Kansas City Zephyrs Baseball Club Case Study Solution and Analysis
Introduction
Kansas City Zephyrs Baseball Club Case Study Solution is the largest publishing business with a highest market share in the China's book retail market. CMP has actually become a specialized details provider and a big comprehensive Science and Innovation publishing company through the combination of print media, audio-visual media and the network media.
Vital Issues
Although, Kansas City Zephyrs Baseball Club Case Study Solution has actually spent its 60 years journey efficiently, being an effective publishing home, however, the changing macro market patterns and forces bring certain difficulties to the publishing market in basic and CMP in particular. These aspects consist of;
• Entryway of the brand-new publishing firms in the market.
• Declining development of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and innovation.
The change of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the capabilities of the company could be utilized to strive for the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Kansas City Zephyrs Baseball Club Case Study Help has certain strengths that can be made use of to minimize the risks, conquer the weak point and obtain the opportunities. Strengths of CMP are offered as follows;
• The long term experience of Kansas City Zephyrs Baseball Club Case Study Analysis in the publishing industry i.e. 60 years permits the business to offer high quality items at a lower cost utilizing its prior experiences.
• The technical resources and capabilities produced by its successful journey supply a competitive advantage to CMP.
• Large item portfolioof CMP assists it to diversify its risk and supply high value to its customers.
• Strong monetary position permits the business to consider several advancement opportunities with no fear of raising fund externally.
Weaknesses
Along with the strengths, the company has specific weak points which could increase restrictions for the business in implementing its development program. The weak points of Kansas City Zephyrs Baseball Club Case Study Help are offered as follows;
• Despite of being a science and technology publishing company, the company still has conventional ways ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its growth. It must propose certain growth strategies to prevent its dependence over the Chinese markets to attain long term development.
Opportunities
Although, the growth of the publishing industry is decreasing considering that 2008, affecting Kansas City Zephyrs Baseball Club Case Study Analysis too, however the development could be revived by availing certain chances presented in the market. The market chances for CMP consist of;
• The business could also present Digital Publishing by utilizing its long term technical experience and a strong customer recognition in the market.
• CMP could think about an advancement program through the growth towards foreign markets in order to minimize its reliance over Chinese markets by utilizing its huge funds.
Hazards
The altering macro trends in the market and increasing competition in the publishing market has presented certain threats to Kansas City Zephyrs Baseball Club Case Study Analysis including;( Gurel, 2017).
• Intro of digital publishing i.e. digital libraries could lead to decreasing market share of Kansas City Zephyrs Baseball Club Case Study Solution due to the consumer shift towards virtual libraries.
• The presence of large number of competitors in the publishing market increase the threat for CMP to lose its competitive position in the market, as competitors can get a strong customer base by utilizing particular techniques like aggressive promotion, quality items, etc.
• Entrance of new publishing firms in the industry together with presence of high competitors increases the danger of losing the client base.
Financial Analysis.
Due to lack of data, the financial ratios of CMP might not be computed. It might be analyzed from the Appendix III that the annual overall incomes of Kansas City Zephyrs Baseball Club Case Study Help during the duration 2000-2012 are growing at a high development rate, showing that the annual demand of the products of CMP is growing and the business is rather efficient in bring in a large number of clients at a potential price.
In addition to it, the second graph which shows the yearly growth in the Kansas City Zephyrs Baseball Club Case Study Solution total possessions, shows that the business is quite efficient in including worth to its assets through its earnings. The development in possessions reveals that the total value of the firm is likewise increasing with increasing the overall profits. (Unknown, 2013).
Another financial analysis of the business using the offered information could be the analysis relating to the circulation of overall earnings of the business. Major part of the revenues of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business might move towards other service sections with a prospective growth to attain its future advancement goal.
