Yahoos Acquisition of Tumblr
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Yahoo recently acquired Tumblr for a cool billion dollars. I did not find it a good deal at all, considering that it is a web-based microblogging and social networking site with around 34 million active monthly users as of November 2014. Why did Yahoo pay this huge sum of money for Tumblr? Here’s my evaluation of their approach: Yahoo does have a strong mobile market share. It has over 250 million monthly active users on mobile. Their acquisition of Tum
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“Hey, Yahoo! (formerly known as Alphabet) just announced yesterday that they had acquired Tumblr from Microsoft for $1.1 billion. As a tech-savvy millennial and Yahoo’s user base, I immediately became curious to read the latest developments about the new-and-improved Tumblr. While it wasn’t long ago when Tumblr had all the buzz around teens and millennials, a decade ago, Tumblr was primarily a photo blogging
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I had always admired Tumblr’s unique visual approach and its ability to connect with its users in such a meaningful way. When they released their IPO news, it was with mixed reactions — some were excited, while others felt it was just another sign of their rapid success. As the first publicly traded social media company, Tumblr seemed poised to make significant gains. So, imagine my surprise when I saw Yahoo!, one of the largest internet companies, announcing that they too were eyeing a stake in Tumblr,
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Yahoo acquired Tumblr in 2013. Tumblr is a platform where users can blog, publish photos, and publish video, text and images. Tumblr was founded in 2007. the original source Initially it was known as “the Blog,” but in 2013, Yahoo purchased it for $1.1 billion. Now Yahoo is the world’s #3 social network (according to Statista). In this process, Yahoo also got some important lessons about how to manage acquisitions.
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In August 2013 Yahoo acquired the photo sharing site, Tumblr for a reported 1.1 billion dollars. I wrote my personal opinion about this acquisition, why they did this, and how it benefits them. I took some time to analyze Tumblr’s services and products, and I wrote a series of posts on Tumblr, I created a new blog, Tumblr2014, to share my observations and findings with my readers. Here is my personal opinion about the Yahoo’s ac
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Yahoos Acquisition of Tumblr was a huge mistake for Yahoo’s company. The acquisition, according to Yahoo’s CEO Marissa Meyer, was “the best thing we ever did.” However, the move had several major drawbacks that Yahoo should have known about and prevented. The first problem was the cost. While Yahoo’s purchase was cheap, Tumblr’s valuation was a steep $1.1 billion. This means that Yahoo had to invest a significant amount of money to acquire
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Yahoo! Inc., has recently completed their acquisition of the popular microblogging platform Tumblr. The purchase price is said to be $1.1 Billion. This acquisition by Yahoo! marks the company’s entry into the social media market. Yahoo!, has been struggling with falling revenues and operating margins. As a result of the acquisition, it will now have a stronger presence in the social networking space. I am excited to hear this news and it is a positive move by Yahoo! Inc. as they are seeking to divers