Micron Technology Inc Riding The Wave Refinancing Convertible Notes Harvard Case Solution

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Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution and Analysis


Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis is an international company in Sweden. It is mainly a home furnishing company established by Ingvar Kamprad in 1943. He called the company at the age of 17 when he initiated his first mail-order business. It was named as IKEA by a mix of terms relating to his personal life from his personalizes to his family farm i.e. Ignvar Kamprad Elmtaryd Agunnaryd. He began his vision to make real by selling his some goods acquired by a low-cost source for the local retailers by newsletter advertisement. In 1948, by the additional ad in the newsletter about the furnishings has matched the requirements with its rivals. It has led to renounce the items sale and begin with furniture. For the consumer complete satisfaction and minimize the rate of returns, he deliberately opened a store in an Almhult called town near his hometown. Later on, the little newsletter ad transformed into a brochure.

The competitors due to declined sale threatened the providers of IKEA to not take orders at low rates. In 1961, IKEA contracted with many of the factories producing furniture and therefore it again came up with low expenses. On the other hand, Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help divided its shop in a number of departments like low-cost cost snack bar, kids play-area, as well as a Sweden Shop for the foods making it a popular exporter of food.

The intention of the company was to sale quality items with sensible prices with variation in products worldwide based on a vision to develop a better lifestyle for practically everyone. Every year, the company celebrates an anti-bureaucrat week to establish better contact in between the clients and providers. Kamprad thought on the reality that it is only possible to make no error while you sleep. Nevertheless, the idea of planning for the future was highly motivated. In 1986, Kamprad was replaced by his Individual assistant who was a skilled individual of the company.
Executive 0Summary
In the mid duration of 1990s, IKEA has a broad working networking with about 70 nations tracking down its items about 11,200. It dealt with almost a larger variety of providers around 2300 worldwide (see Exhibit 2). When there were eco-friendly concerns occurring about IKEA's products at the same time the issuance on the kid labor emerged. This has led the business to face the tough scenario in the upkeep of their relation with suppliers. Due to this reason, IKEA's appeal reduced dropping the 20% of its sale in Denmark. .

Secret Gamers.

There are two key gamers in this case one is IKEA Business and other is its providers. IKEA's method is to outsource its item manufacturing to providers. These providers are typically 3rd party and based throughout the world.


The method of outsourcing has some concerns like rules and guidelines of these nations. In some cases providers from these underdeveloped nations does not follow needed requirements as compare to developed nations. So these weak rules and policies can result in weak environment policies or kid labour. There is negative effect of these concerns on earnings of the business and likewise credibility of the business. Because most of the business's consumers are based in industrialized countries. These customers have high expectations from Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help in terms of great quality products with low cost. (Marianne Baxter, 2012) These clients have likewise high expectations from IKEA in element of social duty. They wanted IKEA to be socially accountable and desired that it did not have any connection with child labour or any other environment concern. As IKEA got its supply of carpets mostly for under developed nations like India, Pakistan, Nepal. These under industrialized countries have unchecked kid labour. This is main issue that IKEA is dealing with recently. The company is not managing its providers efficiently. Likewise underdeveloped countries allow child labour because of poverty. Business can not depend on regional government for solving this issue. IKEA methods also did not work well adequate to address this problem (see Display 3).

Approaching Concern of Child Labour.

