Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution and Analysis
Intro
Managing A Global Team Greg James At Sun Microsystem Inc Case Study Help is the biggest publishing business with a greatest market share in the China's book retail market. CMP has actually ended up being a specialized information company and a big extensive Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Crucial Problems
Although, Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis has spent its 60 years journey smoothly, being a successful publishing house, nevertheless, the altering macro market patterns and forces bring certain difficulties to the publishing industry in general and CMP in particular. These elements consist of;
• Entryway of the brand-new publishing firms in the industry.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and innovation.
The change of the macro markets have raised a number of concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long important experience, technical resources and the abilities of the business could be used to strive for the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis has specific strengths that can be utilized to lower the threats, overcome the weakness and obtain the opportunities. Strengths of CMP are given as follows;
• The long term experience of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution in the publishing industry i.e. 60 years enables the company to supply high quality items at a lower expense using its prior experiences.
• The technical resources and abilities generated by its successful journey offer a competitive benefit to CMP.
• Large product portfolioof CMP helps it to diversify its threat and offer high value to its customers.
• Strong monetary position permits the business to consider numerous development opportunities with no fear of raising fund externally.
Weak points
Along with the strengths, the business has certain weak points which could increase restraints for the business in implementing its advancement program. The weaknesses of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis are provided as follows;
• Despite of being a science and technology publishing company, the business still has conventional methods ofpublishing which are not suitable with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It needs to propose particular expansion strategies to avoid its reliance over the Chinese markets to achieve long term development.
Opportunities
The development of the publishing market is declining considering that 2008, affecting Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution as well, but the development might be restored by availing particular chances presented in the market. The market opportunities for CMP include;
• The business could likewise present Digital Publishing by utilizing its long term technical experience and a strong consumer recognition in the market.
• CMP could consider a development program through the expansion towards foreign markets in order to decrease its reliance over Chinese markets by utilizing its large financial resources.
Threats
The changing macro patterns in the market and increasing competitors in the publishing market has actually presented particular risks to Managing A Global Team Greg James At Sun Microsystem Inc Case Study Help consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries could cause declining market share of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution due to the customer shift towards digital libraries.
• The existence of large number of competitors in the publishing market increase the danger for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by utilizing certain strategies like aggressive promotion, quality items, and so on
• Entryway of brand-new publishing firms in the industry in addition to existence of high competition increases the threat of losing the customer base.
Monetary Analysis.
Due to absence of data, the financial ratios of CMP could not be determined. It might be examined from the Appendix III that the yearly total earnings of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis during the duration 2000-2012 are growing at a high growth rate, revealing that the yearly demand of the items of CMP is growing and the company is quite effective in bring in a large number of customers at a prospective rate.
Together with it, the second chart which reveals the yearly growth in the Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis total possessions, shows that the business is rather effective in adding worth to its assets through its incomes. The development in possessions shows that the total value of the company is likewise increasing with increasing the overall earnings. (Unidentified, 2013).
Another monetary analysis of the business utilizing the provided data might be the analysis relating to the distribution of overall earnings of the company. Major part of the incomes of CMP originates from the sales of its published books i.e. 64% as displayed in the Case Appendix V. The company could move towards other organisation segments with a possible development to attain its future development objective.
PESTEL Analysis
PESTEL analysis might be performed to discover the numerous external forces impacting the performance of the company and the current trends in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable impact on the state of mind of the people about the communist ideology of the government, for that reason, the publishing sector is highly supervised and directed by the Promotion Department of the Communist Party of China. It could be said that the overall political forces impacting CMP organisation are high. The federal government policies regarding the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Economic forces impacting the publishing sector in basic and the Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis in particular includesthe costs of paper, the earnings level of consumers, the inflation rate, and the overall GDP growth of the nation. All these forces integrate effect the need for the publishing market. Together with it, the economic policies associated with the import of books affect the overall business at CPM. China's economic conditions are rather beneficial for CMP with high GDP growth and consumer earnings level.
Social and Demographical.
