Aqualisa Quartz Simply A Better Shower 8 Case Study Solution and Analysis
Intro
Aqualisa Quartz Simply A Better Shower 8 Case Study Solution is the largest publishing company with a greatest market share in the China's book retail market. CMP has actually ended up being a specialized information service provider and a big thorough Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Crucial Issues
CMP has spent its 60 years journey smoothly, being an effective publishing house, nevertheless, the altering macro market trends and forces bring certain challenges to the publishing industry in general and Aqualisa Quartz Simply A Better Shower 8 Case Study Analysis in specific. These factors include;
• Entrance of the new publishing firms in the market.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing methods
• Improvement of science and technology.
The improvement of the macro markets have raised a number of concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the capabilities of the business could be utilized to pursue the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Aqualisa Quartz Simply A Better Shower 8 Case Study Solution has specific strengths that can be used to minimize the risks, overcome the weak point and obtain the chances. Strengths of CMP are provided as follows;
• The long term experience of Aqualisa Quartz Simply A Better Shower 8 Case Study Analysis in the publishing market i.e. 60 years enables the company to offer high quality products at a lower cost utilizing its previous experiences.
• The technical resources and abilities produced by its successful journey provide a competitive benefit to CMP.
• Large product portfolioof CMP helps it to diversify its threat and provide high worth to its customers.
• Strong monetary position allows the business to consider a number of advancement chances without any worry of raising fund externally.
Weak points
Together with the strengths, the company has certain weak points which might increase constraints for the company in executing its development program. The weaknesses of Aqualisa Quartz Simply A Better Shower 8 Case Study Help are provided as follows;
• Despite of being a science and innovation publishing firm, the business still has standard ways ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It ought to propose certain expansion strategies to prevent its dependence over the Chinese markets to achieve long term development.
Opportunities
The development of the publishing industry is decreasing since 2008, impacting Aqualisa Quartz Simply A Better Shower 8 Case Study Help as well, but the growth might be restored by availing certain chances provided in the market. The marketplace chances for CMP include;
• The company might likewise introduce Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider a development program through the expansion towards foreign markets in order to minimize its reliance over Chinese markets by utilizing its vast funds.
Risks
The changing macro trends in the market and increasing competition in the publishing industry has postured specific risks to Aqualisa Quartz Simply A Better Shower 8 Case Study Solution including;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries could cause declining market share of Aqualisa Quartz Simply A Better Shower 8 Case Study Help due to the customer shift towards virtual libraries.
• The presence of large number of competitors in the publishing industry increase the danger for CMP to lose its competitive position in the market, as competitors can acquire a strong consumer base by using specific techniques like aggressive promo, quality items, etc.
• Entrance of new publishing companies in the industry along with existence of high competitors increases the danger of losing the consumer base.
Financial Analysis.
The business has a quite competitive financial performance. Due to absence of data, the financial ratios of CMP might not be determined. Nevertheless, the overall financial performance of the business could be examined by utilizing the graphs given in the case Appendices. It might be examined from the Appendix III that the yearly total profits of CMP during the period 2000-2012 are growing at a high development rate, revealing that the annual need of the products of Aqualisa Quartz Simply A Better Shower 8 Case Study Help is growing and the business is rather effective in drawing in a large number of clients at a potential rate.
Along with it, the second graph which shows the annual growth in the Aqualisa Quartz Simply A Better Shower 8 Case Study Solution overall properties, shows that the business is quite effective in adding value to its assets through its incomes. The growth in assets reveals that the overall value of the company is likewise increasing with increasing the overall revenues. (Unidentified, 2013).
Another financial analysis of the business utilizing the given data might be the analysis concerning the distribution of total earnings of the business. Huge part of the earnings of CMP originates from the sales of its released books i.e. 64% as shown in the Case Appendix V. The company might move towards other company segments with a prospective development to accomplish its future development objective.
PESTEL Analysis
PESTEL analysis could be carried out to learn the various external forces impacting the performance of the business and the current patterns in the external environment of the business. A brief PESTEL analysis of the business is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a substantial impact on the mindset of the people about the communist ideology of the federal government, for that reason, the publishing sector is highly supervised and assisted by the Publicity Department of the Communist Celebration of China. It could be stated that the overall political forces impacting CMP company are high. The federal government policies relating to the publishing sector are also increasing with the passage of time.