IKEA technique is to keep high level of social responsibility due to the fact that it is one of the significant catalyst in success of company. Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis is worried on child labour concern and other environmental concerns to support this strategy. There was factor of social responsibility which was engrained in the culture of IKEA's creator Ingvar Kamprad (Display 2). Individuals from India had conflicting views relating to kid labour and social duty. According to Indian people kid labour is not bad if it is permitted by moms and dads or if children are working under guidance of their moms and dads. There is common practice of child operate in India and federal government is also relaxed over this matter if it is unbounded kid labour or if their parents are concurred and enabled their kids to work. Kids are likewise allowed to work in craft industries to make certain that skills from earlier generation are not lost.( Naidu & Ramaiah, 2006) Furthermore, IKEA was also motivated by Swedish Conserve the Children company to act "in the best interest of child".( Odenbring, 2018) According to this they would be doing just that work which remains in the best interest of kids. They would not be associated with any deal in which child labour is used or there is any possibility of environment issue. The majority of the households would be doing not have important income source since they rely of kid labour. Their basic expenses like food, clothes are satisfied through their working of child.( Duflo, 2006) Also laws are not rigorous adequate to deal with concerns of environment or social issues like kid labour so companies need to fret whether it is proper to conduct organisation in India or not. They needed to ensure that their business does not participate in any activity which is against social responsibility. The decision needs to be taken by also including viewpoint of social duty from the perspective of customer not from viewpoint of providers. Consumers need to not be having doubt their business is taken part in any unwanted activity. If standards regarding social obligation from consumer point of view are not followed, there could be negative outcome. There was case took place in 1980's. IKEA had failed to satisfy required standards on formaldehyde for some of its items. Because case IKEA had actually lost its revenues by 20% in Denmark. Because business's credibility in the eyes of customers had declined. In 1992 there was also loss of around $6 to $7 million. Due to the fact that it was not according to needed level of formaldehyde, this loss was resulted from discontinuation of a popular bookcase series. This likewise harm business's reputation significantly.

Reaction to German producers on Video Program:
Porter's 5 Forces Analysis
In response to the invite of German manufacturers for IKEA, the invitation should need to be accepted. Specifically, Barner can possibly show her idea of mind with a clear reason letting people understand that for her it is more essential to be more worried about the IKEA credibility as she is just responsible for this. It also supplies Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution to conscious the German manufacturers to fight against the child labour.

As the German Producers had actually just used IKEA to view a few of the shots from their documentary. They should be requested to let them view the entire motion picture rather of some shots which shows certainly an uncertain picture of the fact. This might be the method of German manufacturers to show themselves right versus the claims but leaving IKEA behind loaded with doubts about their relationship with the companies of India on the issue of kid labour.

On the contrary, the IKEA has been favorably represented about the problem of Child labour when the problem was initially put up by the Swedish Television. There are a set of details on kid labour by IKEA which was considerably gathered by ILO and UNICEF.

As the German manufacturers refused to reveal their documentary to IKEA before it is telecasted just suggests there evil intention of point the finger at someone and their relationships with IKEA potentially. There may a strong contradiction that the IKEA is fearlessly engaged with an organization which uses kid as their labour and continue their relations to make profits with the providers while being mindful of the truth.

In addition, Barner has a strength of justification which is their philosophical statement i.e. everyone makes errors but one takes its responsibility. The obligation of the mistakes taken by anyone is considered as the very best source of pride.Despite of the fact that Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help was not aware about the growing concern over the kid labour in addition to the involving child's as labours by the markets, the providers of the IKEA. Throughout the approval of contract, IKEA began examination versus its provider industries all over the world. If shown in the documentary by German manufacturers, the management of IKEA is not afraid of accepting its mistakes. It will accept its mistake and take procedure to put it right again.

Barner can likewise create another justification on the ineffective obligation over social concerns. It is planning to be included with the social issues but has not taken such steps yet. In the field of marketing, IKEA is on leading with outstanding ideas along with its eye-catching products.
Swot Analysis
The issues of the IKEA is towards leading long term relationships with its network of distribution internationally. IKEA is not just recently involved in any of the social activities about the rights and issues of each private working in the markets and making them a good-looking earnings. In future, IKEA will plan to be part of responsibility over the social concerns.

It can be concluded that as per the issue for the company's track record and share of share ought to accept the invitation and present it legitimate ideas only in case if whatever in documentary is against the Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis. Specifically, IKEA had started a Foundation based upon the principle of securing rights of child labour and to provide them with complimentary environment to inform themselves. (Barlet, 2006).

Actions on Supply contract with Rangan Exports:.

