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Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Online Case Analysis

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Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Solution and Analysis


Introduction

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Analysis is presently one of the most significant food chains worldwide. It was founded by Henri Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C in 1866, a German Pharmacist who initially introduced "Farine Lactee"; a mix of flour and milk to feed infants and decrease mortality rate. At the very same time, the Page bros from Switzerland likewise found The Anglo-Swiss Condensed Milk Business. The two became rivals at first however later merged in 1905, leading to the birth of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is now a multinational business. Unlike other international business, it has senior executives from different countries and tries to make choices thinking about the whole world. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Analysis currently has more than 500 factories around the world and a network spread throughout 86 nations.

Function

The function of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Corporation is to boost the lifestyle of individuals by playing its part and providing healthy food. It wants to assist the world in shaping a healthy and much better future for it. It likewise wants to motivate individuals to live a healthy life. While making sure that the company is being successful in the long run, that's how it plays its part for a better and healthy future

Vision

Nestlé's vision is to provide its consumers with food that is healthy, high in quality and safe to consume. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C imagines to establish a well-trained workforce which would assist the company to grow.

Mission.

Nestlé's objective is that as presently, it is the leading company in the food market, it believes in 'Good Food, Excellent Life". Its mission is to provide its consumers with a range of options that are healthy and best in taste too. It is concentrated on providing the very best food to its clients throughout the day and night.

Products.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has a wide variety of items that it provides to its customers. In 2011, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C was listed as the most rewarding company.

Goals and objectives.

• Keeping in mind the vision and objective of the corporation, the business has set its goals and goals. These goals and goals are noted below.
• One goal of the business is to reach absolutely no landfill status. It is working toward zero waste, where no waste of the factory is landfilled. It motivates its employees to take the most out of the spin-offs. (Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C, aboutus, 2017).
• Another objective of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is to lose minimum food throughout production. Most often, the food produced is wasted even before it reaches the consumers.
• Another thing that Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is dealing with is to enhance its product packaging in such a way that it would assist it to lower those issues and would likewise guarantee the shipment of high quality of its products to its consumers.
• Meet worldwide requirements of the environment.
• Build a relationship based upon trust with its consumers, organisation partners, employees, and government.

Vital Issues.

Recently, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Analysis Business is focusing more towards the strategy of NHW and investing more of its profits on the R&D innovation. The nation is investing more on acquisitions and mergers to support its NHW strategy. The target of the business is not accomplished as the sales were anticipated to grow greater at the rate of 10% per year and the operating margins to increase by 20%, offered in Exhibit H.

Situational Analysis.

Analysis of Current Strategy, Vision and Goals.

The present Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C method is based upon the principle of Nutritious, Health and Wellness (NHW). This technique handles the concept to bringing change in the customer choices about food and making the food stuff healthier concerning about the health problems.

The vision of this method is based on the key approach i.e. 60/40+ which just indicates that the products will have a rating of 60% on the basis of taste and 40% is based on its nutritional value. The products will be produced with extra dietary worth in contrast to all other items in market getting it a plus on its nutritional content.

This strategy was embraced to bring more nutritious plus tasty foods and drinks in market than ever. In competitors with other companies, with an intent of maintaining its trust over consumers as Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Company has gained more relied on by customers.

Microenvironment Analysis (PESTEL Analysis).

The analysis utilized to measure the position of business in the market is done by utilizing PESTLE analysis, provided in Exhibition A. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C works under the rules and regulations directed by government and food authority. The business is more focused on its products and services to make sure about the product quality and security.

Political.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is considerably supported by Government to satisfy all the requirements of standards like acts of health and security. In efforts to make great food, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Help is changing the standards of food and beverage manufacturing.

Economic.

Initiation of the business where the capital income of each specific matters for the increased net sale as this differs country-to-country. The economy of the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Business in U.S. is growing year by year with variable items launch specifically concentrating on the nutritional food for infants.

Social.

