Category: Harvard Business School MBA Case Help

  • Ethiopian Airlines Bringing Africa Together

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    – The product or service that Lululemon is known for: yoga pants, leggings, tech, etc. (please make the list longer!) – The company’s business model: e-commerce, partnerships, community, focus on athlete (I, me, my). – The company’s major strengths and weaknesses: focus on athlete, emphasis on sustainability, high customer engagement (I, me, my), high-quality product (I, me, my), customer satisfaction (I, me

    Problem Statement of the Case Study

    Lululemon Athletica (NASDAQ:LULU) has been rising for the past two years, hitting a peak of $22.56 (on 2014 Q3 Earnings release) and was finally trading at $20.50 at time of writing (as of August 30, 2015). Based on its last quarter earnings results (October 2015), the stock showed significant improvement with a gain of 32.99%, and with a record breaking volume of

    Case Study Solution

    I, A.B., was 30 years old when I discovered the Lululemon Athletica (“LULU”) running apparel line. I was in awe, as the gear looked amazing, so different from what I was used to. I loved how they emphasized the human-like fit that allowed me to move easily and be a part of my activity, regardless of the terrain, weather or season. The company’s core value was that athletes wanted a unique and comfortable, performance-oriented, and sustainable l