quite big network of distribution worldwide controling with well-reputed image.

Bargaining Power of Providers.

In the food and beverage industry, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help owes the largest share of market requiring greater number of supply chains. In action, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has actually also been concerned for its providers as it believes in long-lasting relations.

Bargaining Power of Purchasers.

There is high bargaining power of the buyers due to fantastic competition. Changing expense is rather low for the consumers as numerous companies sale a variety of similar products. This seems to be a terrific hazard for any business. Hence, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help ensures to keep its customers satisfied. This has led Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B to be one of the devoted company in eyes of its purchasers.

Hazard of Alternatives.

There has been an excellent danger of substitutes as there are substitutes of some of the Nestlé's products such as boiled water and pasteurized milk. There has also been a claim that some of its items are not safe to use resulting in the decreased sale. Therefore, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B began highlighting the health advantages of its items to cope up with the alternatives.

Rival Analysis.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help covers many of the popular consumer brand names like Package Kat and Nescafe etc. About 29 brands among all of its brand names, each brand made a revenue of about $1billion in 2010. Its major part of sale is in North America making up about 42% of its all sales. In Europe and U.S. the top major brands sold by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B in these states have a fantastic trusted share of market. Similarly Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B, Unilever and DANONE are two big markets of food and beverages along with its primary competitors. In the year 2010, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B had earned its yearly revenue by 26% increase since of its increased food and beverages sale particularly in cooking things, ice-cream, beverages based upon tea, and frozen food. On the other hand, DANONE, due to the increasing prices of shares resulting an increase of 38% in its profits. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Help lowered its sales cost by the adaptation of a new accounting treatment. Unilever has number of staff members about 230,000 and functions in more than 160 countries and its London headquarter. It has actually ended up being the second largest food and beverage market in the West Europe with a market share of about 8.6% with only a difference of 0.3 points with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B. Unilever shares a market share of about 7.7 with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B becoming first and ranking DANONE as third. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B brings in local costumers by its low cost of the item with the regional taste of the products maintaining its first place in the worldwide market. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B business has about 280,000 staff members and functions in more than 197 countries edging its competitors in numerous regions. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has actually also decreased its cost of supply by introducing E-marketing in contrast to its competitors.

Keep in mind: A quick contrast of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B with its close competitors is given up Exhibit C.

SWOT Analysis.

The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Exhibition F.

Strengths.

• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has an experience of about 140 years, making it possible for business to better carry out, in different scenarios.
• Nestlé's has existence in about 86 countries, making it a worldwide leader in Food and Beverage Market.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has more than 2000 brand names, which increase the circle of its target consumers. These brands consist of infant foods, animal food, confectionary items, drinks and so on. Famous brands of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B consist of; Maggi, Kit-Kat, Nescafe, etc.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Analysis has big amount of costs on R&D as compare to its competitors, making the company to introduce more innovative and healthy items. This innovation offers the business a high competitive position in long term.
• After embracing its NHW Technique, the company has actually done large quantity of mergers and acquisitions which increase the sales development and enhance market position of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is a popular brand with high consumer's loyalty and brand recall. This brand name loyalty of customers increases the opportunities of simple market adoption of numerous brand-new brand names of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B.
Weaknesses.
• Acquisitions of those business, like; Kraft frozen Pizza service can offer a negative signal to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B consumers about their compromise over their core competency of much healthier foods.
• The growth I sales as compare to the company's financial investment in NHW Method are rather different. It will take long to change the perception of people ab out Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B as a business selling healthy and nutritious products.

Opportunities.

• Presenting more health related items enables the business to catch the marketplace in which consumers are rather mindful about health.
• Developing countries like India and China has biggest markets on the planet. For this reason expanding the market towards developing nations can enhance the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B company by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, dining establishments and so on can likewise increase the number of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Solution customers. Teachers can recommend their students to acquire Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B products.

Risks.

• Economic instability in countries, which are the potential markets for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B, can develop several issues for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B.
• Shifting of items from typical to much healthier, causes extra expenses and can cause decline company's earnings margins.
• As Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has a complex supply chain, therefore failure of any of the level of supply chain can lead the business to deal with specific issues.

Segmentation Analysis

Group Segmentation

The market division of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Solution is based upon 4 elements; age, earnings, gender and occupation. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B produces a number of products related to babies i.e. Cerelac, Nido, and so on and related to adults i.e. confectionary products. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B items are quite inexpensive by almost all levels, however its major targeted clients, in terms of income level are middle and upper middle level customers.