The social environment continues changing with respect to time like the attitude of the consumer as well as their lifestyles. Any product or service of any business can not be successful until the business is not worried about the living system of the consumer. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is taking steps to fulfill its goals as the world is in search of tasty and healthy food.

Technological.

In the development of company, tactical procedures are somewhat mandatory. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is one of the leading popular multinational company and by time it buys different departments to take its products to brand-new level. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is investing more on its R&D to make its items healthier and healthy supplying consumers with health benefits.

Legal.

There is no such impact of legal elements of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C as it is more concerned over its regulations and laws.

Environmental

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C, in terms of environmental effect is dedicated to operate in environmentally friendly environment with preservation of the natural resources and energy. As due to the manufacturing of larger number of items there may be a danger if the resources utilized are recyclable or not.

Competitive Forces Analysis (Porter's Five Forces Design).

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Analysis has actually obtained a number of business that assisted it in diversification and growth of its item's profile. This is the comprehensive explanation of the Porter's model of 5 forces of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Business, given up Exhibition B.

Competitiveness.

There is extreme competition in the market of food and beverages. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is among the leading company in this competitive market with a number of strong rivals like Unilever, Kraft foods and Group DANONE. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is running well in this race for last 150 years. Each business has a guaranteed share of market. This competition is not just restricted to the price of the product however also for development, quality and variation. Every industry is aiming hard for the upkeep of their market share. The competitors of other business with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is rather high.

Threat of New Entrants.

A number of barriers are there for the new entrants to happen in the customer food market. Only a few entrants prosper in this market as there is a requirement to understand the consumer requirement which needs time while current competitors are aware and has progressed with the consumer loyalty over their products with time. There is low risk of brand-new entrants to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C as it has rather big network of distribution worldwide controling with well-reputed image.

Bargaining Power of Providers.

In the food and beverage industry, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Solution owes the largest share of market requiring greater number of supply chains. In response, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has actually also been worried for its providers as it believes in long-term relations.

Bargaining Power of Buyers.

Thus, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C makes sure to keep its consumers pleased. This has led Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C to be one of the devoted business in eyes of its buyers.

Hazard of Alternatives.

There has actually been an excellent threat of alternatives as there are alternatives of some of the Nestlé's products such as boiled water and pasteurized milk. There has also been a claim that a few of its products are not safe to use leading to the reduced sale. Hence, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C began highlighting the health benefits of its products to cope up with the substitutes.

Rival Analysis.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Solution covers many of the popular customer brand names like Set Kat and Nescafe and so on. About 29 brand names among all of its brands, each brand earned a profits of about $1billion in 2010. Its huge part of sale remains in The United States and Canada making up about 42% of its all sales. In Europe and U.S. the leading major brands sold by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C in these states have a fantastic credible share of market. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C, Unilever and DANONE are 2 large industries of food and beverages as well as its primary competitors. In the year 2010, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C had earned its annual earnings by 26% boost because of its increased food and drinks sale specifically in cooking things, ice-cream, drinks based upon tea, and frozen food. On the other hand, DANONE, due to the increasing costs of shares resulting a boost of 38% in its profits. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Help reduced its sales expense by the adjustment of a new accounting procedure. Unilever has variety of staff members about 230,000 and functions in more than 160 countries and its London headquarter also. It has actually ended up being the second biggest food and drink market in the West Europe with a market share of about 8.6% with only a difference of 0.3 points with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C. Unilever shares a market share of about 7.7 with Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C ending up being very first and ranking DANONE as 3rd. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C brings in regional clients by its low expense of the product with the local taste of the items preserving its top place in the international market. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C company has about 280,000 staff members and functions in more than 197 nations edging its competitors in many regions. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has actually also minimized its cost of supply by introducing E-marketing in contrast to its competitors.

Note: A short contrast of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C with its close rivals is given up Exhibit C.

SWOT Analysis.

The internal analysis and external of the business also can be done through SWOT Analysis, summed up in the Exhibit F.

Strengths.

• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has an experience of about 140 years, allowing business to better perform, in numerous situations.
• Nestlé's has existence in about 86 nations, making it a worldwide leader in Food and Beverage Market.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has more than 2000 brand names, which increase the circle of its target consumers. These brand names include baby foods, pet food, confectionary items, beverages etc. Famous brands of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C include; Maggi, Kit-Kat, Nescafe, and so on
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Help has big amount of costs on R&D as compare to its competitors, making the company to release more healthy and ingenious products. This development offers the company a high competitive position in long run.
• After adopting its NHW Strategy, the business has actually done large quantity of mergers and acquisitions which increase the sales growth and enhance market position of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.
• Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is a popular brand name with high consumer's loyalty and brand name recall. This brand name loyalty of customers increases the possibilities of simple market adoption of various new brand names of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.
Weaknesses.
• Acquisitions of those company, like; Kraft frozen Pizza company can give a negative signal to Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C clients about their compromise over their core competency of healthier foods.
• The growth I sales as compare to the business's financial investment in NHW Strategy are quite various. It will take long to change the understanding of people ab out Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C as a business offering nutritious and healthy items.

Opportunities.

• Introducing more health associated products makes it possible for the business to record the marketplace in which consumers are rather mindful about health.
• Developing countries like India and China has biggest markets on the planet. Expanding the market towards establishing countries can enhance the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C company by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the business.
• Increased relationships with schools, hotel chains, dining establishments etc. can also increase the variety of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Solution consumers. Teachers can recommend their students to purchase Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C products.

Hazards.

• Financial instability in countries, which are the possible markets for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C, can develop several concerns for Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.
• Shifting of products from normal to much healthier, leads to extra expenses and can lead to decline company's earnings margins.
• As Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has a complicated supply chain, therefore failure of any of the level of supply chain can lead the business to deal with specific issues.

Segmentation Analysis

Demographic Segmentation

The group segmentation of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Analysis is based upon four factors; age, income, gender and occupation. For instance, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C produces numerous products associated with babies i.e. Cerelac, Nido, and so on and associated to grownups i.e. confectionary products. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C items are quite affordable by practically all levels, however its significant targeted customers, in terms of earnings level are upper and middle middle level consumers.

Geographical Division

Geographical division of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Study Help is made up of its existence in almost 86 countries. Its geographical division is based upon two main elements i.e. typical earnings level of the consumer as well as the environment of the region. Singapore Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Company's segmentation is done on the basis of the weather condition of the region i.e. hot, cold or warm.

Psychographic Segmentation

Psychographic division of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C is based upon the character and lifestyle of the customer. For instance, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C 3 in 1 Coffee target those consumers whose life style is quite busy and don't have much time.

Behavioral Segmentation

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Analysis behavioral segmentation is based upon the mindset knowledge and awareness of the customer. For instance its highly nutritious items target those consumers who have a health conscious mindset towards their usages.

VRIO Analysis

The VRIO analysis of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Company is a broad range analysis supplying the organization with a possibility to get a feasible competitive advantage against its competitors in the food and drink market, summed up in Display I.

Valuable

The resources utilized by the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C company are valuable for the company or not. Such as the resources like financing, personnels, management of operations and professionals in marketing. This are a few of the essential valuable factors of for the identification of competitive advantage.

Uncommon

The important resources used by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C are pricey or even rare. , if these resources are commonly found that it would be simpler for the rivals and the brand-new rivals in the market to easily move in competition.

Replica

The imitation process is expensive for the competitors of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Help Business. It can be done just in two various techniques i.e. item duplication which is produced and made by Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Company and launching of the alternative of the products with changing cost. This increases the risk of interruption to the recent structure of the industry.

Company

This part of VRIO analysis deals with the compatibility of the business to position in the market making efficient use of its important resources which are challenging to mimic. Frequently, the advancement of management is completely based on the company's execution strategy and team. Thus, this polishes the skills of the firm by time based upon the decisions made by firm for the progression of its tactical capitals.

