Leasing Decision At Magnet Beauty Products Inc Case Study Solution and Analysis
Intro
Leasing Decision At Magnet Beauty Products Inc Case Study Help is the biggest publishing business with a highest market share in the China's book retail market. CMP provides a number of services consisting of; gathering details, processing info and interaction services. Significant business sections of the business include; books, periodicals, consultancy and circulation. The business has a vast product portfolio and its major items include books, periodicals, online media, exhibits, research reports etc. Leasing Decision At Magnet Beauty Products Inc Case Study Analysis has become a specialized info provider and a big detailed Science and Innovation publishing business through the combination of print media, audio-visual media and the network media.
Important Issues
Although, Leasing Decision At Magnet Beauty Products Inc Case Study Help has actually spent its 60 years journey smoothly, being a successful publishing home, however, the changing macro market patterns and forces bring certain challenges to the publishing industry in basic and CMP in particular. These factors include;
• Entryway of the new publishing companies in the market.
• Decreasing growth of the publishing market.
• Market saturation.
• Intro of digital publishing techniques
• Enhancement of science and innovation.
The transformation of the macro markets have raised several questions to the management at CPM that what could be the future of CMP in this situation? Do the long important experience, technical resources and the capabilities of the business could be made use of to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Leasing Decision At Magnet Beauty Products Inc Case Study Solution has particular strengths that can be utilized to minimize the risks, conquer the weak point and avail the chances. Strengths of CMP are provided as follows;
• The long term experience of Leasing Decision At Magnet Beauty Products Inc Case Study Help in the publishing market i.e. 60 years enables the business to supply high quality items at a lower expense utilizing its prior experiences.
• The technical resources and capabilities created by its successful journey supply a competitive benefit to CMP.
• Vast item portfolioof CMP helps it to diversify its danger and supply high worth to its consumers.
• Strong financial position allows the business to think about a number of development opportunities without any fear of raising fund externally.
Weak points
Together with the strengths, the company has certain weaknesses which could increase restraints for the business in implementing its advancement program. The weak points of Leasing Decision At Magnet Beauty Products Inc Case Study Solution are given as follows;
• Despite of being a science and innovation publishing firm, the company still has standard ways ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It must propose specific expansion plans to prevent its reliance over the Chinese markets to attain long term growth.
Opportunities
The development of the publishing market is declining because 2008, affecting Leasing Decision At Magnet Beauty Products Inc Case Study Solution as well, however the development might be revived by availing certain chances provided in the market. The market chances for CMP include;
• The business could likewise introduce Digital Publishing by using its long term technical experience and a strong client acknowledgment in the market.
• CMP could think about a development program through the growth towards foreign markets in order to minimize its reliance over Chinese markets by using its vast financial resources.
Risks
The changing macro trends in the market and increasing competition in the publishing market has actually positioned particular risks to Leasing Decision At Magnet Beauty Products Inc Case Study Solution consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries might lead to decreasing market share of Leasing Decision At Magnet Beauty Products Inc Case Study Analysis due to the consumer shift towards virtual libraries.
• The existence of large number of competitors in the publishing market increase the threat for CMP to lose its competitive position in the market, as rivals can acquire a strong customer base by using particular methods like aggressive promotion, quality products, etc.
• Entryway of new publishing companies in the industry together with presence of high competitors increases the risk of losing the consumer base.
Monetary Analysis.
The company has a quite competitive financial performance. Due to lack of information, the monetary ratios of CMP might not be calculated. The general financial performance of the business might be examined by utilizing the charts given in the case Appendices. It could be evaluated from the Appendix III that the yearly total revenues of CMP during the duration 2000-2012 are growing at a high development rate, revealing that the yearly demand of the products of Leasing Decision At Magnet Beauty Products Inc Case Study Solution is growing and the business is rather effective in bring in a a great deal of customers at a possible rate.
In addition to it, the second graph which reveals the yearly growth in the Leasing Decision At Magnet Beauty Products Inc Case Study Solution overall possessions, reveals that the company is rather efficient in including value to its properties through its earnings. The growth in assets reveals that the overall value of the company is also increasing with increasing the total incomes. (Unidentified, 2013).
Another monetary analysis of the company using the offered information could be the analysis relating to the distribution of total profits of the business. Huge part of the profits of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business might move towards other business segments with a possible growth to achieve its future advancement objective.
