Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Solution and Analysis
Intro
Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help is the biggest publishing company with a highest market share in the China's book retail market. CMP supplies a number of services consisting of; collecting details, processing details and interaction services. Major service sections of the business include; books, regulars, consultancy and circulation. The business has a large product portfolio and its significant products consist of books, periodicals, online media, exhibitions, research study reports and so on. Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help has ended up being a specialized information supplier and a big thorough Science and Technology publishing company through the combination of print media, audio-visual media and the network media.
Important Concerns
Although, Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Analysis has invested its 60 years journey smoothly, being an effective publishing home, nevertheless, the changing macro market trends and forces bring certain difficulties to the publishing industry in basic and CMP in specific. These elements include;
• Entrance of the new publishing firms in the industry.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Improvement of science and technology.
The improvement of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this situation? Do the long valuable experience, technical resources and the capabilities of the company could be made use of to strive for the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help has certain strengths that can be utilized to decrease the dangers, get rid of the weak point and avail the chances. Strengths of CMP are offered as follows;
• The long term experience of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Analysis in the publishing industry i.e. 60 years allows the company to supply high quality products at a lower cost utilizing its prior experiences.
• The technical resources and abilities created by its effective journey offer a competitive benefit to CMP.
• Vast product portfolioof CMP assists it to diversify its threat and offer high worth to its clients.
• Strong financial position allows the company to consider several advancement chances without any worry of raising fund externally.
Weaknesses
Together with the strengths, the company has particular weaknesses which might increase constraints for the company in implementing its advancement program. The weaknesses of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Analysis are provided as follows;
• Despite of being a science and innovation publishing firm, the business still has traditional ways ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It ought to propose specific growth plans to avoid its dependence over the Chinese markets to attain long term growth.
Opportunities
Although, the development of the publishing industry is decreasing since 2008, affecting Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help as well, however the growth could be restored by availing certain chances provided in the market. The marketplace chances for CMP consist of;
• The business could likewise introduce Digital Publishing by using its long term technical experience and a strong consumer recognition in the market.
• CMP could think about an advancement program through the expansion towards foreign markets in order to decrease its dependence over Chinese markets by using its large funds.
Threats
The altering macro patterns in the market and increasing competition in the publishing industry has actually posed specific hazards to Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help including;( Gurel, 2017).
• Intro of digital publishing i.e. digital libraries could lead to declining market share of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help due to the customer shift towards virtual libraries.
• The existence of a great deal of competitors in the publishing market increase the risk for CMP to lose its competitive position in the market, as rivals can acquire a strong consumer base by utilizing specific strategies like aggressive promotion, quality items, etc.
• Entrance of new publishing firms in the industry in addition to existence of high competition increases the risk of losing the customer base.
Financial Analysis.
Due to lack of information, the financial ratios of CMP could not be computed. It might be analyzed from the Appendix III that the yearly overall profits of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help during the period 2000-2012 are growing at a high growth rate, showing that the yearly demand of the items of CMP is growing and the company is quite efficient in attracting a large number of clients at a potential cost.
Together with it, the 2nd chart which shows the yearly growth in the Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Solution total possessions, reveals that the business is quite effective in including value to its properties through its profits. The growth in properties shows that the total value of the firm is also increasing with increasing the overall revenues. (Unidentified, 2013).
Another monetary analysis of the company using the provided data could be the analysis relating to the circulation of overall profits of the company. Major part of the incomes of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business could move towards other service sectors with a potential growth to accomplish its future development objective.
PESTEL Analysis
PESTEL analysis could be carried out to find out the various external forces affecting the efficiency of the company and the current trends in the external environment of the business. A quick PESTEL analysis of the business is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a significant effect on the state of mind of individuals about the communist ideology of the government, therefore, the publishing sector is highly monitored and guided by the Publicity Department of the Communist Party of China. Therefore, it might be stated that the total political forces affecting Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Solution organisation are high. The federal government policies relating to the publishing sector are likewise increasing with the passage of time.
Economical.