Geographical Division

Geographical division of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Study Solution is made up of its existence in practically 86 countries. Its geographical division is based upon two main factors i.e. average income level of the consumer as well as the climate of the region. For example, Singapore Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Business's segmentation is done on the basis of the weather condition of the area i.e. hot, cold or warm.

Psychographic Division

Psychographic segmentation of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B is based upon the character and life style of the consumer. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B 3 in 1 Coffee target those customers whose life style is quite busy and don't have much time.

Behavioral Segmentation

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Analysis behavioral segmentation is based upon the mindset knowledge and awareness of the client. For example its highly healthy products target those clients who have a health conscious attitude towards their usages.

VRIO Analysis

The VRIO analysis of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Company is a broad range analysis supplying the organization with a chance to acquire a practical competitive advantage versus its rivals in the food and drink industry, summarized in Exhibition I.

Prized Possession

The resources utilized by the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B company are important for the business or not. Such as the resources like finance, human resources, management of operations and specialists in marketing. This are some of the crucial valuable factors of for the identification of competitive advantage.

Uncommon

The important resources used by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B are even unusual or expensive. If these resources are commonly found that it would be simpler for the rivals and the brand-new rivals in the market to easily move in competitors.

Replica

The imitation process is pricey for the competitors of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Solution Business. Nevertheless, it can be done only in 2 different methods i.e. product duplication which is produced and produced by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Company and launching of the alternative of the products with changing expense. This increases the danger of interruption to the current structure of the market.

Organization

This part of VRIO analysis deals with the compatibility of the company to place in the market making productive use of its important resources which are difficult to imitate. Regularly, the advancement of management is absolutely dependent on the firm's execution strategy and team. Thus, this polishes the skills of the company by time based on the decisions made by firm for the development of its strategic capitals.

Quantitative Analysis

R&D Spending as a percentage of sales are declining with increasing real amount of spending shows that the sales are increasing at a greater rate than its R&D costs, and permit the business to more spend on R&D.

Net Profit Margin is increasing while R&D as a percentage of sales is declining. This indicator likewise reveals a thumbs-up to the R&D costs, acquisitions and mergers.

Financial obligation ratio of the business is increasing due to its costs on mergers, acquisitions and R&D advancement rather than payment of financial obligations. This increasing financial obligation ratio position a threat of default of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B to its investors and might lead a declining share prices. Therefore, in terms of increasing financial obligation ratio, the company must not spend much on R&D and ought to pay its current financial obligations to decrease the risk for financiers.

The increasing risk of investors with increasing debt ratio and declining share costs can be observed by substantial decline of EPS of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Solution stocks.

The sales growth of business is also low as compare to its acquisitions and mergers due to slow understanding structure of customers. This slow growth likewise prevent business to further invest in its mergers and acquisitions.( Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Financial Reports, 2006-2010).

Keep in mind: All the above analysis is done on the basis of graphs and estimations given up the Displays D and E.

TWOS Analysis.

TWOS analysis can be used to derive numerous strategies based on the SWOT Analysis given above. A short summary of TWOS Analysis is given in Exhibit H.

Methods to exploit Opportunities using Strengths.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Help should present more innovative items by big quantity of R&D Costs and acquisitions and mergers. It could increase the market share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B and increase the revenue margins for the company. It might likewise supply Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B a long term competitive advantage over its rivals.

The worldwide expansion of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B should be concentrated on market recording of establishing nations by growth, attracting more consumers through consumer's loyalty. As developing nations are more populous than industrialized countries, it could increase the consumer circle of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B.

Methods to Conquer Weaknesses to Exploit Opportunities.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Analysis needs to do mindful acquisition and merger of organizations, as it might impact the client's and society's perceptions about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B. It must combine and acquire with those companies which have a market reputation of healthy and healthy companies. It would enhance the understandings of consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B should not just spend its R&D on development, rather than it should likewise focus on the R&D costs over examination of cost of numerous healthy products. This would increase expense effectiveness of its items, which will result in increasing its sales, due to declining costs, and margins.

Methods to utilize strengths to overcome threats.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B must move to not only developing however likewise to developed countries. It ought to broaden its circle to various countries like Unilever which runs in about 170 plus nations.

Methods to overcome weak points to prevent hazards.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B needs to wisely manage its acquisitions to prevent the risk of misconception from the customers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B. It needs to obtain and combine with those nations having a goodwill of being a healthy business in the market. This would not just improve the perception of consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B however would likewise increase the sales, revenue margins and market share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B. It would also allow the business to utilize its possible resources efficiently on its other operations rather than acquisitions of those companies slowing the NHW method development.

Alternatives.

In order to sustain the brand in the market and keep the client undamaged with the brand, there are two choices:.

Alternative: 1.