PESTEL Analysis
PESTEL analysis might be performed to find out the various external forces impacting the efficiency of the business and the recent patterns in the external environment of the company. A brief PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a considerable influence on the state of mind of individuals about the communist ideology of the federal government, therefore, the publishing sector is highly supervised and guided by the Publicity Department of the Communist Celebration of China. Therefore, it could be stated that the total political forces impacting Leasing Decision At Magnet Beauty Products Inc Case Study Solution service are high. The government policies relating to the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in basic and the Leasing Decision At Magnet Beauty Products Inc Case Study Analysis in specific includesthe costs of paper, the earnings level of consumers, the inflation rate, and the general GDP growth of the nation. All these forces combine impact the need for the publishing market. Together with it, the economic policies connected to the import of books impact the overall company at CPM. Nevertheless, China's economic conditions are quite beneficial for CMP with high GDP growth and consumer income level.
Social and Demographical.
The customer preferences are shifting towards digital publishing rather than the standard was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the altering customer preferences.
Technological.
Technological forces affecting the CMP consist of the technological improvement in the reading strategies and so on. Improvement of science and innovation in addition to the rise of digital publishing could lower the demand for the CMP items, if particular actions would not be taken soon.
Environmental.
Ecological forces impacting Leasing Decision At Magnet Beauty Products Inc Case Study Help consists of the concerns of environmental communities over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing ought to not be damaging for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal policies relating to the publishing sector is controlled by the General Administration of Press and Publication. Publishing Ordinance 1997 requires the publishers to be approved first by the Federal government to be gone into in the publishing market. The regulation prohibits direct participation of foreign entities and individuals in the publishing sector.
Market Analysis (Porter's 5 Forces Model).
Porter's Five Forces Model could be utilized to examine the beauty of the publishing market China. A brief analysis of the Porter's 5 Forces is offered as follows;.
Risk of New Entrants.
Risks of new entrants in the Chinese Publishing Market is moderate. The possible growth in the market tends to draw in brand-new entrants to the publishing market. Nevertheless, the existence of intense competitors and the requirement of substantial capital tends to demotivate brand-new entrants to enter in the marketplace.
Hazard of Alternative.
Hazard of Alternative is high for the Chinese Publishing Industry. The replacement products for the released documents is the files presented in the digital libraries on certain sites. The changing customer preferences towards digital knowing increase the hazard of alternative for the industry.
Competitive Rivalry.
Competitive competition in the publishing market is high. The existence of a great deal of customers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Together with it, new entrants are also participating in the marketplace increasing the competitors for CMP.
Bargaining Power of Supplier.
The significant suppliers of the Leasing Decision At Magnet Beauty Products Inc Case Study Analysis consist of the providers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the overall bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Haggling power of buyer in the publishing market is high. Due to the presence of a large number of publishers in the Chinese market and the market saturation, the buyers needs high quality files at competitive costs.
Rivals Analysis.
CMP runs in a highly competitive industry with the existence of a great deal of rivals. The company has a competitive position in the market with the greatest market share in the Chinese publishing market. Major rivals of Leasing Decision At Magnet Beauty Products Inc Case Study Help include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIP acts as a risk for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of CMP quickly in the existing market circumstance.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was likewise founded in the exact same period as CMP and CIP. It ranks sixth in the state-owned publishers in regards to organisation scale. It is likewise one of the popular gamers in the publishing market with an annual overall earnings of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Decreasing reliance over the Chinese markets.
• Increasing number of Customers
• Development opportunities.
• Avoiding the impact of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in growth.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to introduce utilizing existing capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio supplies high value to consumers.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the company to lose demand of its products in the market.
Recommendations
With the deep analysis of the internal and external environment of the business together with the market analysis and the rival analysis, Alternative 2 is advised to CMP to achieve its future advancement. As the choices are moving towards digital publishing and the company need an immediate option to prevent the declining industry development. Introduction of digital publishing could show to be an instant service with low quantity of risk for the company. Nevertheless, the business might also think about the expansion program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the company ought to initially gathers the data related to the consumer demand, the potential markets, the government regulations and the data associated with the competitors presented in the market. After that, the company ought to choose one potential section for its preliminary offering. It should collect research study that how it could separate its digital publishing from the existing competitors' items. After all the actions above the business need to go for the preliminary offering. If the preliminary offering proves a success, the company should choose the other markets. In this way the business would have the ability to implement its digital publishing program.
Conclusion
The growth of the publishing market is declining since 2008, showing a risk to the business's long term existence, however the situation can be controlled by thinking about a development plan in the future. The company could think about presenting digital publishingin its existing market to execute its advancement program at instant basis and to avoid the danger of failure for entrance in the new markets.
