Manager Global Host Field Operations Case Study Solution and Analysis
Intro
Manager Global Host Field Operations Case Study Solution is the largest publishing company with a greatest market share in the China's book retail market. CMP has actually ended up being a specialized details company and a big detailed Science and Technology publishing company through the integration of print media, audio-visual media and the network media.
Critical Problems
CMP has actually spent its 60 years journey smoothly, being a successful publishing house, nevertheless, the altering macro market trends and forces bring certain obstacles to the publishing industry in basic and Manager Global Host Field Operations Case Study Solution in particular. These aspects include;
• Entryway of the new publishing firms in the market.
• Declining development of the publishing market.
• Market saturation.
• Introduction of digital publishing strategies
• Improvement of science and innovation.
The improvement of the macro markets have raised a number of questions to the management at CPM that what could be the future of CMP in this situation? Do the long important experience, technical resources and the abilities of the business could be used to strive for the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Manager Global Host Field Operations Case Study Analysis has specific strengths that can be used to minimize the hazards, get rid of the weakness and avail the chances. Strengths of CMP are offered as follows;
• The long term experience of Manager Global Host Field Operations Case Study Solution in the publishing industry i.e. 60 years allows the business to offer high quality items at a lower cost utilizing its prior experiences.
• The technical resources and abilities produced by its successful journey offer a competitive benefit to CMP.
• Huge item portfolioof CMP helps it to diversify its threat and offer high worth to its clients.
• Strong financial position enables the company to think about several development chances with no fear of raising fund externally.
Weak points
Along with the strengths, the company has certain weaknesses which could increase restraints for the business in executing its development program. The weak points of Manager Global Host Field Operations Case Study Analysis are provided as follows;
• Despite of being a science and technology publishing company, the company still has conventional ways ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its growth. It must propose certain expansion strategies to prevent its dependence over the Chinese markets to achieve long term development.
Opportunities
Although, the development of the publishing market is declining because 2008, affecting Manager Global Host Field Operations Case Study Solution also, however the growth could be restored by availing certain opportunities presented in the market. The market opportunities for CMP consist of;
• The business might also introduce Digital Publishing by using its long term technical experience and a strong customer recognition in the market.
• CMP might think about an advancement program through the growth towards foreign markets in order to minimize its reliance over Chinese markets by utilizing its vast financial resources.
Risks
The altering macro patterns in the market and increasing competitors in the publishing industry has postured particular dangers to Manager Global Host Field Operations Case Study Solution including;( Gurel, 2017).
• Intro of digital publishing i.e. virtual libraries could cause declining market share of Manager Global Host Field Operations Case Study Analysis due to the consumer shift towards digital libraries.
• The presence of a great deal of competitors in the publishing market increase the risk for CMP to lose its competitive position in the market, as rivals can acquire a strong consumer base by using particular methods like aggressive promo, quality products, and so on
• Entryway of new publishing firms in the market in addition to existence of high competition increases the hazard of losing the customer base.
Financial Analysis.
Due to lack of information, the financial ratios of CMP might not be determined. It might be examined from the Appendix III that the yearly total profits of Manager Global Host Field Operations Case Study Solution during the duration 2000-2012 are growing at a high development rate, revealing that the annual demand of the products of CMP is growing and the company is rather effective in attracting a large number of clients at a possible rate.
Along with it, the 2nd graph which shows the annual growth in the Manager Global Host Field Operations Case Study Analysis total assets, shows that the company is quite efficient in adding value to its properties through its earnings. The growth in assets reveals that the total worth of the company is likewise increasing with increasing the total profits. (Unknown, 2013).
Another financial analysis of the company utilizing the provided information might be the analysis concerning the circulation of overall earnings of the business. Major part of the incomes of CMP comes from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business might move towards other service sectors with a possible growth to accomplish its future advancement goal.
PESTEL Analysis
PESTEL analysis might be conducted to discover the various external forces affecting the efficiency of the business and the recent trends in the external environment of the business. A quick PESTEL analysis of the company is offered as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable effect on the state of mind of the people about the communist ideology of the government, therefore, the publishing sector is highly supervised and directed by the Publicity Department of the Communist Celebration of China. Therefore, it could be said that the general political forces impacting Manager Global Host Field Operations Case Study Help company are high. The federal government policies relating to the publishing sector are also increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in general and the Manager Global Host Field Operations Case Study Analysis in specific includesthe costs of paper, the income level of customers, the inflation rate, and the total GDP growth of the country. All these forces integrate impact the demand for the publishing market. Along with it, the economic policies related to the import of books affect the overall company at CPM. However, China's economic conditions are rather beneficial for CMP with high GDP growth and customer income level.
