Economics Game Theory 2 Case Study Solution and Analysis
Intro
Economics Game Theory 2 Case Study Help is the biggest publishing business with a highest market share in the China's book retail market. CMP has actually become a specialized info company and a big thorough Science and Technology publishing company through the integration of print media, audio-visual media and the network media.
Vital Issues
Although, Economics Game Theory 2 Case Study Help has invested its 60 years journey smoothly, being an effective publishing home, nevertheless, the changing macro market patterns and forces bring particular difficulties to the publishing market in general and CMP in particular. These factors include;
• Entrance of the new publishing firms in the market.
• Declining development of the publishing market.
• Market saturation.
• Intro of digital publishing techniques
• Enhancement of science and technology.
The improvement of the macro markets have raised a number of concerns to the management at CPM that what could be the future of CMP in this circumstance? Do the long valuable experience, technical resources and the capabilities of the business could be used to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Economics Game Theory 2 Case Study Analysis has certain strengths that can be made use of to minimize the hazards, conquer the weakness and obtain the opportunities. Strengths of CMP are offered as follows;
• The long term experience of Economics Game Theory 2 Case Study Solution in the publishing industry i.e. 60 years permits the company to offer high quality items at a lower cost using its prior experiences.
• The technical resources and capabilities generated by its effective journey supply a competitive advantage to CMP.
• Vast product portfolioof CMP helps it to diversify its danger and offer high value to its consumers.
• Strong financial position enables the company to think about several advancement opportunities without any worry of raising fund externally.
Weaknesses
In addition to the strengths, the company has specific weak points which might increase restraints for the business in implementing its advancement program. The weak points of Economics Game Theory 2 Case Study Analysis are offered as follows;
• Despite of being a science and technology publishing company, the business still has traditional ways ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It needs to propose particular expansion strategies to avoid its dependence over the Chinese markets to attain long term growth.
Opportunities
Although, the development of the publishing market is declining considering that 2008, impacting Economics Game Theory 2 Case Study Solution also, however the growth could be revived by availing particular chances presented in the market. The marketplace chances for CMP include;
• The company might also present Digital Publishing by using its long term technical experience and a strong customer recognition in the market.
• CMP could think about a development program through the growth towards foreign markets in order to reduce its reliance over Chinese markets by using its vast financial resources.
Threats
The changing macro trends in the market and increasing competition in the publishing industry has actually positioned specific threats to Economics Game Theory 2 Case Study Analysis including;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries could lead to declining market share of Economics Game Theory 2 Case Study Solution due to the customer shift towards virtual libraries.
• The presence of a great deal of competitors in the publishing market increase the hazard for CMP to lose its competitive position in the market, as rivals can get a strong customer base by using particular techniques like aggressive promotion, quality items, etc.
• Entryway of brand-new publishing companies in the industry together with presence of high competitors increases the threat of losing the client base.
Financial Analysis.
Due to absence of information, the monetary ratios of CMP could not be computed. It could be examined from the Appendix III that the yearly overall profits of Economics Game Theory 2 Case Study Solution during the period 2000-2012 are growing at a high development rate, showing that the annual demand of the products of CMP is growing and the business is quite efficient in attracting a big number of consumers at a possible cost.
In addition to it, the second graph which reveals the annual development in the Economics Game Theory 2 Case Study Analysis overall possessions, shows that the business is quite efficient in including value to its possessions through its earnings. The growth in properties reveals that the total value of the firm is likewise increasing with increasing the overall earnings. (Unidentified, 2013).
Another financial analysis of the company utilizing the offered information could be the analysis regarding the distribution of overall incomes of the company. Major part of the incomes of CMP comes from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business could move towards other business sectors with a prospective development to achieve its future advancement objective.
PESTEL Analysis
PESTEL analysis might be performed to find out the various external forces affecting the efficiency of the business and the current trends in the external environment of the business. A brief PESTEL analysis of the business is given as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a significant effect on the frame of mind of the people about the communist ideology of the federal government, therefore, the publishing sector is highly monitored and assisted by the Publicity Department of the Communist Celebration of China. For that reason, it might be said that the general political forces affecting Economics Game Theory 2 Case Study Solution service are high. The federal government policies regarding the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Economic forces affecting the publishing sector in basic and the Economics Game Theory 2 Case Study Solution in specific includesthe costs of paper, the income level of consumers, the inflation rate, and the general GDP development of the country. All these forces integrate impact the demand for the publishing market. Along with it, the financial policies related to the import of books impact the general business at CPM. China's economic conditions are quite beneficial for CMP with high GDP growth and customer income level.
