California High Speed Rail Case Study Solution and Analysis
Intro
California High Speed Rail Case Study Help is the largest publishing business with a greatest market share in the China's book retail market. CMP has actually become a specialized details provider and a large extensive Science and Technology publishing company through the integration of print media, audio-visual media and the network media.
Critical Concerns
Although, California High Speed Rail Case Study Solution has spent its 60 years journey smoothly, being a successful publishing home, nevertheless, the altering macro market patterns and forces bring particular obstacles to the publishing market in basic and CMP in specific. These aspects include;
• Entryway of the new publishing companies in the market.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and technology.
The improvement of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this circumstance? Do the long important experience, technical resources and the abilities of the business could be utilized to strive for the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
California High Speed Rail Case Study Analysis has specific strengths that can be used to decrease the dangers, overcome the weakness and get the chances. Strengths of CMP are provided as follows;
• The long term experience of California High Speed Rail Case Study Analysis in the publishing industry i.e. 60 years permits the company to supply high quality products at a lower expense utilizing its previous experiences.
• The technical resources and abilities created by its effective journey provide a competitive benefit to CMP.
• Huge item portfolioof CMP helps it to diversify its danger and supply high value to its customers.
• Strong monetary position allows the business to think about numerous development opportunities with no worry of raising fund externally.
Weak points
Along with the strengths, the company has certain weaknesses which might increase restraints for the business in implementing its development program. The weaknesses of California High Speed Rail Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing company, the business still has standard methods ofpublishing which are not suitable with the growing technological shift.
• CMP extremely relies over the Chinese markets for its development. It ought to propose certain expansion strategies to avoid its reliance over the Chinese markets to attain long term growth.
Opportunities
The development of the publishing market is declining because 2008, affecting California High Speed Rail Case Study Analysis as well, however the growth might be revived by availing specific opportunities provided in the market. The market chances for CMP include;
• The business might also introduce Digital Publishing by utilizing its long term technical experience and a strong consumer recognition in the market.
• CMP could think about a development program through the expansion towards foreign markets in order to decrease its dependence over Chinese markets by utilizing its vast funds.
Risks
The changing macro patterns in the market and increasing competition in the publishing industry has actually presented specific hazards to California High Speed Rail Case Study Solution consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries could result in decreasing market share of California High Speed Rail Case Study Analysis due to the customer shift towards virtual libraries.
• The presence of a great deal of rivals in the publishing industry increase the danger for CMP to lose its competitive position in the market, as competitors can gain a strong customer base by using specific strategies like aggressive promo, quality items, etc.
• Entryway of new publishing firms in the industry along with existence of high competitors increases the threat of losing the customer base.
Financial Analysis.
The company has a rather competitive financial performance. Due to lack of information, the monetary ratios of CMP could not be determined. Nevertheless, the overall monetary efficiency of the business could be examined by utilizing the graphs given up the case Appendices. It could be examined from the Appendix III that the yearly overall profits of CMP throughout the duration 2000-2012 are growing at a high development rate, showing that the annual demand of the items of California High Speed Rail Case Study Analysis is growing and the company is rather efficient in attracting a a great deal of consumers at a possible price.
Along with it, the second graph which reveals the annual development in the California High Speed Rail Case Study Analysis total possessions, shows that the company is quite efficient in including worth to its assets through its revenues. The development in properties reveals that the overall value of the firm is likewise increasing with increasing the overall incomes. (Unidentified, 2013).
Another financial analysis of the business utilizing the offered information might be the analysis regarding the circulation of overall profits of the business. Major part of the incomes of CMP originates from the sales of its published books i.e. 64% as displayed in the Case Appendix V. The company might move towards other organisation sectors with a prospective development to attain its future advancement objective.
PESTEL Analysis
PESTEL analysis could be performed to find out the numerous external forces impacting the efficiency of the business and the current trends in the external environment of the business. A quick PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a significant effect on the frame of mind of individuals about the communist ideology of the government, for that reason, the publishing sector is highly monitored and guided by the Promotion Department of the Communist Party of China. Therefore, it could be said that the total political forces affecting California High Speed Rail Case Study Analysis service are high. The federal government policies concerning the publishing sector are also increasing with the passage of time.
