Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Solution and Analysis
Intro
Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Solution is the largest publishing company with a highest market share in the China's book retail market. CMP has actually become a specialized details company and a big thorough Science and Innovation publishing business through the combination of print media, audio-visual media and the network media.
Vital Concerns
Although, Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis has actually invested its 60 years journey efficiently, being an effective publishing house, nevertheless, the changing macro market trends and forces bring particular difficulties to the publishing industry in general and CMP in specific. These factors consist of;
• Entrance of the brand-new publishing companies in the industry.
• Decreasing development of the publishing market.
• Market saturation.
• Intro of digital publishing techniques
• Enhancement of science and technology.
The transformation of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the capabilities of the company could be utilized to pursue the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis has certain strengths that can be made use of to minimize the dangers, overcome the weak point and obtain the chances. Strengths of CMP are offered as follows;
• The long term experience of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis in the publishing industry i.e. 60 years enables the business to supply high quality products at a lower expense utilizing its prior experiences.
• The technical resources and capabilities generated by its effective journey supply a competitive benefit to CMP.
• Large item portfolioof CMP helps it to diversify its threat and provide high worth to its clients.
• Strong monetary position enables the company to think about numerous advancement chances without any fear of raising fund externally.
Weak points
In addition to the strengths, the company has specific weaknesses which might increase restrictions for the company in implementing its development program. The weaknesses of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis are given as follows;
• Despite of being a science and innovation publishing firm, the company still has standard ways ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It ought to propose particular expansion strategies to avoid its reliance over the Chinese markets to accomplish long term development.
Opportunities
The development of the publishing industry is decreasing because 2008, affecting Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Help as well, however the development might be restored by availing particular opportunities presented in the market. The marketplace opportunities for CMP include;
• The business might also present Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider a development program through the expansion towards foreign markets in order to reduce its reliance over Chinese markets by using its large financial resources.
Hazards
The altering macro trends in the market and increasing competitors in the publishing market has presented certain dangers to Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries might cause decreasing market share of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Solution due to the consumer shift towards virtual libraries.
• The existence of large number of rivals in the publishing industry increase the risk for CMP to lose its competitive position in the market, as rivals can acquire a strong consumer base by utilizing particular methods like aggressive promotion, quality items, etc.
• Entrance of new publishing companies in the industry along with presence of high competition increases the risk of losing the consumer base.
Financial Analysis.
The business has a quite competitive financial efficiency. Due to lack of information, the financial ratios of CMP might not be determined. However, the total monetary performance of the company could be examined by using the graphs given up the case Appendices. It might be evaluated from the Appendix III that the yearly total revenues of CMP during the period 2000-2012 are growing at a high growth rate, revealing that the annual need of the products of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Help is growing and the business is quite effective in attracting a a great deal of clients at a potential price.
Together with it, the 2nd chart which reveals the annual development in the Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis total possessions, reveals that the company is quite effective in including value to its assets through its earnings. The development in assets shows that the total value of the company is also increasing with increasing the total profits. (Unidentified, 2013).
Another financial analysis of the company utilizing the offered information could be the analysis concerning the distribution of total incomes of the business. Major part of the revenues of CMP originates from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business could move towards other company segments with a potential development to attain its future advancement goal.
PESTEL Analysis
PESTEL analysis might be carried out to discover the various external forces affecting the efficiency of the company and the recent patterns in the external environment of the business. A quick PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a considerable influence on the frame of mind of individuals about the communist ideology of the federal government, for that reason, the publishing sector is highly supervised and guided by the Publicity Department of the Communist Party of China. It might be said that the total political forces impacting CMP business are high. The federal government policies concerning the publishing sector are also increasing with the passage of time.
Cost-effective.
Financial forces affecting the publishing sector in general and the Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Help in specific includesthe rates of paper, the income level of consumers, the inflation rate, and the general GDP growth of the nation. All these forces integrate impact the need for the publishing market. Along with it, the economic policies connected to the import of books affect the general company at CPM. China's economic conditions are quite beneficial for CMP with high GDP development and consumer income level.
