Health Assessment 2 Case Study Solution and Analysis
Intro
Health Assessment 2 Case Study Help is the largest publishing company with a greatest market share in the China's book retail market. CMP supplies a variety of services consisting of; gathering information, processing details and communication services. Major service sections of the business include; books, periodicals, consultancy and circulation. The business has a huge item portfolio and its significant items include books, regulars, online media, exhibits, research reports etc. Health Assessment 2 Case Study Solution has become a specialized info provider and a large comprehensive Science and Innovation publishing business through the combination of print media, audio-visual media and the network media.
Important Concerns
CMP has spent its 60 years journey efficiently, being an effective publishing home, nevertheless, the altering macro market patterns and forces bring particular challenges to the publishing industry in general and Health Assessment 2 Case Study Help in particular. These factors include;
• Entryway of the new publishing companies in the industry.
• Decreasing development of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Enhancement of science and technology.
The improvement of the macro markets have raised numerous concerns to the management at CPM that what could be the future of CMP in this situation? Do the long valuable experience, technical resources and the capabilities of the company could be used to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Health Assessment 2 Case Study Solution has specific strengths that can be used to minimize the dangers, conquer the weakness and get the opportunities. Strengths of CMP are offered as follows;
• The long term experience of Health Assessment 2 Case Study Help in the publishing industry i.e. 60 years permits the business to offer high quality products at a lower expense utilizing its previous experiences.
• The technical resources and capabilities created by its successful journey provide a competitive advantage to CMP.
• Vast item portfolioof CMP helps it to diversify its risk and supply high worth to its clients.
• Strong financial position permits the company to consider a number of development chances without any fear of raising fund externally.
Weak points
Together with the strengths, the company has specific weaknesses which could increase restrictions for the business in executing its advancement program. The weaknesses of Health Assessment 2 Case Study Help are offered as follows;
• Despite of being a science and innovation publishing company, the company still has standard methods ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It needs to propose specific growth plans to prevent its reliance over the Chinese markets to accomplish long term development.
Opportunities
Although, the development of the publishing market is decreasing given that 2008, impacting Health Assessment 2 Case Study Analysis as well, but the growth could be revived by availing specific chances provided in the market. The marketplace chances for CMP include;
• The company could likewise present Digital Publishing by utilizing its long term technical experience and a strong consumer recognition in the market.
• CMP might think about a development program through the growth towards foreign markets in order to lower its dependence over Chinese markets by using its large funds.
Risks
The altering macro trends in the market and increasing competition in the publishing industry has presented particular hazards to Health Assessment 2 Case Study Help including;( Gurel, 2017).
• Intro of digital publishing i.e. virtual libraries could cause decreasing market share of Health Assessment 2 Case Study Help due to the customer shift towards digital libraries.
• The existence of a great deal of competitors in the publishing market increase the danger for CMP to lose its competitive position in the market, as competitors can acquire a strong consumer base by utilizing particular methods like aggressive promotion, quality products, etc.
• Entrance of new publishing firms in the market along with existence of high competition increases the risk of losing the client base.
Monetary Analysis.
Due to lack of data, the financial ratios of CMP could not be determined. It could be examined from the Appendix III that the annual total earnings of Health Assessment 2 Case Study Solution during the duration 2000-2012 are growing at a high development rate, showing that the annual demand of the items of CMP is growing and the company is rather effective in bring in a large number of customers at a possible price.
In addition to it, the second chart which shows the yearly growth in the Health Assessment 2 Case Study Help total possessions, shows that the company is rather efficient in including value to its possessions through its incomes. The growth in assets shows that the overall value of the firm is likewise increasing with increasing the total earnings. (Unidentified, 2013).
Another financial analysis of the business using the provided information could be the analysis relating to the circulation of overall earnings of the business. Major part of the profits of CMP comes from the sales of its published books i.e. 64% as displayed in the Case Appendix V. The business might move towards other organisation sections with a potential development to attain its future advancement objective.
