Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution and Analysis
Intro
Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis is the largest publishing business with a highest market share in the China's book retail market. CMP has ended up being a specialized information service provider and a big thorough Science and Technology publishing business through the integration of print media, audio-visual media and the network media.
Important Concerns
CMP has actually spent its 60 years journey efficiently, being an effective publishing home, however, the altering macro market trends and forces bring certain obstacles to the publishing market in basic and Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis in specific. These factors include;
• Entryway of the new publishing firms in the market.
• Declining development of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Improvement of science and technology.
The improvement of the macro markets have raised a number of concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the company could be utilized to strive for the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis has certain strengths that can be made use of to reduce the threats, conquer the weak point and obtain the opportunities. Strengths of CMP are given as follows;
• The long term experience of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis in the publishing market i.e. 60 years permits the business to supply high quality items at a lower expense utilizing its previous experiences.
• The technical resources and capabilities generated by its successful journey offer a competitive benefit to CMP.
• Huge product portfolioof CMP helps it to diversify its threat and supply high worth to its clients.
• Strong monetary position permits the company to consider a number of advancement chances without any worry of raising fund externally.
Weak points
Together with the strengths, the business has certain weak points which could increase restrictions for the business in implementing its development program. The weak points of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution are offered as follows;
• Despite of being a science and technology publishing company, the business still has conventional methods ofpublishing which are not suitable with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It ought to propose certain growth plans to prevent its dependence over the Chinese markets to achieve long term growth.
Opportunities
The growth of the publishing industry is declining because 2008, impacting Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution as well, however the growth could be revived by availing certain chances presented in the market. The marketplace chances for CMP consist of;
• The company might also present Digital Publishing by utilizing its long term technical experience and a strong client recognition in the market.
• CMP might think about an advancement program through the expansion towards foreign markets in order to reduce its reliance over Chinese markets by utilizing its large funds.
Threats
The changing macro patterns in the market and increasing competitors in the publishing market has positioned certain risks to Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution consisting of;( Gurel, 2017).
• Intro of digital publishing i.e. digital libraries could result in declining market share of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis due to the customer shift towards virtual libraries.
• The existence of large number of rivals in the publishing industry increase the risk for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by utilizing certain methods like aggressive promotion, quality items, and so on
• Entryway of new publishing firms in the market along with existence of high competitors increases the hazard of losing the client base.
Monetary Analysis.
The company has a rather competitive financial efficiency. Due to absence of data, the monetary ratios of CMP might not be determined. The general monetary efficiency of the business could be evaluated by using the graphs given in the case Appendices. It could be evaluated from the Appendix III that the yearly total earnings of CMP throughout the duration 2000-2012 are growing at a high growth rate, showing that the yearly need of the items of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution is growing and the business is quite efficient in bring in a a great deal of consumers at a possible rate.
In addition to it, the 2nd graph which shows the yearly growth in the Bardhaman A Shrachi And The West Bengal Housing Board Case Study Help total possessions, shows that the company is quite efficient in including worth to its possessions through its revenues. The development in assets shows that the overall worth of the firm is likewise increasing with increasing the overall revenues. (Unknown, 2013).
Another financial analysis of the business using the offered information might be the analysis concerning the circulation of total revenues of the company. Major part of the earnings of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The company might move towards other service segments with a potential growth to achieve its future development objective.
PESTEL Analysis
PESTEL analysis could be conducted to learn the different external forces affecting the performance of the business and the current patterns in the external environment of the company. A quick PESTEL analysis of the company is offered as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a significant influence on the state of mind of the people about the communist ideology of the federal government, therefore, the publishing sector is highly monitored and directed by the Publicity Department of the Communist Party of China. For that reason, it might be said that the general political forces affecting Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis service are high. The federal government policies regarding the publishing sector are also increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in general and the Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis in particular includesthe rates of paper, the earnings level of consumers, the inflation rate, and the general GDP growth of the nation. All these forces combine impact the need for the publishing market. In addition to it, the economic policies related to the import of books impact the general organisation at CPM. China's economic conditions are quite favorable for CMP with high GDP growth and consumer earnings level.