Quantitative Analysis

R&D Spending as a portion of sales are decreasing with increasing real quantity of spending shows that the sales are increasing at a higher rate than its R&D costs, and permit the business to more spend on R&D.

Net Earnings Margin is increasing while R&D as a percentage of sales is declining. This sign likewise reveals a green light to the R&D spending, mergers and acquisitions.

Financial obligation ratio of the company is increasing due to its spending on mergers, acquisitions and R&D development instead of payment of debts. This increasing debt ratio pose a hazard of default of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C to its investors and might lead a declining share rates. For that reason, in terms of increasing debt ratio, the company ought to not invest much on R&D and needs to pay its existing debts to decrease the threat for investors.

The increasing risk of financiers with increasing financial obligation ratio and declining share costs can be observed by huge decline of EPS of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Solution stocks.

The sales development of company is likewise low as compare to its acquisitions and mergers due to slow understanding building of consumers. This slow development likewise impede business to additional spend on its mergers and acquisitions.( Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Financial Reports, 2006-2010).

Keep in mind: All the above analysis is done on the basis of computations and Charts given up the Displays D and E.

TWOS Analysis.

2 analysis can be used to derive different techniques based upon the SWOT Analysis provided above. A quick summary of TWOS Analysis is given up Display H.

Methods to exploit Opportunities utilizing Strengths.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Solution needs to present more ingenious items by large amount of R&D Spending and mergers and acquisitions. It could increase the marketplace share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C and increase the revenue margins for the company. It might also supply Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C a long term competitive advantage over its rivals.

The global growth of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C must be concentrated on market recording of developing nations by expansion, attracting more clients through consumer's commitment. As developing countries are more populated than developed nations, it might increase the consumer circle of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.

Strategies to Overcome Weak Points to Exploit Opportunities.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Analysis ought to do cautious acquisition and merger of organizations, as it could impact the client's and society's perceptions about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C. It ought to merge and get with those companies which have a market track record of healthy and healthy companies. It would enhance the perceptions of consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C ought to not just spend its R&D on development, rather than it ought to also concentrate on the R&D costs over evaluation of cost of different nutritious products. This would increase expense efficiency of its items, which will lead to increasing its sales, due to decreasing prices, and margins.

Techniques to use strengths to conquer risks.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Analysis should transfer to not only establishing but likewise to industrialized countries. It ought to expands its geographical growth. This large geographical expansion towards establishing and established countries would reduce the danger of possible losses in times of instability in numerous countries. It should expand its circle to numerous nations like Unilever which runs in about 170 plus nations.

Methods to overcome weak points to avoid threats.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C needs to wisely manage its acquisitions to avoid the threat of misconception from the consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C. It must get and merge with those nations having a goodwill of being a healthy business in the market. This would not just improve the understanding of customers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C however would also increase the sales, revenue margins and market share of Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C. It would also make it possible for the business to use its prospective resources effectively on its other operations rather than acquisitions of those organizations slowing the NHW method development.

Alternatives.

In order to sustain the brand name in the market and keep the client intact with the brand name, there are 2 choices:.

Option: 1.

The Company needs to spend more on acquisitions than on the R&D.

Pros:.

1. Acquisitions would increase total assets of the company, increasing the wealth of the company. Spending on R&D would be sunk cost.
2. The company can resell the obtained units in the market, if it fails to implement its strategy. Amount spend on the R&D might not be revived, and it will be considered completely sunk cost, if it do not give possible outcomes.
3. Spending on R&D offer sluggish growth in sales, as it takes long time to introduce an item. Acquisitions supply quick outcomes, as it offer the company already developed item, which can be marketed quickly after the acquisition.

Cons:.

1. Acquisition of company's which do not fit with the company's values like Kraftz foods can lead the company to deal with misconception of consumers about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C core worths of nutritious and healthy items.
2. Big spending on acquisitions than R&D would send a signal of company's ineffectiveness of establishing innovative products, and would lead to consumer's dissatisfaction as well.
3. Big acquisitions than R&D would extend the product line of the company by the products which are currently present in the market, making business unable to present new innovative items.

