Public Provision Of Water Harvard Case Analysis

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Public Provision Of Water Case Study Solution and Analysis


Public Provision Of Water Case Study Analysis is a global business in Sweden. It is generally a house providing business established by Ingvar Kamprad in 1943. When he initiated his first mail-order company, he named the company at the age of 17. It was called as IKEA by a combination of terms connecting to his personal life from his personalizes to his household farm i.e. Ignvar Kamprad Elmtaryd Agunnaryd. He began his vision to make real by selling his some products obtained by a low-cost source for the regional sellers by newsletter advertisement. In 1948, by the additional ad in the newsletter about the furniture has matched the requirements with its competitors. It has caused renounce the goods sale and start with furniture. For the client complete satisfaction and lower the rate of returns, he purposely opened a store in an Almhult called town near his home town. Later, the small newsletter ad changed into a brochure.

Given that 1950 to late 1990s, it has made significant development in both the profits as well as in broadening of business. It had one shop while in the late 1990s it has more than 100 shops residing in multiple countries( see Exhibit 1). The business was growing so well in competition with leading competitors in the market. The competitors due to decreased sale threatened the suppliers of IKEA to not take orders at low rates. In 1961, IKEA contracted with a number of the factories manufacturing furnishings and hence it once again came up with low costs. On the other hand, Public Provision Of Water Case Study divided its store in a variety of departments like cheap rate lunchroom, kids play-area, in addition to a Sweden Buy the foods making it a popular exporter of food. Over a duration of time, the product range was expanded ranging from carpets, floorings, lights to numerous item line needed in providing home.

The intention of the business was to sale quality products with reasonable prices with variation in products globally based upon a vision to create a much better lifestyle for nearly everyone. Every year, the company commemorates an anti-bureaucrat week to establish better contact in between the suppliers and clients. Kamprad believed on the reality that it is just possible to make no error while you sleep. Nevertheless, the idea of preparing for the future was extremely encouraged. In 1986, Kamprad was replaced by his Personal assistant who was a knowledgeable individual of the business.

In the mid period of 1990s, IKEA has a broad working connecting with about 70 nations locating its items about 11,200. It dealt with almost a larger number of suppliers around 2300 globally (see Display 2). When there were eco-friendly concerns developing about IKEA's products simultaneously the issuance on the child labor emerged. This has led the company to face the difficult scenario in the upkeep of their relation with suppliers. Due to this reason, IKEA's popularity reduced dropping the 20% of its sale in Denmark. .

Key Players.

There are two crucial gamers in this case one is IKEA Company and other is its providers. IKEA's technique is to outsource its product manufacturing to providers. These suppliers are usually third party and based throughout the world.


There is unfavorable effect of these issues on income of the business and also track record of the business. They wanted Public Provision Of Water Case Study Analysis to be socially responsible and wanted that it did not have any connection with kid labour or any other environment problem. IKEA strategies also did not work well sufficient to resolve this problem (see Exhibition 3).

Approaching Problem of Kid Labour.

IKEA method is to preserve high level of social responsibility due to the fact that it is one of the substantial catalyst in success of company. IKEA is concerned on child labour issue and other environmental problems to support this technique.( Naidu & Ramaiah, 2006) Furthermore, Public Provision Of Water Case Study Analysis was likewise encouraged by Swedish Conserve the Children company to act "in the finest interest of child".

Reaction to German manufacturers on Video Program:

In response to the invitation of German producers for IKEA, the invite needs to need to be accepted. The first primary thing to consider is that the documentary is made by a German business. However, it is not compulsory to accept the invite and be part of the live conversation but it is of vital importance. As it offers Barner to have live conversation throughout on-air shows. It generates a likelihood to provide much better description of their issues about their relationship with India. Particularly, Barner can possibly show her thought of mind with a clear justification letting people understand that for her it is more crucial to be more worried about the IKEA track record as she is just accountable for this. It is essential to eradicate the criteria of child labour but this can potentially not done by stopping business relate to their partner companies which include the pattern of child labour. This understanding of Barner may assist her in maintaining IKEA clear reflection and might likewise cause more powerful relationship of the business. It also offers IKEA to conscious the German producers to fight against the child labour.

As the German Producers had only offered IKEA to view some of the shots from their documentary. They ought to be asked for to let them see the whole film instead of some shots which reveals certainly an uncertain picture of the reality. This may be the strategy of German manufacturers to show themselves right versus the claims however leaving IKEA behind full of doubts about their relationship with the business of India on the problem of child labour.

On the contrary, the IKEA has been favorably depicted about the issue of Child labour when the issue was initially put up by the Swedish Tv. There are a set of info on child labour by IKEA which was considerably gathered by ILO and UNICEF. This info truly shows the same perspective as like that of the documentary makers. This will let the producers to astonish about the troublesome problem by clear representation of child help during their labour at the production industries.