Social and Demographical.
Social and demographical forces consist of the population growth, the consumer's preferences towards reading useful materials and so on. China has the greatest population worldwide with a high population growth, showing the increasing number of customers of the Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis. However, the consumer choices are moving towards digital publishing instead of the traditional was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the changing consumer choices.
Technological.
Technological forces impacting the CMP consist of the technological improvement in the reading strategies etc. Improvement of science and innovation along with the increase of digital publishing might minimize the need for the CMP products, if certain actions would not be taken soon.
Environmental.
Ecological forces affecting Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution includes the issues of ecological neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is needed to be non reusable and the ink utilized while publishing must not be damaging for the environment.
Legal.
Legal policies for the publishing sector at whole are high. The legal guidelines relating to the publishing sector is managed by the General Administration of Press and Publication. Publishing Regulation 1997 needs the publishers to be authorized initially by the Government to be gone into in the publishing market. The ordinance forbids direct involvement of foreign entities and individuals in the publishing sector.
Industry Analysis (Porter's 5 Forces Model).
Porter's 5 Forces Model could be used to evaluate the appearance of the publishing industry China. A brief analysis of the Porter's 5 Forces is provided as follows;.
Threat of New Entrants.
Threats of new entrants in the Chinese Publishing Market is moderate. The possible development in the market tends to bring in brand-new entrants to the publishing market. The existence of intense competition and the requirement of big capital tends to demotivate brand-new entrants to enter in the market.
Risk of Substitution.
Threat of Substitution is high for the Chinese Publishing Industry. The alternative items for the published files is the files provided in the digital libraries on certain sites. The changing customer preferences towards digital learning increase the threat of alternative for the market.
Competitive Rivalry.
Competitive competition in the publishing market is high. The existence of a great deal of consumers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Along with it, brand-new entrants are also entering into the marketplace increasing the competitors for CMP.
Bargaining Power of Supplier.
The significant providers of the Bardhaman A Shrachi And The West Bengal Housing Board Case Study Solution consist of the providers of the paper for publishing files. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the overall bargaining power of provider for CMP is low.
Bargaining Power of Purchaser.
Negotiating power of purchaser in the publishing industry is high. Due to the existence of a a great deal of publishers in the Chinese market and the market saturation, the buyers needs high quality files at competitive rates.
Rivals Analysis.
CMP runs in a highly competitive industry with the presence of large number of rivals. Nevertheless, the company has a competitive position in the market with the greatest market share in the Chinese publishing market. Significant rivals of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close rivals of CMP. Founded in the very same duration, CIP releases similar kind of books. For a big time period, CIP held the largest market share, and still ranks second and third in numerous market segments, with a significant focus on educational publications. CIP acts as a risk for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of Bardhaman A Shrachi And The West Bengal Housing Board Case Study Analysis easily in the existing market situation.
Posts and telecommunication Press (PTP).
It was likewise founded in the very same duration as Bardhaman A Shrachi And The West Bengal Housing Board Case Study Help and CIP. It is also one of the prominent players in the publishing industry with an annual total revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Minimizing dependence over the Chinese markets.
• Increasing number of Consumers
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in growth.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce utilizing existing abilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio provides high value to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core organisation segments to the new one can lead the business to lose need of its items in the market.
Recommendations
As the choices are shifting towards digital publishing and the business need an immediate solution to prevent the decreasing market growth. The business could likewise consider the expansion program after the success of its digital publishing program.
Application
In order to introduce digital publishing in its product portfolio, the business needs to first collects the data related to the customer demand, the prospective markets, the federal government guidelines and the information related to the rivals presented in the market. If the preliminary offering shows a success, the company should go for the other markets. In this way the business would be able to execute its digital publishing program.
Conclusion
The growth of the publishing market is decreasing since 2008, showing a risk to the business's long term existence, however the situation can be controlled by considering a development strategy in the future. The company could think about introducing digital publishingin its existing market to implement its advancement program at instant basis and to avoid the threat of failure for entryway in the new markets.