Under the IKEA concerns about the most logical and strategic technique in referral to the kid labour problem need to offer Rangan Exports with another possibility to help them in conquering this dilemma.

IKEA requires to take some procedures in order to figure out of the reality. If the proof against the Rangan export holds true thus leading it in the failure on the moral level which were outlaid by Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis. This plainly suggests that on IKEA, the provider industry resulting in contravention on the child labour concern.

Consequently, IKEA works with a vision of producing better lifestyle for each person which is a strong representation for the enterprises to stand for the rights of workers of Rangan Exports. The principle of child labour does not include a single company as a vast network of companies are responsible in putting it ahead. This is one of the most critical issue of social concerns and it would be oppression to blame a single one.

If the management of Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help not chooses for the contract termination, this brings a hazard of losing brand name position and credibility. This might result in the financial decline state of IKEA by decreased ratio of sale, less popularity of the brand and the issues over social duties. The main drawback of this alternative is the IKEA deprivation with a rewarding association and may result in the ending relations with the sources of carpet by India.

This will assist in upkeep of the healthy association between the provider and the IKEA. This makes apparent for the all suppliers that IKEA is strictly against the child labour and really condemn it. This may have a bad impact on the market reputation of IKEA by the generation of incorrect promotion.

As it is for the second time that IKEA ended up being a victim of child labour which has greatly harmed its credibility. For this function, Barner needs to pursue the aid by ILO and UNICEF in addition to NGOs which might help Rangan in leaving the need to used kid labour for the rugs production. It might choose to spread out awareness among the citizens internationally about the social concerns and how one's life is influenced by in regards to social, and ethical worths.

IKEA by the adoption of first option, ends its relationship with thesupplier infraction. If results in the failure then represent a bad effect on all suppliers by the increased power of bargaining and the violation of the policy of IKEA. The press needs to be called upon for the statement of their decision with its reason with the summarization of the policy of IKEA on the usage labour of kid.

In amount, the business can maintain its reputation in the market and in some way can bear the loss created by one supplier. With the steady track record in the market, Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help will definitely conceal its financial crisis within a short amount of time.
Vrio Analysis
Strategy Concerning IKEA's Operations in India

Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis technique is essentially focus on long term relationship with its providers rather than short term. The same method that was utilized by IKEA in Poland might be borrowed. IKEA also needs to make sure that they involve public through its marketing actions which need to be valuable in understanding IKEA's intentions.

Their intents should likewise be justifying business's policy. Their actions ought to likewise be according to Kamprad's view i.e. "create a much better everyday life for lots of people". They believe that they can accomplish this goal by providing highest products with low cost. However at earlier time Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution had no focus on ecological and social problems which likewise includes child labor they used to concentrate on only one strategy i.e. providing budget friendly and quality products to customers. So as time passed they needed to include other values too to their focus. That enhanced focus could help IKEA in improving its credibility towards its consumers. The brand-new focus consisted of the viewpoint "in the very best interest of the kid". So for that function it needs to be make sure that engagements in India would be fulfilling the required function too i.e. they did not engage any activity which includes child labor. Bulk of population in India is listed below poverty line so there is culture of kid labor and also kid loan. Moms and dads utilized to permit their children to operate in compensation with money. Discontinuing operations from India would not make sure solution to child labor however also unfavorable credibility would be developed that IKEA is not taking any reliable action to fix standard concern i.e. child labor.

If Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis did not take any possible action to solve problem of child labor then it would result in loss of sales and IKEA's value too. For a business like IKEA track record loss is substantial loss because value of company also based on it and also there would be decline in incomes and goodwill if there is any track record loss.

If IKEA consider just sales figure then getting out from Indian market is preferable. Due to the fact that sales from Indian market only contributes small part to IKEA's incomes.

Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution required to make sure that kid labor is not used for their products. For that function IKEA needs a system that can keep track of whole treatment. That system ought to quickly discover whenever kid labor is used in any activity. Suppliers must be encouraged to offer education to kids so kids can find out something. For that purpose, suppliers would be having monetary concerns. As provider has lack of financial resources to provide education to children, so Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis should help supplier economically and provide them financial assistances and ask to offset by future shipments.