Social and demographical forces include the population development, the consumer's preferences towards checking out useful products and so on. China has the highest population in the world with a high population development, showing the increasing variety of customers of the Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution. Nevertheless, the customer choices are shifting towards digital publishing instead of the conventional was of publishing. In this regard, CMP needs to focus on digital publishing to fulfill the altering customer choices.
Technological.
Technological forces impacting the CMP include the technological advancement in the reading techniques and so on. Enhancement of science and technology in addition to the increase of digital publishing might minimize the need for the CMP items, if particular actions would not be taken soon.
Environmental.
Environmental forces impacting Managing A Global Team Greg James At Sun Microsystem Inc Case Study Help consists of the concerns of environmental neighborhoods over the use of paper in publishing books. The paper used in the books while publishing is needed to be non reusable and the ink used while publishing needs to not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 requires the publishers to be approved initially by the Federal government to be entered in the publishing market.
Industry Analysis (Porter's Five Forces Design).
Porter's Five Forces Model could be used to evaluate the appearance of the publishing industry China. A short analysis of the Porter's 5 Forces is offered as follows;.
Threat of New Entrants.
Threats of new entrants in the Chinese Publishing Industry is moderate. The potential growth in the market tends to bring in brand-new entrants to the publishing market. Nevertheless, the presence of intense competition and the requirement of substantial capital tends to demotivate new entrants to go into in the marketplace.
Threat of Alternative.
Threat of Alternative is high for the Chinese Publishing Industry. The substitute products for the published files is the files presented in the digital libraries on specific sites. The altering customer choices towards digital knowing increase the threat of replacement for the industry.
Competitive Competition.
Competitive competition in the publishing market is high. The presence of large number of customers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive competition for CMP. In addition to it, brand-new entrants are likewise participating in the marketplace increasing the competitors for CMP.
Bargaining Power of Supplier.
The major suppliers of the Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution include the suppliers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the overall bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Bargaining power of buyer in the publishing market is high. Due to the presence of a large number of publishers in the Chinese market and the market saturation, the buyers needs high quality files at competitive rates.
Rivals Analysis.
CMP runs in an extremely competitive industry with the presence of a great deal of competitors. The business has a competitive position in the market with the highest market share in the Chinese publishing market. Significant competitors of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Solution include;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis one of the close rivals of CMP. Established in the very same duration, CIP publishes comparable kind of books. For a large time period, CIP held the largest market share, and still ranks second and 3rd in different market sections, with a significant concentrate on instructional publications. CIP functions as a danger for CMP as it could wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and might wean the marketplace share of Managing A Global Team Greg James At Sun Microsystem Inc Case Study Analysis easily in the current market circumstance.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was likewise established in the very same period as CMP and CIP. It ranks 6th in the state-owned publishers in regards to organisation scale. It is also one of the prominent gamers in the publishing industry with a yearly total incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing variety of Clients
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing industry.
Cons
• Use of potential resources in expansion.
• Danger of failure in brand-new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to present utilizing present abilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio provides high worth to clients.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the business to lose demand of its products in the market.
Recommendations
As the preferences are moving towards digital publishing and the company need an immediate service to prevent the declining market growth. The business could also consider the expansion program after the success of its digital publishing program.
Implementation
In order to present digital publishing in its product portfolio, the company should first collects the data associated with the consumer need, the possible markets, the federal government guidelines and the data associated with the competitors presented in the market. After that, the company ought to decide one prospective segment for its preliminary offering. It needs to gather research study that how it might distinguish its digital publishing from the existing competitors' products. After all the actions above the business ought to go for the initial offering. The business ought to go for the other markets if the initial offering proves a success. In this way the company would be able to execute its digital publishing program.
Conclusion
Although, the growth of the publishing industry is decreasing given that 2008, showing a danger to the company's long term presence, however the situation can be controlled by thinking about a development strategy in the future. The business might consider introducing digital publishingin its existing market to implement its advancement program at immediate basis and to avoid the risk of failure for entryway in the brand-new markets.
