Safe Water Network In India Harvard Case Analysis

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Safe Water Network In India Case Study Solution & Analysis


IKEA is a worldwide company in Sweden. He named the business at the age of 17 when he initiated his first mail-order business. It was called as Safe Water Network In India Case Study Help by a combination of terms relating to his individual life from his personalizes to his household farm i.e. Ignvar Kamprad Elmtaryd Agunnaryd.

The competitors due to declined sale threatened the providers of IKEA to not take orders at low rates. In 1961, IKEA contracted with numerous of the factories making furniture and thus it once again came up with low costs. On the other hand, Safe Water Network In India Case Study Analysis divided its store in a number of departments like inexpensive rate snack bar, kids play-area, as well as a Sweden Store for the foods making it a popular exporter of food.

The intention of the company was to sale quality products with sensible prices with variation in items globally based upon a vision to create a much better way of life for nearly everyone. Every year, the company celebrates an anti-bureaucrat week to develop better contact between the consumers and providers. Kamprad believed on the reality that it is just possible to make no error while you sleep. Nevertheless, the idea of preparing for the future was highly encouraged. In 1986, Kamprad was changed by his Individual assistant who was an experienced individual of the business.
Executive 0Summary
In the mid period of 1990s, IKEA has a broad working connecting with about 70 nations locating its products about 11,200. It dealt with nearly a larger variety of suppliers around 2300 globally (see Exhibit 2). When there were ecological concerns emerging about IKEA's items concurrently the issuance on the kid labor emerged. This has actually led the business to face the challenging circumstance in the maintenance of their relation with suppliers. Due to this factor, IKEA's appeal reduced dropping the 20% of its sale in Denmark. .

Key Gamers.

There are 2 key gamers in this case one is IKEA Company and other is its suppliers. IKEA's technique is to outsource its product making to suppliers. These providers are generally third party and based throughout the world.


The strategy of outsourcing has some concerns like guidelines and guidelines of these nations. Often suppliers from these underdeveloped nations does not follow required standards as compare to industrialized nations. These weak rules and guidelines can result in weak environment policies or kid labour. There is unfavorable effect of these issues on income of the business and also track record of the company. Since the majority of the company's customers are based in industrialized countries. These clients have high expectations from Safe Water Network In India Case Study Solution in terms of great quality products with low cost. (Marianne Baxter, 2012) These clients have likewise high expectations from IKEA in aspect of social obligation. They wanted IKEA to be socially responsible and wanted that it did not have any connection with child labour or any other environment concern. As IKEA got its supply of carpets primarily for under developed countries like India, Pakistan, Nepal. These under industrialized countries have unchecked kid labour. So this is primary problem that IKEA is facing recently. The business is not controlling its providers successfully. Also underdeveloped nations allow child labour due to the fact that of hardship. So business can not depend upon local government for resolving this issue. IKEA techniques also did not work well enough to address this problem (see Display 3).

Approaching Issue of Child Labour.

IKEA strategy is to keep high level of social duty since it is one of the substantial driver in success of company. IKEA is worried on child labour issue and other environmental issues to support this strategy.( Naidu & Ramaiah, 2006) In Addition, Safe Water Network In India Case Study Analysis was also encouraged by Swedish Conserve the Children organization to act "in the finest interest of kid".

Reaction to German producers on Video Program:
Porter's 5 Forces Analysis
In response to the invite of German manufacturers for IKEA, the invitation should require to be accepted. Particularly, Barner can possibly show her thought of mind with a clear reason letting individuals understand that for her it is more crucial to be more worried about the IKEA track record as she is only responsible for this. It also supplies Safe Water Network In India Case Study Analysis to aware the German producers to fight versus the kid labour.

As the German Manufacturers had just used IKEA to see some of the shots from their documentary. They ought to be asked for to let them see the entire film instead of some shots which reveals certainly an unclear image of the reality. This may be the strategy of German manufacturers to prove themselves right against the claims but leaving IKEA behind filled with doubts about their relationship with the companies of India on the concern of child labour.