As the tv market has great potential to reveal false news as the reality by their exceptional capability to modify any lie into a truth and makes individuals believe on it with no doubts. For that reason, it appears rather impossible for Barnerto assess the documentary prior to the session. As the German producers declined to reveal their documentary to Public Provision Of Water Case Study Solution before it is telecasted simply indicates there evil intention of point the finger at somebody and their relationships with IKEA perhaps. There may a strong contradiction that the IKEA is fearlessly engaged with an organization which utilizes kid as their labour and continue their relations to earn revenues with the suppliers while understanding the truth.

The responsibility of the mistakes taken by anybody is considered as the best source of pride.Despite of the truth that IKEA was not conscious about the growing concern over the child labour as well as the including kid's as labours by the markets, the providers of the Public Provision Of Water Case Study Solution. Throughout the acceptance of contract, IKEA began examination against its supplier industries around the world.

Barner can likewise create another justification on the inefficient duty over social issues. It is intending to be included with the social concerns however has not taken such measures. In the field of marketing, IKEA is on top with outstanding concepts along with its attractive items.

The concerns of the IKEA is towards leading long term relationships with its network of distribution internationally. IKEA is not just recently involved in any of the social activities about the rights and concerns of each individual working in the markets and making them a handsome profit. In future, IKEA will plan to be part of duty over the social issues.

For this reason, it can be concluded that based on the issue for the company's credibility and share of share need to accept the invite and present it legitimate thoughts just in case if whatever in documentary is against the IKEA. Specifically, IKEA had begun a Structure based on the principle of protecting rights of kid labour and to provide them with free environment to inform themselves. (Barlet, 2006).

Actions on Supply agreement with Rangan Exports:.

Under the IKEA concerns about the most tactical and logical method in referral to the kid labour problem must provide Rangan Exports with another possibility to assist them in overcoming this issue.

IKEA requires to take some steps in order to determine of the truth. If the proof against the Rangan export holds true thus leading it in the failure on the ethical level which were outlaid by Public Provision Of Water Case Study Analysis. This clearly suggests that on IKEA, the provider market resulting in contravention on the kid labour problem.

Consequently, IKEA deals with a vision of developing better way of life for each individual which is a strong representation for the business to stand for the rights of workers of Rangan Exports. The concept of child labour does not include a single company as a vast network of companies are accountable in putting it ahead. This is among the most critical problem of social concerns and it would be oppression to blame a single one.

If the management of Public Provision Of Water Case Study Help not decides for the contract termination, this brings a hazard of losing brand name position and credibility. This may result in the financial decrease state of IKEA by decreased ratio of sale, less popularity of the brand name and the concerns over social duties. The primary drawback of this substitute is the IKEA deprivation with a beneficial association and might result in the ending relations with the sources of carpet by India.

The 2nd option is to caution the provider market with extension of the links with a promise to let not do this error once again and certainly prevent the child labour. This will help in maintenance of the healthy association in between the provider and the Public Provision Of Water Case Study Analysis. This also supplies an opportunity to much better teach the suppliers about the disadvantages of the kid labour. Nevertheless, this choice is made on the basis of IKEA's self-created policy. This makes apparent for the all suppliers that IKEA is strictly against the kid labour and truly condemn it. This may have a bad effect on the marketplace reputation of Public Provision Of Water Case Study Analysis by the generation of incorrect publicity.

As it is for the second time that IKEA became a victim of kid labour which has greatly harmed its credibility. For this function, Barner must pursue the assistance by ILO and UNICEF along with NGOs which might assist Rangan in leaving the need to used kid labour for the rugs manufacturing. It might select to spread awareness amongst the residents worldwide about the social issues and how one's life is influenced by in terms of social, and ethical values.

IKEA by the adoption of first option, terminates its relationship with thesupplier violation. If outcomes in the failure then depict a bad effect on all suppliers by the increased power of bargaining and the offense of the policy of IKEA. The press should be called upon for the statement of their choice with its reason with the summarization of the policy of IKEA on the usage labour of child.

In amount, the business can maintain its track record in the market and in some way can bear the loss created by one provider. With the stable credibility in the market, Public Provision Of Water Case Study Analysis will surely cover up its financial crisis within a short time period.

Strategy Regarding IKEA's Operations in India

IKEA technique is generally focus on long term relationship with its suppliers instead of short-term. This long term technique assists IKEA in getting trusted and competitive supplier source. For long term relationship they utilized to assist their supplier to make full usage of their capability. They asked suppliers to provide services and items other than their core products and services. The same method that was used by IKEA in Poland might be obtained.( Harapiak, 2013) The strategy was to outsource production of furniture and not produce by its own. IKEA also needs to make sure that they involve public through its marketing actions which ought to be practical in comprehending IKEA's intentions.