Affordable.
Economic forces impacting the publishing sector in general and the Aqualisa Quartz Simply A Better Shower 8 Case Study Help in specific includesthe rates of paper, the earnings level of customers, the inflation rate, and the general GDP development of the country. All these forces integrate impact the need for the publishing market. Along with it, the financial policies related to the import of books affect the total company at CPM. China's economic conditions are rather beneficial for CMP with high GDP development and customer earnings level.
Social and Demographical.
The consumer choices are moving towards digital publishing rather than the traditional was of publishing. In this regard, CMP should focus on digital publishing to fulfill the altering customer preferences.
Technological.
Technological forces affecting the CMP consist of the technological advancement in the reading strategies etc. Improvement of science and innovation together with the increase of digital publishing could decrease the need for the CMP items, if specific actions would not be taken soon.
Environmental.
Environmental forces impacting Aqualisa Quartz Simply A Better Shower 8 Case Study Solution includes the concerns of environmental neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is required to be non reusable and the ink utilized while publishing should not be harmful for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 needs the publishers to be authorized first by the Government to be gone into in the publishing market.
Industry Analysis (Porter's 5 Forces Model).
Porter's Five Forces Model could be utilized to analyze the attractiveness of the publishing industry China. A brief analysis of the Porter's 5 Forces is given as follows;.
Threat of New Entrants.
Threats of new entrants in the Chinese Publishing Market is moderate. The possible development in the industry tends to bring in new entrants to the publishing industry. However, the presence of intense competitors and the requirement of substantial capital tends to demotivate brand-new entrants to enter in the marketplace.
Danger of Substitution.
Risk of Replacement is high for the Chinese Publishing Market. The alternative products for the released files is the files provided in the digital libraries on certain websites. The changing customer preferences towards digital learning increase the threat of alternative for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing market is high. The existence of a great deal of customers in the Chinese Publishing Market like CIP, PTP etc. tends to produce high competitive competition for CMP. Together with it, new entrants are likewise participating in the market increasing the competitors for CMP.
Bargaining Power of Provider.
The significant suppliers of the Aqualisa Quartz Simply A Better Shower 8 Case Study Help include the providers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the overall bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Haggling power of purchaser in the publishing market is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality documents at competitive prices.
Competitors Analysis.
CMP runs in an extremely competitive industry with the presence of large number of competitors. However, the company has a competitive position in the market with the highest market share in the Chinese publishing market. Major competitors of Aqualisa Quartz Simply A Better Shower 8 Case Study Solution consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close competitors of CMP. Established in the very same period, CIP publishes comparable kind of books. For a big period, CIP held the largest market share, and still ranks second and 3rd in numerous market sections, with a major focus on academic publications. CIP serves as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the marketplace share of Aqualisa Quartz Simply A Better Shower 8 Case Study Help easily in the existing market circumstance.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was also founded in the same duration as CMP and CIP. It ranks 6th in the state-owned publishers in terms of company scale. It is likewise one of the prominent players in the publishing industry with a yearly total profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Lowering dependence over the Chinese markets.
• Increasing variety of Customers
• Growth opportunities.
• Avoiding the impact of market saturation in the Chinese publishing market.
Cons
• Usage of potential resources in growth.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to present utilizing current capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio offers high worth to consumers.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core company sections to the brand-new one can lead the business to lose need of its items in the market.
Suggestions
As the preferences are moving towards digital publishing and the company need an immediate solution to avoid the declining industry development. The company might also consider the growth program after the success of its digital publishing program.
Implementation
In order to introduce digital publishing in its product portfolio, the company should initially collects the information associated with the consumer demand, the potential markets, the federal government policies and the information related to the rivals provided in the market. After that, the company should choose one possible sector for its initial offering. It should collect research study that how it could separate its digital publishing from the existing rivals' items. The actions above the business should go for the initial offering. If the initial offering shows a success, the company should choose the other markets. In this way the company would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing market is decreasing since 2008, revealing a hazard to the company's long term presence, but the scenario can be controlled by considering an advancement plan in the future. The business could think about introducing digital publishingin its existing market to implement its advancement program at immediate basis and to prevent the danger of failure for entryway in the brand-new markets.