Cost-effective.
Economic forces impacting the publishing sector in general and the California High Speed Rail Case Study Solution in specific includesthe costs of paper, the income level of customers, the inflation rate, and the overall GDP development of the country. All these forces integrate effect the demand for the publishing market. Along with it, the financial policies connected to the import of books affect the general organisation at CPM. However, China's financial conditions are quite beneficial for CMP with high GDP development and consumer income level.
Social and Demographical.
Social and demographical forces include the population development, the customer's preferences towards reading helpful materials etc. China has the greatest population in the world with a high population development, showing the increasing number of customers of the California High Speed Rail Case Study Analysis. The consumer choices are shifting towards digital publishing rather than the traditional was of publishing. In this regard, CMP must focus on digital publishing to meet the changing consumer choices.
Technological.
Technological forces impacting the CMP consist of the technological improvement in the reading techniques and so on. Enhancement of science and technology along with the increase of digital publishing might decrease the need for the CMP items, if specific actions would not be taken quickly.
Environmental.
Environmental forces impacting California High Speed Rail Case Study Help consists of the issues of ecological communities over the use of paper in publishing books. The paper used in the books while publishing is required to be disposable and the ink utilized while publishing ought to not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 requires the publishers to be authorized first by the Federal government to be entered in the publishing market.
Market Analysis (Porter's Five Forces Design).
Porter's Five Forces Model might be used to analyze the beauty of the publishing industry China. A short analysis of the Porter's 5 Forces is provided as follows;.
Threat of New Entrants.
Dangers of new entrants in the Chinese Publishing Industry is moderate. The prospective growth in the industry tends to draw in new entrants to the publishing industry. However, the presence of intense competitors and the requirement of big capital tends to demotivate new entrants to enter in the market.
Hazard of Alternative.
Risk of Substitution is high for the Chinese Publishing Market. The alternative items for the published files is the documents provided in the digital libraries on certain websites. The changing consumer preferences towards digital knowing increase the hazard of substitution for the market.
Competitive Competition.
Competitive competition in the publishing industry is high. The existence of a great deal of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. In addition to it, brand-new entrants are also entering into the marketplace increasing the competition for CMP.
Bargaining Power of Provider.
The major suppliers of the California High Speed Rail Case Study Solution consist of the providers of the paper for releasing files. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the total bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Bargaining power of buyer in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the buyers requires high quality files at competitive costs.
Competitors Analysis.
CMP operates in an extremely competitive market with the presence of large number of competitors. Nevertheless, the business has a competitive position in the market with the highest market share in the Chinese publishing market. Major competitors of California High Speed Rail Case Study Analysis include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIP acts as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of CMP quickly in the current market circumstance.
Posts and telecommunication Press (PTP).
It was also founded in the very same duration as California High Speed Rail Case Study Solution and CIP. It is likewise one of the prominent gamers in the publishing industry with an annual total earnings of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Reducing dependence over the Chinese markets.
• Increasing variety of Consumers
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing industry.
Cons
• Use of potential resources in expansion.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to introduce utilizing current capabilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio offers high worth to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core company sectors to the brand-new one can lead the business to lose need of its products in the market.
Recommendations
As the preferences are shifting towards digital publishing and the business require an instant option to prevent the declining market growth. The company could likewise think about the growth program after the success of its digital publishing program.
Implementation
In order to introduce digital publishing in its item portfolio, the company ought to first collects the data related to the customer demand, the possible markets, the federal government policies and the information associated with the rivals presented in the market. After that, the business ought to decide one potential sector for its preliminary offering. It needs to gather research that how it could differentiate its digital publishing from the existing rivals' items. After all the steps above the company must opt for the initial offering. The business ought to go for the other markets if the initial offering proves a success. In this way the business would be able to execute its digital publishing program.
Conclusion
Although, the growth of the publishing market is decreasing because 2008, showing a danger to the business's long term existence, however the scenario can be managed by considering an advancement plan in the future. The business could consider presenting digital publishingin its existing market to implement its development program at immediate basis and to prevent the risk of failure for entrance in the brand-new markets.