Social and Demographical.
Social and demographical forces include the population growth, the consumer's choices towards checking out useful products and so on. China has the highest population in the world with a high population development, revealing the increasing number of consumers of the Economics Game Theory 2 Case Study Analysis. Nevertheless, the customer preferences are shifting towards digital publishing rather than the standard was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the changing customer preferences.
Technological.
Technological forces impacting the CMP include the technological improvement in the reading methods etc. Enhancement of science and technology together with the increase of digital publishing could reduce the need for the CMP products, if particular actions would not be taken quickly.
Environmental.
Environmental forces affecting Economics Game Theory 2 Case Study Solution includes the issues of ecological communities over the use of paper in publishing books. The paper utilized in the books while publishing is needed to be disposable and the ink used while publishing ought to not be hazardous for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Regulation 1997 needs the publishers to be authorized first by the Federal government to be entered in the publishing market.
Market Analysis (Porter's 5 Forces Design).
Porter's Five Forces Model could be utilized to analyze the attractiveness of the publishing industry China. A quick analysis of the Porter's 5 Forces is given as follows;.
Threat of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The possible development in the market tends to draw in brand-new entrants to the publishing market. The presence of extreme competitors and the requirement of big capital tends to demotivate new entrants to go into in the market.
Threat of Substitution.
Threat of Alternative is high for the Chinese Publishing Market. The substitute products for the released files is the documents presented in the digital libraries on specific sites. The altering consumer preferences towards digital learning increase the risk of alternative for the industry.
Competitive Rivalry.
Competitive competition in the publishing market is high. The presence of large number of consumers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive competition for CMP. Along with it, new entrants are also participating in the marketplace increasing the competitors for CMP.
Bargaining Power of Provider.
The significant providers of the Economics Game Theory 2 Case Study Solution include the suppliers of the paper for publishing documents. As CMP is the largest publisher in the Chinese Publishing Market, therefore the total bargaining power of provider for CMP is low.
Bargaining Power of Purchaser.
Negotiating power of purchaser in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the buyers needs high quality documents at competitive rates.
Rivals Analysis.
CMP runs in a highly competitive market with the existence of large number of competitors. However, the company has a competitive position in the market with the greatest market share in the Chinese publishing market. Major rivals of Economics Game Theory 2 Case Study Help consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close rivals of CMP. Established in the very same period, CIP publishes similar type of books. For a big time period, CIP held the largest market share, and still ranks 3rd and 2nd in different market sectors, with a major focus on academic publications. CIP functions as a hazard for CMP as it could wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the marketplace share of Economics Game Theory 2 Case Study Help quickly in the current market scenario.
Posts and telecommunication Press (PTP).
It was also established in the exact same duration as Economics Game Theory 2 Case Study Help and CIP. It is likewise one of the prominent gamers in the publishing market with an annual total revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Lowering dependence over the Chinese markets.
• Increasing number of Customers
• Growth opportunities.
• Avoiding the effect of market saturation in the Chinese publishing industry.
Cons
• Use of potential resources in expansion.
• Risk of failure in brand-new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to present utilizing existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio supplies high value to clients.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core service segments to the brand-new one can lead the business to lose need of its items in the market.
Recommendations
With the deep analysis of the internal and external environment of the company together with the industry analysis and the rival analysis, Alternative 2 is advised to CMP to accomplish its future advancement. As the preferences are shifting towards digital publishing and the business need an immediate option to avoid the declining industry development. Introduction of digital publishing could show to be an immediate option with low quantity of danger for the company. However, the business might also think about the growth program after the success of its digital publishing program.
Implementation
In order to introduce digital publishing in its product portfolio, the company ought to initially gathers the data related to the consumer need, the prospective markets, the government regulations and the information related to the rivals presented in the market. After that, the business needs to decide one potential sector for its preliminary offering. It must collect research study that how it might separate its digital publishing from the existing rivals' products. The actions above the company ought to go for the preliminary offering. The company should go for the other markets if the preliminary offering shows a success. In this way the company would be able to execute its digital publishing program.
Conclusion
Although, the development of the publishing industry is declining since 2008, revealing a danger to the company's long term existence, but the situation can be controlled by considering a development strategy in the future. The business could think about introducing digital publishingin its existing market to execute its development program at immediate basis and to avoid the threat of failure for entrance in the new markets.