Economic forces impacting the publishing sector in basic and the CMP in particular includesthe prices of paper, the income level of customers, the inflation rate, and the overall GDP growth of the nation. All these forces combine effect the demand for the publishing market.
Social and Demographical.
The customer preferences are moving towards digital publishing rather than the standard was of publishing. In this regard, CMP ought to focus on digital publishing to fulfill the altering customer preferences.
Technological.
Technological forces affecting the CMP include the technological improvement in the reading techniques etc. Improvement of science and innovation in addition to the rise of digital publishing might minimize the demand for the CMP products, if particular actions would not be taken quickly.
Environmental.
Ecological forces affecting Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help includes the concerns of environmental communities over the use of paper in publishing books. The paper used in the books while publishing is required to be non reusable and the ink utilized while publishing needs to not be damaging for the environment.
Legal.
Legal policies for the publishing sector at whole are high. The legal regulations concerning the publishing sector is managed by the General Administration of Press and Publication. Publishing Regulation 1997 needs the publishers to be approved first by the Government to be gone into in the publishing market. The ordinance prohibits direct involvement of foreign entities and individuals in the publishing sector.
Market Analysis (Porter's Five Forces Model).
Porter's Five Forces Design could be used to analyze the attractiveness of the publishing market China. A short analysis of the Porter's Five Forces is provided as follows;.
Risk of New Entrants.
Dangers of new entrants in the Chinese Publishing Industry is moderate. The prospective growth in the industry tends to attract new entrants to the publishing industry. However, the existence of extreme competition and the requirement of big capital tends to demotivate brand-new entrants to go into in the market.
Threat of Alternative.
Threat of Substitution is high for the Chinese Publishing Industry. The replacement items for the released documents is the documents presented in the digital libraries on particular websites. The changing customer choices towards digital learning increase the danger of alternative for the market.
Competitive Rivalry.
Competitive rivalry in the publishing industry is high. The presence of large number of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. Together with it, new entrants are also entering into the market increasing the competitors for CMP.
Bargaining Power of Provider.
The major suppliers of the Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Solution include the providers of the paper for releasing files. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Haggling power of purchaser in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the market saturation, the buyers needs high quality documents at competitive rates.
Competitors Analysis.
CMP runs in an extremely competitive industry with the existence of large number of competitors. The business has a competitive position in the market with the greatest market share in the Chinese publishing market. Significant competitors of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis one of the close rivals of CMP. Established in the exact same duration, CIP releases comparable kind of books. For a large period, CIP held the largest market share, and still ranks third and 2nd in different market sectors, with a major concentrate on academic publications. CIP functions as a hazard for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Help quickly in the existing market scenario.
Posts and telecommunication Press (PTP).
It was likewise founded in the exact same period as Danish National Advanced Technology Foundation Working With Project Teams As A Single Point Of Contact Video Case Study Analysis and CIP. It is likewise one of the popular players in the publishing market with a yearly overall revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Minimizing dependence over the Chinese markets.
• Increasing variety of Consumers
• Development opportunities.
• Avoiding the effect of market saturation in the Chinese publishing industry.
Cons
• Use of prospective resources in growth.
• Risk of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to present utilizing present capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio supplies high value to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the business to lose need of its products in the market.
Suggestions
As the preferences are moving towards digital publishing and the company require an instant service to avoid the decreasing industry development. The business could likewise think about the expansion program after the success of its digital publishing program.
Implementation
In order to present digital publishing in its item portfolio, the business should first gathers the information related to the customer demand, the potential markets, the federal government regulations and the information related to the rivals provided in the market. If the initial offering proves a success, the business must go for the other markets. In this way the company would be able to execute its digital publishing program.
Conclusion
The growth of the publishing industry is decreasing considering that 2008, showing a hazard to the company's long term presence, but the situation can be controlled by thinking about an advancement strategy in the future. The company could consider introducing digital publishingin its existing market to implement its advancement program at immediate basis and to prevent the danger of failure for entrance in the brand-new markets.