There might be another solution for this issue that Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help could install its own manufacturing company combined with school. All financial needs of that school could be fulfilled by earnings from that making business. IKEA ought to run this school by itself and its auditing job ought to be provided to any other institute like Rugman to make sure it is working properly for best interest of children. (Usman, 2010).

Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help Needs To Register to Rugmark.

IKEA thinks that every company has its own strengths and weak points. As IKEA has no experience regarding child labor so new personnel would be required for this function. It needs to register to Rugmart becausethey are experienced in this field of kid labor and ask Rugmort to keep track of and develop procedure suggested by Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution. Apart from this there ought to be also random monitoring from IKEA to make sure that necessary function is achieved.

Solving Root Cause of Child Labor.

IKEA needs to resolve origin of kid labor in order to support its long term vision. For that function kid welfare and education requires to be promoted. There must be collaboration with providers and motivate suppliers to carry out programs for child well-being and education. As providers had absence of resources so they ought to be offered financial aid and asked then to offset by future orders. This is long term technique not short term solution. (Martin, 2013) So it could not be performed by IKEA alone. Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Solution beginning performing its method in multi ways. There was collaboration between UNICEF and IKEA. The purpose of this partnership was to provide education to all children who are operating in carpet producing cluster. For example some alternative learning centres were established for those kids who were not allowed to get education from public schools. Neighborhood well-being was likewise promoted through this program. In addition to this partnership they also partnered with their suppliers in order to create option for issue of kid labor. There was program developed with provider. The substantial quality of program was audit of providers on routine basis. Corrective action strategy would be required if there was any kid labor found throughout audit. In restorative action strategy kid labor is required to be gotten rid of and supplier is required to make up for welfare and education of that kid. There would be proper follow up from IKEA to make sure that in genuine required corrective action plan is linked. Nevertheless if it is discovered that provider did not take any corrective action plan then IKEA would broke contract with that supplier and there would be no trade with that particular supplier in future.

Evaluation of Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Analysis Strategy.

Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Analysis has commitment to its clients to supply high quality items with low costs. Their technique would make complete use of engaging providers and collaborate to resolve concern of kid labor. However according to my personal perception as from investors point of view, company is not using its resources efficiently through this technique. They would be having difficult choice in future from choosing that whether to increase roi for investors or continue participation with social responsibilities of Indian and UNICEF. Due to the fact that of less return of investment if is heavily invests for social welfare, investors would be having negative image of IKEA. If IKEA remained in Indian market then it would result in greater costs for customers. Disputes of interest for society and management would be dealt with. When he came to understand that he acquire a carpet which was woven by child but is now getting informed by supplier of IKEA, a customer would not feel comfy. However he would be feeling more comfortable when he familiarized that he buy a carpet on slightly greater rate which was not woven through child labor.

Because rules and guidelines of under industrialized countries are different from establish countries, it can be concluded from analysis that Micron Technology Inc Riding The Wave Refinancing Convertible Notes Case Study Help had been facing issue in under industrialized nations. The main issue that IKEA is facing currently is kid labor because a German documentary maker makes documentary of a provider of IKEA that was using kid labor for production of items. It is concluded that IKEA needs to accept invite to live discussion because in this way they would be having opportunity to defend and describe their case to public. Because IKEA has no any understanding relating to kid labor and Rugmart is professional having understanding relating to problems of child labor, it was also concluded that IKEA ought to sign up Rugmart. As IKEA has no experience relating to kid labor so brand-new staff would be required for this function. The strategy that is recommended for child labor is that there need to be partnership with providers and motivate providers to carry out programs for child well-being and education. As suppliers had lack of resources so they ought to be supplied financial assistance and asked to offset by future orders. This strategy would make complete usage of engaging suppliers and interact to resolve problem of child labor.