On the contrary, the IKEA has been favorably portrayed about the problem of Child labour when the issue was at first put up by the Swedish Television. There are a set of information on child labour by IKEA which was substantially collected by ILO and UNICEF.

As the television industry has terrific potential to show false news as the fact by their outstanding capability to modify any lie into a reality and makes individuals think on it without any doubts. For that reason, it seems rather impossible for Barnerto examine the documentary prior to the session. As the German manufacturers refused to show their documentary to Safe Water Network In India Case Study Solution prior to it is telecasted merely shows there evil objective of point the finger at somebody and their relationships with IKEA potentially. There may a strong contradiction that the IKEA is fearlessly engaged with an organization which utilizes child as their labour and continue their relations to make earnings with the providers while knowing the fact.

The duty of the errors taken by anybody is considered as the finest source of pride.Despite of the truth that IKEA was not conscious about the growing issue over the child labour as well as the involving kid's as labours by the industries, the suppliers of the Safe Water Network In India Case Study Solution. Throughout the approval of contract, IKEA began examination versus its supplier industries around the world.

Barner can also develop another validation on the ineffective responsibility over social concerns. It is meaning to be included with the social issues however has not taken such measures yet. In the field of marketing, IKEA is on leading with excellent concepts along with its appealing products.
Swot Analysis
The concerns of the IKEA is towards leading long term relationships with its network of circulation worldwide. IKEA is not recently associated with any of the social activities about the rights and issues of each individual working in the markets and earning them a good-looking profit. In future, IKEA will plan to be part of duty over the social concerns.

Thus, it can be concluded that as per the issue for the company's track record and share of share must accept the invite and present it valid thoughts just in case if everything in documentary protests the IKEA. Specifically, IKEA had actually begun a Foundation based on the principle of securing rights of kid labour and to offer them with complimentary environment to educate themselves. (Barlet, 2006).

Actions on Supply agreement with Rangan Exports:.

Under the IKEA issues about the most rational and tactical technique in referral to the kid labour issue should offer Rangan Exports with another possibility to assist them in conquering this problem.

IKEA needs to take some steps in order to determine of the fact. If the evidence versus the Rangan export holds true therefore leading it in the failure on the ethical level which were outlaid by Safe Water Network In India Case Study Help. This plainly suggests that on IKEA, the provider market leading to breach on the kid labour issue.

Subsequently, IKEA deals with a vision of developing much better way of life for every single individual which is a strong representation for the business to stand for the rights of employees of Rangan Exports. The principle of child labour does not include a single company as a huge network of business are accountable in putting it ahead. This is one of the most vital concern of social concerns and it would be oppression to blame a single one.

If the management of Safe Water Network In India Case Study Solution not decides for the contract termination, this brings a risk of losing brand name position and reputation. This might result in the financial decline state of IKEA by reduced ratio of sale, less popularity of the brand name and the issues over social obligations. The main downside of this replacement is the IKEA deprivation with a beneficial association and might result in the ending relations with the sources of rug by India.

This will help in upkeep of the healthy association in between the supplier and the IKEA. This makes obvious for the all suppliers that IKEA is strictly against the kid labour and really condemn it. This might have a bad effect on the market reputation of IKEA by the generation of false promotion.

As it is for the second time that IKEA became a victim of child labour which has actually significantly harmed its track record. For this purpose, Barner ought to pursue the assistance by ILO and UNICEF along with NGOs which may help Rangan in leaving the need to utilized kid labour for the rugs production. It might pick to spread awareness among the locals worldwide about the social concerns and how one's life is influenced by in regards to social, and ethical worths.

IKEA by the adoption of first option, terminates its relationship with thesupplier violation. If results in the failure then portray a bad impact on all suppliers by the increased power of bargaining and the offense of the policy of IKEA. The press should be called upon for the statement of their choice with its factor with the summarization of the policy of IKEA on the use labour of child.

