Fly Ash Brick Project Feasibility Study Case Study Solution and Analysis
Introduction
Fly Ash Brick Project Feasibility Study Case Study Help is the biggest publishing company with a highest market share in the China's book retail market. CMP has ended up being a specialized info provider and a large comprehensive Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Vital Issues
CMP has spent its 60 years journey smoothly, being a successful publishing home, however, the changing macro market trends and forces bring specific challenges to the publishing market in basic and Fly Ash Brick Project Feasibility Study Case Study Solution in specific. These elements include;
• Entryway of the new publishing firms in the industry.
• Decreasing development of the publishing market.
• Market saturation.
• Introduction of digital publishing strategies
• Improvement of science and technology.
The change of the macro markets have raised a number of questions to the management at CPM that what could be the future of CMP in this situation? Do the long valuable experience, technical resources and the abilities of the company could be utilized to pursue the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Fly Ash Brick Project Feasibility Study Case Study Solution has specific strengths that can be used to reduce the risks, get rid of the weakness and obtain the opportunities. Strengths of CMP are offered as follows;
• The long term experience of Fly Ash Brick Project Feasibility Study Case Study Help in the publishing industry i.e. 60 years enables the business to offer high quality products at a lower expense using its prior experiences.
• The technical resources and abilities generated by its effective journey supply a competitive advantage to CMP.
• Vast item portfolioof CMP helps it to diversify its threat and provide high value to its consumers.
• Strong financial position enables the business to consider numerous development chances with no worry of raising fund externally.
Weak points
Together with the strengths, the company has certain weak points which might increase restraints for the business in executing its development program. The weak points of Fly Ash Brick Project Feasibility Study Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing firm, the company still has standard methods ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It must propose particular growth plans to avoid its reliance over the Chinese markets to accomplish long term growth.
Opportunities
The growth of the publishing market is declining considering that 2008, impacting Fly Ash Brick Project Feasibility Study Case Study Solution as well, but the growth might be revived by availing particular opportunities provided in the market. The marketplace opportunities for CMP include;
• The business might also present Digital Publishing by utilizing its long term technical experience and a strong client acknowledgment in the market.
• CMP could consider a development program through the expansion towards foreign markets in order to lower its reliance over Chinese markets by using its vast funds.
Risks
The altering macro patterns in the market and increasing competition in the publishing market has actually presented particular dangers to Fly Ash Brick Project Feasibility Study Case Study Help consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries might cause decreasing market share of Fly Ash Brick Project Feasibility Study Case Study Help due to the customer shift towards virtual libraries.
• The existence of a great deal of competitors in the publishing market increase the hazard for CMP to lose its competitive position in the market, as competitors can gain a strong customer base by using particular techniques like aggressive promo, quality products, etc.
• Entryway of brand-new publishing firms in the market along with existence of high competitors increases the risk of losing the client base.
Monetary Analysis.
The company has a quite competitive monetary efficiency. Due to absence of data, the financial ratios of CMP might not be determined. The overall financial efficiency of the business might be examined by using the graphs provided in the case Appendices. It could be evaluated from the Appendix III that the yearly total profits of CMP throughout the duration 2000-2012 are growing at a high development rate, revealing that the yearly demand of the items of Fly Ash Brick Project Feasibility Study Case Study Solution is growing and the company is quite efficient in bring in a a great deal of clients at a potential rate.
In addition to it, the second chart which reveals the yearly growth in the Fly Ash Brick Project Feasibility Study Case Study Solution total possessions, reveals that the company is quite effective in including value to its possessions through its profits. The growth in possessions shows that the total value of the company is also increasing with increasing the total profits. (Unknown, 2013).
Another financial analysis of the business using the given information might be the analysis relating to the circulation of overall incomes of the business. Huge part of the revenues of CMP comes from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business might move towards other service sectors with a potential development to accomplish its future advancement goal.