Social and Demographical.
The consumer preferences are shifting towards digital publishing rather than the conventional was of publishing. In this regard, CMP must focus on digital publishing to meet the altering consumer preferences.
Technological.
Technological forces affecting the CMP include the technological development in the reading methods and so on. Enhancement of science and technology along with the rise of digital publishing could decrease the demand for the CMP products, if certain actions would not be taken soon.
Environmental.
Environmental forces impacting Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Help consists of the issues of environmental neighborhoods over the use of paper in publishing books. The paper utilized in the books while publishing is required to be disposable and the ink used while publishing needs to not be damaging for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. Publishing Ordinance 1997 needs the publishers to be approved initially by the Federal government to be gone into in the publishing market.
Industry Analysis (Porter's 5 Forces Model).
Porter's Five Forces Design could be utilized to analyze the beauty of the publishing industry China. A short analysis of the Porter's 5 Forces is provided as follows;.
Risk of New Entrants.
Risks of new entrants in the Chinese Publishing Market is moderate. The possible development in the market tends to draw in new entrants to the publishing market. The existence of intense competitors and the requirement of substantial capital tends to demotivate new entrants to go into in the market.
Hazard of Replacement.
Hazard of Alternative is high for the Chinese Publishing Market. The substitute products for the published documents is the files provided in the virtual libraries on specific sites. The altering customer choices towards digital learning increase the hazard of substitution for the market.
Competitive Rivalry.
Competitive rivalry in the publishing market is high. The existence of large number of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive rivalry for CMP. Together with it, brand-new entrants are also entering into the market increasing the competitors for CMP.
Bargaining Power of Supplier.
The significant suppliers of the Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis include the suppliers of the paper for releasing documents. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the general bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Bargaining power of purchaser in the publishing market is high. Due to the existence of a a great deal of publishers in the Chinese market and the marketplace saturation, the buyers needs high quality files at competitive rates.
Competitors Analysis.
CMP runs in an extremely competitive market with the presence of a great deal of competitors. The business has a competitive position in the market with the highest market share in the Chinese publishing market. Major competitors of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close competitors of CMP. Established in the very same period, CIP publishes comparable type of books. For a large time period, CIP held the largest market share, and still ranks 3rd and 2nd in various market segments, with a significant concentrate on instructional publications. CIP functions as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Analysis easily in the existing market situation.
Posts and telecommunication Press (PTP).
It was likewise founded in the exact same duration as Giana Angellopolous Daskalali And The 2004 Athens Olympic Games Case Study Solution and CIP. It is likewise one of the popular players in the publishing market with an annual total profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Reducing dependence over the Chinese markets.
• Increasing number of Clients
• Growth chances.
• Preventing the effect of market saturation in the Chinese publishing market.
Cons
• Usage of potential resources in expansion.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining consumer base.
• Approaching new markets.
• Easy to introduce using current capabilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio supplies high worth to consumers.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core business segments to the new one can lead the company to lose demand of its products in the market.
Recommendations
With the deep analysis of the external and internal environment of the business in addition to the market analysis and the rival analysis, Alternative 2 is advised to CMP to accomplish its future advancement. As the choices are moving towards digital publishing and the company need an instant solution to prevent the decreasing market development. Introduction of digital publishing could show to be an immediate option with low quantity of danger for the business. The business could also consider the growth program after the success of its digital publishing program.
Application
In order to introduce digital publishing in its item portfolio, the business must first gathers the information related to the consumer demand, the potential markets, the federal government guidelines and the data related to the rivals provided in the market. If the initial offering proves a success, the business must go for the other markets. In this method the company would be able to implement its digital publishing program.
Conclusion
The growth of the publishing market is decreasing given that 2008, showing a hazard to the company's long term presence, but the scenario can be controlled by thinking about a development plan in the future. The company could consider introducing digital publishingin its existing market to execute its development program at immediate basis and to avoid the risk of failure for entrance in the brand-new markets.