PESTEL Analysis
PESTEL analysis might be performed to find out the numerous external forces affecting the performance of the company and the recent trends in the external environment of the company. A brief PESTEL analysis of the company is offered as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a significant impact on the frame of mind of the people about the communist ideology of the government, for that reason, the publishing sector is highly monitored and guided by the Promotion Department of the Communist Party of China. Therefore, it might be said that the total political forces affecting Health Assessment 2 Case Study Solution service are high. The federal government policies concerning the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in basic and the Health Assessment 2 Case Study Analysis in particular includesthe rates of paper, the earnings level of customers, the inflation rate, and the total GDP growth of the nation. All these forces combine impact the demand for the publishing market. In addition to it, the economic policies related to the import of books affect the general company at CPM. Nevertheless, China's economic conditions are rather beneficial for CMP with high GDP growth and customer income level.
Social and Demographical.
Social and demographical forces include the population growth, the consumer's preferences towards reading useful materials etc. China has the greatest population in the world with a high population growth, revealing the increasing number of consumers of the Health Assessment 2 Case Study Analysis. The customer choices are shifting towards digital publishing rather than the standard was of publishing. In this regard, CMP should concentrate on digital publishing to meet the changing consumer preferences.
Technological.
Technological forces affecting the CMP include the technological improvement in the reading techniques etc. Improvement of science and technology along with the rise of digital publishing could reduce the need for the CMP products, if particular actions would not be taken quickly.
Environmental.
Environmental forces impacting Health Assessment 2 Case Study Solution consists of the concerns of environmental communities over the use of paper in publishing books. The paper utilized in the books while publishing is required to be disposable and the ink utilized while publishing ought to not be harmful for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal policies regarding the publishing sector is controlled by the General Administration of Press and Publication. Publishing Regulation 1997 needs the publishers to be authorized initially by the Government to be entered in the publishing market. The ordinance forbids direct involvement of foreign entities and individuals in the publishing sector.
Industry Analysis (Porter's Five Forces Design).
Porter's Five Forces Design might be utilized to analyze the beauty of the publishing market China. A brief analysis of the Porter's 5 Forces is offered as follows;.
Risk of New Entrants.
Dangers of brand-new entrants in the Chinese Publishing Market is moderate. The potential development in the market tends to bring in new entrants to the publishing market. However, the presence of intense competitors and the requirement of huge capital tends to demotivate new entrants to go into in the market.
Danger of Replacement.
Risk of Substitution is high for the Chinese Publishing Market. The substitute products for the released files is the files presented in the virtual libraries on specific websites. The altering customer choices towards digital knowing increase the threat of alternative for the market.
Competitive Competition.
Competitive rivalry in the publishing market is high. The presence of a great deal of customers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive rivalry for CMP. In addition to it, brand-new entrants are likewise entering into the marketplace increasing the competition for CMP.
Bargaining Power of Provider.
The significant providers of the Health Assessment 2 Case Study Solution include the providers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the general bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Negotiating power of buyer in the publishing market is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality documents at competitive prices.
Rivals Analysis.
CMP operates in a highly competitive market with the presence of a great deal of competitors. However, the business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major competitors of Health Assessment 2 Case Study Help consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close rivals of CMP. Founded in the exact same duration, CIP publishes similar kind of books. For a big time period, CIP held the largest market share, and still ranks third and second in different market sectors, with a major concentrate on educational publications. CIP acts as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the market share of Health Assessment 2 Case Study Solution quickly in the existing market scenario.
Posts and telecommunication Press (PTP).
It was likewise founded in the very same period as Health Assessment 2 Case Study Solution and CIP. It is also one of the prominent players in the publishing industry with a yearly overall earnings of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing variety of Customers
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in growth.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to introduce utilizing existing abilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio offers high worth to customers.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core company sections to the brand-new one can lead the company to lose need of its items in the market.
Recommendations
With the deep analysis of the internal and external environment of the business together with the market analysis and the rival analysis, Alternative 2 is advised to CMP to accomplish its future development. As the choices are moving towards digital publishing and the business require an instant service to avoid the decreasing industry growth. For that reason, introduction of digital publishing could show to be an instant service with low quantity of threat for the business. Nevertheless, the business might likewise think about the expansion program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the company ought to first collects the information related to the customer demand, the potential markets, the government policies and the information related to the competitors provided in the market. If the initial offering proves a success, the business ought to go for the other markets. In this method the business would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing market is declining since 2008, showing a danger to the business's long term existence, however the situation can be controlled by thinking about a development strategy in the future. The company might consider presenting digital publishingin its existing market to implement its development program at immediate basis and to avoid the risk of failure for entryway in the brand-new markets.