Their objectives ought to also be justifying company's policy. Their actions should also be according to Kamprad's view i.e. "develop a much better everyday life for many people". They believe that they can attain this objective by supplying best quality products with low cost. However at earlier time Public Provision Of Water Case Study Analysis had no concentrate on social and ecological issues which also contains child labor they used to focus on only one strategy i.e. supplying economical and quality items to customers. So as time passed they needed to include other values too to their focus. That improved focus could help IKEA in improving its reputation towards its customers. The new focus consisted of the viewpoint "in the very best interest of the kid". So for that function it needs to be make certain that engagements in India would be satisfying the required purpose too i.e. they did not engage any activity that includes kid labor. Bulk of population in India is listed below hardship line so there is culture of kid labor and likewise child loan. Parents utilized to allow their children to operate in payment with loan. Ceasing operations from India would not make sure option to kid labor however also negative track record would be developed that IKEA is not taking any trusted action to resolve fundamental concern i.e. child labor.

There would be likewise one other unfavorable impact i.e. dispute from public. As there prevails view point that big business are constantly selfish and are interested in only creating revenue and consumers would be thinking that IKEA is among them. Public has common view that these business should be socially responsible to society as like they are needed to be accountable to its shareholders. Then it would result in loss of sales and IKEA's worth too, if IKEA did not take any possible step to fix problem of kid labor. For a company like IKEA track record loss is huge loss since worth of business also based upon it and also there would be decline in revenues and goodwill if there is any track record loss.

If IKEA consider just sales figure then getting out from Indian market is more suitable. Due to the fact that sales from Indian market just contributes small portion to IKEA's revenues.

Public Provision Of Water Case Study Help needed to ensure that kid labor is not utilized for their items. So for that purpose IKEA needs a system that can keep track of entire treatment. That system needs to quickly discover whenever kid labor is used in any activity. Suppliers must be motivated to offer education to children so kids can learn something. For that purpose, providers would be having monetary problems. As provider has absence of funds to supply education to children, so Public Provision Of Water Case Study Solution needs to assist supplier economically and provide them financial aids and ask to offset by future deliveries.

There might be another solution for this problem that Public Provision Of Water Case Study Solution might install its own production business combined with school. All financial requirements of that school could be fulfilled by earnings from that making company. IKEA needs to run this school by itself and its auditing task must be offered to any other institute like Rugman to make sure it is working appropriately for best interest of kids. (Usman, 2010).

Public Provision Of Water Case Study Analysis Must Sign up to Rugmark.

IKEA thinks that every business has its own strengths and weaknesses. As IKEA has no experience regarding child labor so new personnel would be needed for this function. It must register to Rugmart becausethey are experienced in this field of child labor and ask Rugmort to monitor and establish process suggested by Public Provision Of Water Case Study Analysis. Apart from this there must be also random tracking from IKEA to make certain that required function is accomplished.

Solving Root Cause of Kid Labor.

IKEA needs to fix origin of child labor in order to support its long term vision. For that purpose child welfare and education needs to be promoted. There should be collaboration with providers and encourage providers to perform programs for kid well-being and education. As providers had absence of resources so they should be provided financial assistance and asked then to balance out by future orders. This is long term strategy not short term service. (Martin, 2013) So it might not be performed by IKEA alone. Public Provision Of Water Case Study Solution beginning executing its strategy in multi methods. There was partnership between UNICEF and IKEA. The purpose of this partnership was to supply education to all kids who are operating in carpet producing cluster. For example some alternative learning centres were developed for those kids who were not allowed to get education from public schools. Neighborhood well-being was also promoted through this program. In addition to this collaboration they likewise partnered with their providers in order to create option for problem of child labor. There was program developed with provider. The considerable quality of program was audit of suppliers on routine basis. If there was any child labor found during audit, restorative action strategy would be needed. In restorative action plan kid labor is required to be removed and provider is needed to compensate for well-being and education of that child. Then there would be proper follow up from IKEA to make sure that in real required corrective action strategy is linked. Nevertheless if it is found that supplier did not take any corrective action strategy then IKEA would broke contract with that provider and there would be no trade with that particular supplier in future.

Assessment of Public Provision Of Water Case Solution Strategy.

Public Provision Of Water Case Study Help has commitment to its customers to provide high quality products with low rates. Their strategy would make complete usage of engaging suppliers and interact to fix issue of kid labor. Nevertheless according to my individual perception as from shareholders point of view, company is not utilizing its resources effectively through this strategy. They would be having difficult option in future from deciding that whether to increase return on investment for investors or continue participation with social duties of Indian and UNICEF. Investors would be having unfavorable image of IKEA due to the fact that of less return of investment if is heavily invests for social well-being. If IKEA remained in Indian market then it would lead to greater costs for customers. Disputes of interest for society and management would be dealt with. When he came to understand that he buy a rug which was woven by child however is now getting educated by supplier of IKEA, a consumer would not feel comfortable. He would be feeling more comfy when he came to know that he purchase a rug on somewhat greater cost which was not woven through child labor.


The primary issue that IKEA is dealing with presently is kid labor because a German documentary maker makes documentary of a provider of IKEA that was using kid labor for production of goods. It was likewise concluded that Public Provision Of Water Case Study Help needs to sign up Rugmart due to the fact that IKEA has no any knowledge concerning kid labor and Rugmart is professional having understanding regarding problems of kid labor. As IKEA has no experience regarding kid labor so brand-new staff would be required for this function.