Non Traditional Female Entrepreneur B Case Study Solution and Analysis
Intro
Non Traditional Female Entrepreneur B Case Study Analysis is the largest publishing company with a highest market share in the China's book retail market. CMP provides a number of services consisting of; collecting details, processing information and communication services. Significant business segments of the business consist of; books, regulars, consultancy and circulation. The business has a vast item portfolio and its major items consist of books, regulars, online media, exhibitions, research reports etc. Non Traditional Female Entrepreneur B Case Study Solution has actually become a specialized details service provider and a big detailed Science and Innovation publishing company through the integration of print media, audio-visual media and the network media.
Important Concerns
CMP has actually invested its 60 years journey efficiently, being an effective publishing house, nevertheless, the altering macro market patterns and forces bring particular challenges to the publishing industry in general and Non Traditional Female Entrepreneur B Case Study Help in specific. These elements include;
• Entrance of the brand-new publishing firms in the market.
• Declining development of the publishing market.
• Market saturation.
• Intro of digital publishing techniques
• Improvement of science and technology.
The improvement of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the company could be used to strive for the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Non Traditional Female Entrepreneur B Case Study Help has certain strengths that can be used to reduce the dangers, overcome the weak point and obtain the opportunities. Strengths of CMP are given as follows;
• The long term experience of Non Traditional Female Entrepreneur B Case Study Analysis in the publishing market i.e. 60 years permits the company to supply high quality products at a lower expense utilizing its previous experiences.
• The technical resources and abilities generated by its successful journey offer a competitive benefit to CMP.
• Huge item portfolioof CMP helps it to diversify its threat and supply high value to its clients.
• Strong financial position permits the business to consider several advancement opportunities with no worry of raising fund externally.
Weaknesses
In addition to the strengths, the company has particular weaknesses which could increase restrictions for the business in executing its advancement program. The weaknesses of Non Traditional Female Entrepreneur B Case Study Help are given as follows;
• Despite of being a science and innovation publishing firm, the company still has conventional methods ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its growth. It must propose particular growth strategies to avoid its reliance over the Chinese markets to achieve long term growth.
Opportunities
Although, the development of the publishing industry is declining because 2008, affecting Non Traditional Female Entrepreneur B Case Study Help as well, but the development could be revived by availing certain chances provided in the market. The market opportunities for CMP include;
• The business could likewise introduce Digital Publishing by utilizing its long term technical experience and a strong client recognition in the market.
• CMP could consider a development program through the growth towards foreign markets in order to lower its dependence over Chinese markets by utilizing its large financial resources.
Threats
The changing macro trends in the market and increasing competition in the publishing market has actually presented specific hazards to Non Traditional Female Entrepreneur B Case Study Help consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries could lead to decreasing market share of Non Traditional Female Entrepreneur B Case Study Help due to the consumer shift towards virtual libraries.
• The presence of large number of competitors in the publishing market increase the hazard for CMP to lose its competitive position in the market, as rivals can gain a strong customer base by using specific strategies like aggressive promotion, quality items, etc.
• Entrance of new publishing firms in the market along with presence of high competitors increases the danger of losing the consumer base.
Monetary Analysis.
Due to absence of information, the financial ratios of CMP might not be calculated. It might be examined from the Appendix III that the yearly overall incomes of Non Traditional Female Entrepreneur B Case Study Help throughout the duration 2000-2012 are growing at a high growth rate, revealing that the yearly need of the products of CMP is growing and the company is quite effective in bring in a large number of consumers at a prospective cost.
Along with it, the 2nd graph which reveals the annual growth in the Non Traditional Female Entrepreneur B Case Study Analysis total assets, shows that the business is rather efficient in adding worth to its properties through its earnings. The growth in properties shows that the overall value of the company is likewise increasing with increasing the overall profits. (Unknown, 2013).
Another monetary analysis of the business using the offered information might be the analysis regarding the circulation of overall profits of the company. Huge part of the profits of CMP comes from the sales of its published books i.e. 64% as shown in the Case Appendix V. The business might move towards other service sections with a potential growth to accomplish its future advancement objective.
PESTEL Analysis
PESTEL analysis might be conducted to learn the different external forces impacting the efficiency of the business and the current trends in the external environment of the company. A short PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable influence on the frame of mind of the people about the communist ideology of the government, for that reason, the publishing sector is extremely supervised and guided by the Publicity Department of the Communist Party of China. It could be stated that the general political forces affecting CMP business are high. The federal government policies regarding the publishing sector are also increasing with the passage of time.