Social and Demographical.
The consumer choices are shifting towards digital publishing rather than the conventional was of publishing. In this regard, CMP needs to focus on digital publishing to fulfill the altering customer choices.
Technological.
Technological forces impacting the CMP consist of the technological improvement in the reading techniques etc. Improvement of science and technology in addition to the increase of digital publishing might decrease the demand for the CMP products, if certain actions would not be taken quickly.
Environmental.
Environmental forces affecting Manager Global Host Field Operations Case Study Analysis includes the concerns of environmental communities over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing ought to not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Regulation 1997 requires the publishers to be approved first by the Federal government to be gone into in the publishing market.
Industry Analysis (Porter's 5 Forces Design).
Porter's Five Forces Model could be utilized to examine the attractiveness of the publishing market China. A brief analysis of the Porter's Five Forces is provided as follows;.
Threat of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The prospective growth in the industry tends to attract new entrants to the publishing industry. Nevertheless, the existence of intense competition and the requirement of huge capital tends to demotivate new entrants to go into in the marketplace.
Hazard of Alternative.
Danger of Replacement is high for the Chinese Publishing Market. The alternative items for the published files is the files provided in the digital libraries on certain sites. The altering consumer preferences towards digital knowing increase the risk of replacement for the market.
Competitive Rivalry.
Competitive competition in the publishing market is high. The existence of large number of consumers in the Chinese Publishing Industry like CIP, PTP and so on tends to produce high competitive competition for CMP. In addition to it, new entrants are also participating in the market increasing the competition for CMP.
Bargaining Power of Provider.
The major suppliers of the Manager Global Host Field Operations Case Study Solution consist of the providers of the paper for releasing documents. As CMP is the largest publisher in the Chinese Publishing Market, therefore the general bargaining power of provider for CMP is low.
Bargaining Power of Purchaser.
Haggling power of purchaser in the publishing market is high. Due to the existence of a large number of publishers in the Chinese market and the market saturation, the buyers needs high quality documents at competitive prices.
Rivals Analysis.
CMP runs in a highly competitive market with the existence of large number of competitors. The company has a competitive position in the market with the highest market share in the Chinese publishing market. Significant rivals of Manager Global Host Field Operations Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis one of the close rivals of CMP. Established in the exact same duration, CIP releases similar kind of books. For a big time period, CIP held the biggest market share, and still ranks 3rd and second in numerous market sectors, with a significant focus on instructional publications. CIP functions as a danger for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of Manager Global Host Field Operations Case Study Analysis quickly in the current market situation.
Posts and telecommunication Press (PTP).
It was also founded in the exact same period as Manager Global Host Field Operations Case Study Solution and CIP. It is also one of the prominent gamers in the publishing market with a yearly overall earnings of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Decreasing reliance over the Chinese markets.
• Increasing number of Clients
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in expansion.
• Danger of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce utilizing present abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio provides high worth to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the business to lose need of its products in the market.
Suggestions
As the preferences are shifting towards digital publishing and the company require an immediate option to avoid the decreasing market growth. The company might likewise think about the expansion program after the success of its digital publishing program.
Application
In order to introduce digital publishing in its item portfolio, the business ought to initially collects the data related to the consumer demand, the potential markets, the government policies and the data related to the competitors provided in the market. After that, the company ought to decide one prospective segment for its initial offering. It ought to gather research study that how it could differentiate its digital publishing from the existing competitors' products. The actions above the business ought to go for the initial offering. If the initial offering shows a success, the business must go for the other markets. In this way the business would be able to execute its digital publishing program.
Conclusion
Although, the development of the publishing market is decreasing given that 2008, showing a danger to the company's long term existence, however the situation can be controlled by thinking about a development plan in the future. The company might think about introducing digital publishingin its existing market to implement its development program at instant basis and to avoid the threat of failure for entryway in the new markets.
