The Answer Series Digital Disruption in an Established South African Educational Publisher
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In 2008, a South African education publisher, a renowned educational brand in the region, went through a major shift in its product range and marketing strategy. This was triggered by the entry of digital disruptors into the field of online learning resources. In 2009, the publisher realized that it needed to innovate its product range to remain competitive. The answer was to adopt a digital strategy that incorporated the use of digital platforms to enhance access to quality education. This approach saw the publisher shift from selling print books
Porters Five Forces Analysis
The Answer Series is a book series by Kieran Duffy, the founder of The Answer, a publishing house that offers informative, inspirational, and entertaining books for individuals and communities. go to this site The publisher focuses on practical and relatable information that is easily accessible to its target audience, mainly young adults. The publisher is based in Johannesburg, South Africa. Kieran Duffy started the business in 2013 and grew it steadily, adding staff, and expanding its product range. His personal mission is to produce books that
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As an educational publisher in South Africa, The Answer Series has undergone a disruptive change in its operations that is making its operations more customer centric and accessible than ever. Full Report The disruptive change has been catalysed by a range of technology changes, driven by the internet and mobile devices, as well as the emergence of new customer expectations and needs. These disruptive changes have been driving a new business model for us that has seen us shift from a large book retailer to an e-commerce platform. In this digital age, customers
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In 2014, we launched The Answer Series, an in-depth series of educational books for parents and teachers of early primary school learners. At the time, we knew we had a great idea, as so many parents of kids in this age range were struggling to engage with the learning process, and teachers were looking for new, engaging ways to teach their students. Our flagship title, “The Answer Series: Early Primary Science,” set out to explore the science of learning and to bridge the gap between knowledge and understanding. Des
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The Answer Series Digital Disruption in an Established South African Educational Publisher is a groundbreaking innovation that has been developed by the team of educators, teachers and content specialists who have a passion for education. This digital disruption has come about as a result of the technological and marketing revolution of the 21st century, resulting in an increasing number of students and teachers looking for more effective methods of teaching and learning. The educational sector is undergoing a transformation that is set to be dramatic over the next few years, with
VRIO Analysis
The Answer Series is a South African education publisher with a history of over 20 years that has grown steadily by providing quality education content through a unique marketing model. We have published 27 books since 2010 and have a strong online presence with a robust website, a vast social media presence, and a dedicated online shop with high-quality products. However, The Answer Series has also been disrupted by digital disruption, and our challenges are becoming increasingly acute. The industry is moving to e-commerce, and this is leading to significant