Career At A Crossroad Akhil Patel Case Study Solution and Analysis
Introduction
Career At A Crossroad Akhil Patel Case Study Solution is the biggest publishing business with a greatest market share in the China's book retail market. CMP offers a number of services including; collecting details, processing info and interaction services. Significant business segments of the business consist of; books, periodicals, consultancy and distribution. The company has a huge product portfolio and its significant products include books, regulars, online media, exhibits, research reports and so on. Career At A Crossroad Akhil Patel Case Study Solution has actually ended up being a specialized info provider and a big thorough Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Vital Issues
Although, Career At A Crossroad Akhil Patel Case Study Solution has actually spent its 60 years journey smoothly, being an effective publishing home, however, the altering macro market patterns and forces bring specific obstacles to the publishing industry in general and CMP in particular. These factors include;
• Entrance of the new publishing companies in the market.
• Declining growth of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Enhancement of science and innovation.
The change of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the company could be used to strive for the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Career At A Crossroad Akhil Patel Case Study Solution has certain strengths that can be made use of to decrease the threats, conquer the weakness and get the opportunities. Strengths of CMP are offered as follows;
• The long term experience of Career At A Crossroad Akhil Patel Case Study Solution in the publishing market i.e. 60 years allows the business to provide high quality products at a lower expense using its previous experiences.
• The technical resources and capabilities produced by its effective journey supply a competitive benefit to CMP.
• Vast item portfolioof CMP assists it to diversify its threat and supply high value to its clients.
• Strong monetary position enables the business to think about several development opportunities without any worry of raising fund externally.
Weak points
Along with the strengths, the company has certain weaknesses which might increase constraints for the company in executing its advancement program. The weak points of Career At A Crossroad Akhil Patel Case Study Solution are given as follows;
• Despite of being a science and technology publishing firm, the company still has traditional ways ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It should propose specific expansion plans to prevent its dependence over the Chinese markets to achieve long term growth.
Opportunities
The development of the publishing industry is decreasing given that 2008, impacting Career At A Crossroad Akhil Patel Case Study Solution as well, but the growth might be revived by availing particular opportunities provided in the market. The marketplace opportunities for CMP include;
• The company might likewise introduce Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP could think about an advancement program through the expansion towards foreign markets in order to reduce its dependence over Chinese markets by utilizing its large funds.
Risks
The changing macro patterns in the market and increasing competition in the publishing industry has postured certain hazards to Career At A Crossroad Akhil Patel Case Study Analysis consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries might cause declining market share of Career At A Crossroad Akhil Patel Case Study Analysis due to the consumer shift towards virtual libraries.
• The presence of large number of competitors in the publishing industry increase the threat for CMP to lose its competitive position in the market, as competitors can acquire a strong customer base by using certain methods like aggressive promotion, quality items, and so on
• Entryway of brand-new publishing companies in the industry along with presence of high competition increases the risk of losing the customer base.
Financial Analysis.
Due to absence of data, the monetary ratios of CMP might not be computed. It could be analyzed from the Appendix III that the annual total revenues of Career At A Crossroad Akhil Patel Case Study Help throughout the duration 2000-2012 are growing at a high development rate, showing that the yearly demand of the products of CMP is growing and the company is quite efficient in bring in a large number of consumers at a prospective rate.
In addition to it, the second graph which reveals the yearly growth in the Career At A Crossroad Akhil Patel Case Study Solution total possessions, reveals that the company is rather efficient in adding worth to its properties through its profits. The growth in assets shows that the total value of the company is likewise increasing with increasing the total revenues. (Unknown, 2013).
Another financial analysis of the business utilizing the given data could be the analysis relating to the distribution of overall earnings of the company. Major part of the revenues of CMP comes from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The company could move towards other business sectors with a prospective development to accomplish its future development goal.
PESTEL Analysis
PESTEL analysis could be carried out to learn the numerous external forces affecting the performance of the business and the current patterns in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a significant impact on the state of mind of the people about the communist ideology of the government, therefore, the publishing sector is highly monitored and assisted by the Publicity Department of the Communist Party of China. It could be said that the general political forces affecting CMP service are high. The government policies regarding the publishing sector are likewise increasing with the passage of time.
Economical.