PESTEL Analysis
PESTEL analysis could be performed to learn the various external forces impacting the performance of the business and the recent trends in the external environment of the business. A brief PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a substantial influence on the frame of mind of individuals about the communist ideology of the federal government, therefore, the publishing sector is extremely monitored and directed by the Publicity Department of the Communist Celebration of China. It could be said that the total political forces affecting CMP service are high. The federal government policies relating to the publishing sector are also increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in basic and the CMP in particular includesthe prices of paper, the income level of consumers, the inflation rate, and the total GDP growth of the country. All these forces combine effect the demand for the publishing market.
Social and Demographical.
Social and demographical forces consist of the population development, the customer's preferences towards reading informative products and so on. China has the greatest population on the planet with a high population development, showing the increasing variety of consumers of the Kansas City Zephyrs Baseball Club Case Study Solution. However, the consumer choices are moving towards digital publishing rather than the traditional was of publishing. In this regard, CMP must focus on digital publishing to satisfy the altering customer choices.
Technological.
Technological forces impacting the CMP consist of the technological advancement in the reading techniques and so on. Improvement of science and technology in addition to the rise of digital publishing might lower the demand for the CMP items, if specific actions would not be taken soon.
Environmental.
Environmental forces affecting Kansas City Zephyrs Baseball Club Case Study Analysis includes the concerns of ecological neighborhoods over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink utilized while publishing should not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 requires the publishers to be authorized first by the Government to be entered in the publishing market.
Market Analysis (Porter's Five Forces Model).
Porter's 5 Forces Model could be used to evaluate the appearance of the publishing industry China. A short analysis of the Porter's Five Forces is given as follows;.
Threat of New Entrants.
Risks of new entrants in the Chinese Publishing Industry is moderate. The potential growth in the industry tends to draw in brand-new entrants to the publishing market. The presence of intense competition and the requirement of substantial capital tends to demotivate new entrants to go into in the market.
Danger of Substitution.
Hazard of Replacement is high for the Chinese Publishing Industry. The substitute items for the released documents is the documents presented in the digital libraries on particular websites. The altering consumer preferences towards digital learning increase the hazard of replacement for the industry.
Competitive Rivalry.
Competitive competition in the publishing market is high. The existence of a great deal of consumers in the Chinese Publishing Market like CIP, PTP etc. tends to produce high competitive rivalry for CMP. In addition to it, new entrants are likewise participating in the market increasing the competitors for CMP.
Bargaining Power of Supplier.
The significant providers of the Kansas City Zephyrs Baseball Club Case Study Solution include the suppliers of the paper for publishing files. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the total bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Haggling power of purchaser in the publishing industry is high. Due to the presence of a a great deal of publishers in the Chinese market and the market saturation, the purchasers requires high quality files at competitive rates.
Competitors Analysis.
CMP operates in an extremely competitive market with the existence of large number of rivals. Nevertheless, the company has a competitive position in the market with the highest market share in the Chinese publishing market. Significant competitors of Kansas City Zephyrs Baseball Club Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIP acts as a hazard for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of CMP easily in the current market scenario.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was also founded in the same period as CMP and CIP. It ranks 6th in the state-owned publishers in regards to business scale. It is also one of the popular gamers in the publishing market with an annual total incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing variety of Customers
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing industry.
Cons
• Use of prospective resources in expansion.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to introduce using existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high worth to consumers.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core organisation segments to the brand-new one can lead the company to lose demand of its items in the market.
Recommendations
As the preferences are moving towards digital publishing and the business require an instant option to avoid the declining market development. The company might likewise think about the expansion program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the company needs to first gathers the information related to the customer demand, the possible markets, the federal government regulations and the data connected to the competitors provided in the market. After that, the company needs to choose one prospective sector for its preliminary offering. It must gather research study that how it might separate its digital publishing from the existing competitors' items. After all the actions above the business need to choose the preliminary offering. The company must go for the other markets if the preliminary offering proves a success. In this method the business would have the ability to implement its digital publishing program.
Conclusion
Although, the development of the publishing industry is declining because 2008, revealing a risk to the business's long term existence, but the situation can be managed by considering a development plan in the future. The business might think about presenting digital publishingin its existing market to implement its advancement program at immediate basis and to prevent the danger of failure for entrance in the new markets.