Alternative: 2

The Business should invest more on its R&D instead of acquisitions.

Pros:

1. It would make it possible for the company to produce more ingenious items.
2. It would supply the company a strong competitive position in the market.
3. It would allow the company to increase its targeted consumers by presenting those products which can be offered to a completely brand-new market sector.
4. Ingenious products will supply long term advantages and high market share in long term.

Cons:

1. It would decrease the profit margins of the business.
2. In case of failure, the whole spending on R&D would be considered as sunk cost, and would impact the business at large. The threat is not when it comes to acquisitions.
3. It would not increase the wealth of business, which might provide an unfavorable signal to the financiers, and might result I declining stock prices.

Alternative 3:

Continue its acquisitions and mergers with considerable costs on in R&D Program.

Pros:

1. It would enable the company to present brand-new ingenious items with less danger of transforming the spending on R&D into sunk cost.
2. It would offer a positive signal to the investors, as the general assets of the company would increase with its substantial R&D costs.
3. It would not affect the profit margins of the company at a large rate as compare to alternative 2.
4. It would supply the business a strong long term market position in regards to the business's overall wealth along with in regards to ingenious items.

Cons:

1. Danger of conversion of R&D costs into sunk cost, greater than alternative 1 lesser than alternative 2.
2. Risk of misunderstanding about the acquisitions, greater than alternative 2 and lesser than alternative 1.
3. Introduction of less number of innovative products than alternative 2 and high variety of innovative products than alternative 1.

Suggestion

With the deep analysis of the above alternatives, it is recommended that the business needs to pick the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would enable the company to not just present brand-new and innovative products in the market it would also lower the high expenditures on R&D under alternative 2 and increase the revenue margins. It would allow the business to increase its share costs too, as investors are willing to invest more in companies with considerable R&D costs and boost in the total worth of the company.

Action and implementation Strategy

Strategy can be carried out successfully by developing certain short term in addition to long term plans. These strategies could be as follows;

Short Term Plan (0-1 year).

• Under the short term plan Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C Case Help must perform various activities to execute its NHW method effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to examine the core selling brand names, which produce most of its earnings.
• Evaluate the current target audience as well as the marketplace section which is not consist of in the business's circle.
• Examine the existing monetary data to measure the amount that must be spent on the R&D and acquisitions.
• Analyze the prospective financiers and their nature, i.e. do they want long term advantages (capital gain), or the want early revenues (dividend). It would let the company to understand that just how much quantity needs to be spent on R&D.

Mid Term Plan (1-5 years).

• Get those companies in which the company has prospective experience to handle. Acquire most favorable companies with a strong dedication to health, to build the customer's understandings in the right direction.
• Focus more on acquisitions than R&D to build the base in the customer's mind about Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C values and vision and to avoid prospective danger of sunk expense.

Long Term Strategy (1-10 years).

• Acquire organizations with health as well as taste aspect, as the base for the Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C as a business producing healthy items has been built under midterm strategy and now the company might move towards taste aspect too to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to construct brand-new products.

Conclusion.

Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has stayed the top market player for more than a years. It has institutionalised its strategies and culture to align itself with the market modifications and consumer behavior, which has eventually allowed it to sustain its market share. Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C has actually established considerable market share and brand name identity in the metropolitan markets, it is suggested that the company ought to focus on the rural areas in terms of establishing brand commitment, equity, and awareness, such can be done by developing a particular brand allocation strategy through trade marketing strategies, that draw clear distinction in between Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C items and other rival items. Furthermore, Do You Really Think We Are So Stupid Letter To The Ceo Of Deutsche Telekom C must utilize its brand name picture of healthy and safe food in catering the rural markets and likewise to upscale the offerings in other classifications such as nutrition. This will allow the business to establish brand equity for freshly presented and already produced items on a higher platform, making the reliable usage of resources and brand image in the market.