The Business needs to spend more on acquisitions than on the R&D.

Pros:.

1. Acquisitions would increase total properties of the business, increasing the wealth of the company. Nevertheless, spending on R&D would be sunk cost.
2. The company can resell the gotten units in the market, if it stops working to implement its method. Amount spend on the R&D might not be restored, and it will be thought about completely sunk expense, if it do not provide possible results.
3. Spending on R&D supply sluggish development in sales, as it takes very long time to introduce a product. However, acquisitions provide fast results, as it offer the business currently developed item, which can be marketed not long after the acquisition.

Cons:.

1. Acquisition of company's which do not fit with the company's values like Kraftz foods can lead the company to face mistaken belief of customers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B core values of nutritious and healthy products.
2. Big costs on acquisitions than R&D would send out a signal of company's ineffectiveness of developing innovative products, and would lead to consumer's dissatisfaction too.
3. Large acquisitions than R&D would extend the product line of the company by the products which are already present in the market, making company not able to introduce brand-new innovative products.

Option: 2

The Company must spend more on its R&D rather than acquisitions.

Pros:

1. It would allow the company to produce more innovative items.
2. It would provide the business a strong competitive position in the market.
3. It would make it possible for the business to increase its targeted customers by introducing those products which can be used to a totally brand-new market segment.
4. Ingenious items will offer long term advantages and high market share in long term.

Cons:

1. It would reduce the earnings margins of the company.
2. In case of failure, the whole spending on R&D would be thought about as sunk expense, and would impact the company at big. The danger is not when it comes to acquisitions.
3. It would not increase the wealth of company, which could provide an unfavorable signal to the investors, and could result I declining stock costs.

Alternative 3:

Continue its acquisitions and mergers with significant costs on in R&D Program.

Pros:

1. It would permit the business to present new ingenious items with less risk of transforming the spending on R&D into sunk expense.
2. It would offer a positive signal to the financiers, as the general assets of the business would increase with its significant R&D spending.
3. It would not impact the profit margins of the company at a large rate as compare to alternative 2.
4. It would offer the business a strong long term market position in regards to the company's total wealth along with in regards to innovative items.

Cons:

1. Risk of conversion of R&D spending into sunk cost, greater than alternative 1 lower than alternative 2.
2. Threat of mistaken belief about the acquisitions, greater than alternative 2 and lesser than alternative 1.
3. Intro of less variety of innovative products than alternative 2 and high number of ingenious products than alternative 1.

Recommendation

With the deep analysis of the above options, it is advised that the company must choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not just present brand-new and innovative items in the market it would also reduce the high expenses on R&D under alternative 2 and increase the profit margins. It would enable the company to increase its share costs too, as investors are willing to invest more in companies with considerable R&D spending and boost in the total worth of the business.

Action and application Technique

Technique can be implemented efficiently by developing particular short-term in addition to long term strategies. These plans could be as follows;

Short-term Plan (0-1 year).

• Under the short term plan Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Solution must perform different activities to execute its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which create the majority of its earnings.
• Evaluate the current target market in addition to the market segment which is not include in the business's circle.
• Analyze the present financial information to determine the quantity that needs to be invested in the R&D and acquisitions.
• Analyze the potential investors and their nature, i.e. do they desire long term advantages (capital gain), or the desire early profits (dividend). It would let the business to know that how much quantity needs to be spent on R&D.

Mid Term Plan (1-5 years).

• Obtain those companies in which the company has potential experience to handle. Acquire most favorable companies with a strong dedication to health, to construct the client's perceptions in the ideal instructions.
• Focus more on acquisitions than R&D to construct the base in the customer's mind about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B values and vision and to avoid possible danger of sunk expense.

Long Term Strategy (1-10 years).

• Obtain companies with health along with taste element, as the base for the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B as a company producing healthy items has been built under midterm plan and now the business could move towards taste element as well to understand the consumers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to build new items.

Conclusion.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has stayed the leading market gamer for more than a decade. It has actually institutionalized its methods and culture to align itself with the market modifications and customer habits, which has actually ultimately permitted it to sustain its market share. Though, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B has established substantial market share and brand name identity in the metropolitan markets, it is suggested that the business ought to focus on the rural areas in regards to developing brand name commitment, equity, and awareness, such can be done by producing a specific brand name allotment method through trade marketing methods, that draw clear difference in between Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B Case Solution items and other competitor items. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom B ought to take advantage of its brand name image of safe and healthy food in catering the rural markets and also to upscale the offerings in other classifications such as nutrition. This will enable the company to establish brand name equity for newly introduced and already produced products on a higher platform, making the efficient usage of resources and brand name image in the market.