PESTEL Analysis
PESTEL analysis might be conducted to discover the various external forces impacting the efficiency of the company and the current trends in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a significant effect on the mindset of the people about the communist ideology of the government, therefore, the publishing sector is extremely supervised and guided by the Promotion Department of the Communist Celebration of China. It might be said that the total political forces impacting CMP company are high. The government policies concerning the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces affecting the publishing sector in basic and the Fly Ash Brick Project Feasibility Study Case Study Solution in particular includesthe costs of paper, the income level of customers, the inflation rate, and the general GDP development of the country. All these forces combine effect the demand for the publishing market. In addition to it, the economic policies related to the import of books impact the general business at CPM. China's economic conditions are quite beneficial for CMP with high GDP growth and customer earnings level.
Social and Demographical.
The consumer choices are moving towards digital publishing rather than the conventional was of publishing. In this regard, CMP must focus on digital publishing to fulfill the altering customer preferences.
Technological.
Technological forces impacting the CMP include the technological improvement in the reading strategies etc. Enhancement of science and innovation along with the increase of digital publishing might minimize the need for the CMP items, if particular actions would not be taken soon.
Environmental.
Ecological forces impacting Fly Ash Brick Project Feasibility Study Case Study Analysis consists of the issues of environmental communities over the use of paper in publishing books. The paper used in the books while publishing is required to be non reusable and the ink used while publishing needs to not be damaging for the environment.
Legal.
Legal policies for the publishing sector at whole are high. Publishing Ordinance 1997 needs the publishers to be approved first by the Government to be entered in the publishing market.
Industry Analysis (Porter's 5 Forces Design).
Porter's 5 Forces Model might be utilized to evaluate the appearance of the publishing market China. A brief analysis of the Porter's Five Forces is given as follows;.
Danger of New Entrants.
Dangers of brand-new entrants in the Chinese Publishing Market is moderate. The prospective growth in the market tends to attract brand-new entrants to the publishing market. The existence of intense competition and the requirement of substantial capital tends to demotivate new entrants to enter in the market.
Threat of Replacement.
Threat of Substitution is high for the Chinese Publishing Market. The alternative products for the published files is the files presented in the virtual libraries on specific websites. The altering consumer choices towards digital learning increase the risk of alternative for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing market is high. The presence of large number of consumers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive rivalry for CMP. In addition to it, brand-new entrants are likewise entering into the marketplace increasing the competitors for CMP.
Bargaining Power of Supplier.
The major providers of the Fly Ash Brick Project Feasibility Study Case Study Help include the suppliers of the paper for publishing files. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the general bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Negotiating power of buyer in the publishing market is high. Due to the presence of a a great deal of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality documents at competitive costs.
Competitors Analysis.
CMP runs in a highly competitive market with the presence of large number of rivals. The business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major competitors of Fly Ash Brick Project Feasibility Study Case Study Analysis consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIP acts as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of CMP easily in the existing market scenario.
Posts and telecommunication Press (PTP).
It was likewise founded in the same period as Fly Ash Brick Project Feasibility Study Case Study Solution and CIP. It is likewise one of the prominent gamers in the publishing industry with an annual total revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Reducing dependence over the Chinese markets.
• Increasing number of Clients
• Development chances.
• Avoiding the impact of market saturation in the Chinese publishing market.
Cons
• Use of prospective resources in expansion.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to present utilizing existing capabilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio supplies high value to clients.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core organisation sections to the brand-new one can lead the company to lose demand of its products in the market.
Recommendations
As the preferences are moving towards digital publishing and the company need an instant option to prevent the declining market development. The company might likewise think about the expansion program after the success of its digital publishing program.
Execution
In order to introduce digital publishing in its product portfolio, the company should initially collects the data related to the consumer need, the prospective markets, the government regulations and the information related to the competitors provided in the market. If the preliminary offering shows a success, the business must go for the other markets. In this method the company would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing industry is declining given that 2008, showing a risk to the business's long term presence, but the scenario can be controlled by thinking about a development plan in the future. The business might consider presenting digital publishingin its existing market to implement its development program at instant basis and to prevent the risk of failure for entrance in the brand-new markets.