In amount, the business can maintain its reputation in the market and somehow can bear the loss produced by one supplier. With the stable credibility in the market, Safe Water Network In India Case Study Solution will certainly conceal its financial crisis within a short amount of time.
Vrio Analysis
Strategy Concerning IKEA's Operations in India

IKEA strategy is basically concentrate on long term relationship with its providers rather than short term. This long term method assists IKEA in getting dependable and competitive provider source. For long term relationship they utilized to assist their supplier to make full usage of their capacity. For example, they asked suppliers to offer product or services besides their core product or services. The same technique that was utilized by IKEA in Poland might be borrowed.( Harapiak, 2013) The method was to outsource production of furnishings and not produce by its own. IKEA also needs to make certain that they include public through its marketing actions which must be practical in comprehending IKEA's intents.

At earlier time IKEA had no focus on social and environmental issues which likewise includes kid labor they used to focus on just one technique i.e. offering budget-friendly and quality products to clients. That enhanced focus might help Safe Water Network In India Case Study Solution in enhancing its credibility towards its customers. Ceasing operations from India would not make sure solution to child labor but likewise negative reputation would be developed that IKEA is not taking any trusted action to fix basic issue i.e. kid labor.

If Safe Water Network In India Case Study Help did not take any possible action to fix problem of child labor then it would result in loss of sales and IKEA's value too. For a business like IKEA track record loss is big loss since value of business also based on it and also there would be decrease in revenues and goodwill if there is any track record loss.

Nevertheless if IKEA think about just sales figure then getting out from Indian market is preferable. Due to the fact that sales from Indian market just contributes little portion to IKEA's revenues. In an economical/capitalistic view threat is more than benefits. To accomplish business's long term objective i.e. "to develop a much better daily life for many individuals" and "in the best interest of the kid" it is advised to not get out from Indian market and continue operations in Indian market with taking necessary preventative measures.

Safe Water Network In India Case Study Solution needed to make sure that kid labor is not used for their products. For that function IKEA requires a system that can monitor entire procedure. That system must rapidly discover whenever kid labor is used in any activity. Suppliers should be motivated to provide education to kids so children can discover something. For that purpose, providers would be having financial problems. As provider has lack of financial resources to offer education to children, so Safe Water Network In India Case Study Help needs to assist provider economically and provide them financial aids and ask to offset by future shipments.

There could be one other service for this issue that Safe Water Network In India Case Study Solution might install its own production business integrated with school. All monetary requirements of that school might be met by profits from that manufacturing company. IKEA should run this school by itself and its auditing job need to be provided to any other institute like Rugman to ensure it is working appropriately for best interest of kids. (Usman, 2010).

Safe Water Network In India Case Study Analysis Must Sign up to Rugmark.

IKEA thinks that every business has its own strengths and weaknesses. As IKEA has no experience relating to child labor so new staff would be needed for this function. It needs to register to Rugmart becausethey are experienced in this field of kid labor and ask Rugmort to develop and keep track of procedure recommended by Safe Water Network In India Case Study Analysis. Apart from this there need to be likewise random monitoring from IKEA to make sure that necessary function is attained.

Handling Root Cause of Kid Labor.

Safe Water Network In India Case Study Help requires to fix root cause of kid labor in order to support its long term vision. IKEA starting performing its technique in multi ways. If it is found that provider did not take any corrective action plan then IKEA would broke agreement with that supplier and there would be no trade with that particular supplier in future.

Assessment of Safe Water Network In India Case Solution Method.

IKEA has commitment to its consumers to supply high quality products with low costs. If IKEA stayed in Indian market then it would result in greater costs for consumers. A consumer would not feel comfy when he came to know that he acquire a carpet which was woven by kid however is now getting informed by supplier of Safe Water Network In India Case Study Help.

The main issue that IKEA is dealing with currently is child labor due to the fact that a German documentary maker makes documentary of a provider of IKEA that was utilizing kid labor for production of products. It was also concluded that Safe Water Network In India Case Study Help must sign up Rugmart since IKEA has no any knowledge regarding kid labor and Rugmart is expert having knowledge relating to problems of kid labor. As IKEA has no experience relating to child labor so brand-new personnel would be required for this purpose.