Financial forces affecting the publishing sector in general and the Career At A Crossroad Akhil Patel Case Study Analysis in specific includesthe rates of paper, the income level of customers, the inflation rate, and the overall GDP development of the country. All these forces combine effect the need for the publishing market. Along with it, the economic policies associated with the import of books affect the general service at CPM. However, China's economic conditions are quite favorable for CMP with high GDP growth and consumer income level.
Social and Demographical.
The consumer choices are shifting towards digital publishing rather than the conventional was of publishing. In this regard, CMP should focus on digital publishing to satisfy the changing customer choices.
Technological.
Technological forces impacting the CMP include the technological development in the reading strategies and so on. Improvement of science and innovation along with the increase of digital publishing could lower the demand for the CMP items, if specific actions would not be taken soon.
Environmental.
Environmental forces impacting Career At A Crossroad Akhil Patel Case Study Analysis includes the issues of environmental neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is required to be disposable and the ink utilized while publishing needs to not be harmful for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. The legal policies regarding the publishing sector is controlled by the General Administration of Press and Publication. Publishing Regulation 1997 needs the publishers to be authorized first by the Federal government to be entered in the publishing market. The ordinance prohibits direct involvement of foreign entities and people in the publishing sector.
Market Analysis (Porter's Five Forces Design).
Porter's Five Forces Model might be utilized to evaluate the attractiveness of the publishing market China. A brief analysis of the Porter's Five Forces is offered as follows;.
Risk of New Entrants.
Threats of brand-new entrants in the Chinese Publishing Market is moderate. The possible growth in the market tends to draw in new entrants to the publishing market. However, the existence of intense competition and the requirement of substantial capital tends to demotivate new entrants to enter in the market.
Danger of Substitution.
Risk of Alternative is high for the Chinese Publishing Industry. The replacement items for the published documents is the files presented in the virtual libraries on specific websites. The altering consumer preferences towards digital knowing increase the danger of alternative for the market.
Competitive Rivalry.
Competitive competition in the publishing industry is high. The existence of large number of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. Along with it, new entrants are likewise entering into the marketplace increasing the competition for CMP.
Bargaining Power of Supplier.
The significant providers of the Career At A Crossroad Akhil Patel Case Study Help consist of the providers of the paper for publishing documents. As CMP is the biggest publisher in the Chinese Publishing Market, for that reason the overall bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Haggling power of purchaser in the publishing market is high. Due to the existence of a a great deal of publishers in the Chinese market and the marketplace saturation, the purchasers needs high quality files at competitive costs.
Competitors Analysis.
CMP runs in an extremely competitive market with the existence of large number of rivals. The company has a competitive position in the market with the greatest market share in the Chinese publishing market. Major competitors of Career At A Crossroad Akhil Patel Case Study Solution include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close competitors of CMP. Founded in the very same duration, CIP releases similar kind of books. For a big period, CIP held the largest market share, and still ranks second and 3rd in various market sectors, with a major focus on instructional publications. CIP acts as a risk for CMP as it could wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and might wean the marketplace share of Career At A Crossroad Akhil Patel Case Study Solution easily in the current market circumstance.
Posts and telecommunication Press (PTP).
It was likewise established in the same period as Career At A Crossroad Akhil Patel Case Study Solution and CIP. It is likewise one of the prominent players in the publishing industry with an annual overall profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Lowering dependence over the Chinese markets.
• Increasing variety of Consumers
• Growth opportunities.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Use of possible resources in expansion.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to present utilizing present abilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high worth to consumers.
Cons
• Competitors in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the company to lose demand of its items in the market.
Suggestions
With the deep analysis of the external and internal environment of the business together with the industry analysis and the rival analysis, Alternative 2 is advised to CMP to accomplish its future advancement. As the preferences are moving towards digital publishing and the business require an immediate option to avoid the decreasing industry development. Therefore, introduction of digital publishing could show to be an immediate solution with low amount of danger for the company. However, the business might likewise think about the growth program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the company needs to initially collects the information related to the consumer demand, the prospective markets, the government regulations and the data related to the rivals presented in the market. If the initial offering proves a success, the company must go for the other markets. In this way the company would be able to execute its digital publishing program.
Conclusion
The growth of the publishing industry is decreasing because 2008, showing a threat to the business's long term presence, but the scenario can be controlled by considering a development strategy in the future. The company might consider introducing digital publishingin its existing market to implement its development program at instant basis and to prevent the risk of failure for entryway in the brand-new markets.