Economical.
Financial forces impacting the publishing sector in general and the Non Traditional Female Entrepreneur B Case Study Analysis in specific includesthe prices of paper, the income level of consumers, the inflation rate, and the overall GDP development of the nation. All these forces integrate effect the demand for the publishing market. In addition to it, the economic policies connected to the import of books impact the total service at CPM. China's financial conditions are quite favorable for CMP with high GDP growth and consumer earnings level.
Social and Demographical.
Social and demographical forces consist of the population development, the customer's choices towards reading informative materials and so on. China has the greatest population in the world with a high population growth, revealing the increasing number of consumers of the Non Traditional Female Entrepreneur B Case Study Analysis. The consumer preferences are moving towards digital publishing rather than the conventional was of publishing. In this regard, CMP should concentrate on digital publishing to fulfill the altering consumer preferences.
Technological.
Technological forces impacting the CMP consist of the technological advancement in the reading methods and so on. Improvement of science and innovation together with the increase of digital publishing might minimize the need for the CMP products, if specific actions would not be taken quickly.
Environmental.
Ecological forces impacting Non Traditional Female Entrepreneur B Case Study Help consists of the concerns of ecological neighborhoods over the usage of paper in publishing books. The paper utilized in the books while publishing is required to be non reusable and the ink utilized while publishing should not be harmful for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal policies relating to the publishing sector is managed by the General Administration of Press and Publication. Publishing Ordinance 1997 requires the publishers to be authorized initially by the Government to be entered in the publishing market. The regulation prohibits direct participation of foreign entities and people in the publishing sector.
Industry Analysis (Porter's 5 Forces Design).
Porter's 5 Forces Model might be utilized to evaluate the beauty of the publishing market China. A quick analysis of the Porter's Five Forces is given as follows;.
Danger of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The prospective development in the industry tends to bring in new entrants to the publishing industry. The existence of intense competition and the requirement of huge capital tends to demotivate brand-new entrants to go into in the market.
Threat of Alternative.
Risk of Replacement is high for the Chinese Publishing Market. The replacement items for the released documents is the documents presented in the virtual libraries on certain websites. The altering customer choices towards digital knowing increase the hazard of replacement for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing industry is high. The presence of large number of customers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. In addition to it, brand-new entrants are likewise participating in the market increasing the competition for CMP.
Bargaining Power of Provider.
The significant providers of the Non Traditional Female Entrepreneur B Case Study Analysis consist of the suppliers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Bargaining power of purchaser in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the market saturation, the purchasers needs high quality documents at competitive prices.
Competitors Analysis.
CMP operates in an extremely competitive industry with the presence of large number of competitors. However, the business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major rivals of Non Traditional Female Entrepreneur B Case Study Help include;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIP acts as a risk for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of CMP easily in the existing market situation.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was also established in the same period as CMP and CIP. It ranks sixth in the state-owned publishers in regards to business scale. It is likewise among the popular gamers in the publishing industry with a yearly overall incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing variety of Clients
• Development opportunities.
• Preventing the impact of market saturation in the Chinese publishing industry.
Cons
• Usage of prospective resources in expansion.
• Risk of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to present utilizing existing capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high worth to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core organisation segments to the new one can lead the company to lose need of its products in the market.
Recommendations
With the deep analysis of the internal and external environment of the business along with the industry analysis and the competitor analysis, Alternative 2 is suggested to CMP to attain its future development. As the choices are shifting towards digital publishing and the company need an instant option to avoid the declining industry development. For that reason, introduction of digital publishing could prove to be an immediate option with low quantity of threat for the company. Nevertheless, the company might also consider the expansion program after the success of its digital publishing program.
Application
In order to present digital publishing in its item portfolio, the business should first gathers the data related to the consumer need, the potential markets, the federal government guidelines and the information related to the rivals provided in the market. If the initial offering proves a success, the business must go for the other markets. In this method the business would be able to implement its digital publishing program.
Conclusion
Although, the growth of the publishing industry is declining considering that 2008, showing a danger to the business's long term presence, but the situation can be controlled by thinking about a development strategy in the future. The company could consider presenting digital publishingin its existing market to implement its advancement program at instant basis and to avoid the threat of failure for entryway in the new markets.
