Non Traditional Female Entrepreneur C Case Study Solution and Analysis
Introduction
Non Traditional Female Entrepreneur C Case Study Analysis is the biggest publishing business with a greatest market share in the China's book retail market. CMP provides a variety of services consisting of; collecting info, processing details and communication services. Major service sectors of the business include; books, regulars, consultancy and distribution. The business has a large product portfolio and its major items include books, periodicals, online media, exhibitions, research reports etc. Non Traditional Female Entrepreneur C Case Study Analysis has ended up being a specialized info provider and a big comprehensive Science and Innovation publishing company through the combination of print media, audio-visual media and the network media.
Important Problems
Although, Non Traditional Female Entrepreneur C Case Study Analysis has invested its 60 years journey efficiently, being an effective publishing home, nevertheless, the altering macro market patterns and forces bring particular challenges to the publishing market in general and CMP in specific. These elements include;
• Entryway of the brand-new publishing firms in the industry.
• Decreasing development of the publishing market.
• Market saturation.
• Introduction of digital publishing methods
• Improvement of science and innovation.
The change of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the company could be utilized to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Non Traditional Female Entrepreneur C Case Study Help has particular strengths that can be made use of to minimize the hazards, get rid of the weak point and get the chances. Strengths of CMP are given as follows;
• The long term experience of Non Traditional Female Entrepreneur C Case Study Solution in the publishing market i.e. 60 years enables the business to offer high quality products at a lower cost utilizing its previous experiences.
• The technical resources and capabilities created by its successful journey supply a competitive benefit to CMP.
• Vast product portfolioof CMP assists it to diversify its risk and supply high value to its clients.
• Strong financial position allows the business to consider numerous development opportunities with no fear of raising fund externally.
Weaknesses
Together with the strengths, the company has certain weak points which could increase restrictions for the business in executing its advancement program. The weak points of Non Traditional Female Entrepreneur C Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing company, the company still has conventional ways ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It ought to propose certain expansion plans to prevent its reliance over the Chinese markets to accomplish long term growth.
Opportunities
Although, the growth of the publishing industry is declining given that 2008, affecting Non Traditional Female Entrepreneur C Case Study Solution also, but the growth could be restored by availing certain opportunities provided in the market. The marketplace opportunities for CMP consist of;
• The company could also present Digital Publishing by utilizing its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider an advancement program through the growth towards foreign markets in order to minimize its dependence over Chinese markets by utilizing its large funds.
Hazards
The changing macro patterns in the market and increasing competition in the publishing market has actually posed specific threats to Non Traditional Female Entrepreneur C Case Study Help including;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries could lead to declining market share of Non Traditional Female Entrepreneur C Case Study Help due to the consumer shift towards digital libraries.
• The presence of large number of rivals in the publishing market increase the risk for CMP to lose its competitive position in the market, as rivals can get a strong consumer base by using certain techniques like aggressive promo, quality products, and so on
• Entrance of brand-new publishing firms in the industry in addition to existence of high competitors increases the risk of losing the consumer base.
Monetary Analysis.
The company has a quite competitive financial efficiency. Due to lack of data, the monetary ratios of CMP could not be computed. The overall financial efficiency of the business could be analyzed by using the graphs given in the case Appendices. It could be examined from the Appendix III that the yearly overall earnings of CMP during the duration 2000-2012 are growing at a high growth rate, revealing that the yearly need of the items of Non Traditional Female Entrepreneur C Case Study Solution is growing and the business is quite efficient in drawing in a a great deal of clients at a potential cost.
Together with it, the second graph which reveals the annual development in the Non Traditional Female Entrepreneur C Case Study Solution overall assets, reveals that the business is rather efficient in including worth to its assets through its earnings. The growth in assets reveals that the overall worth of the company is likewise increasing with increasing the total incomes. (Unidentified, 2013).
Another monetary analysis of the business using the provided information could be the analysis relating to the distribution of overall revenues of the business. Huge part of the profits of CMP originates from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business could move towards other organisation sectors with a potential development to achieve its future development objective.
PESTEL Analysis
PESTEL analysis could be carried out to discover the numerous external forces affecting the performance of the company and the current trends in the external environment of the company. A quick PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a substantial influence on the state of mind of the people about the communist ideology of the government, for that reason, the publishing sector is highly monitored and guided by the Publicity Department of the Communist Party of China. Therefore, it might be said that the general political forces affecting Non Traditional Female Entrepreneur C Case Study Analysis company are high. The government policies regarding the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces affecting the publishing sector in general and the CMP in particular includesthe rates of paper, the income level of customers, the inflation rate, and the total GDP growth of the nation. All these forces combine effect the need for the publishing market.
Social and Demographical.
Social and demographical forces consist of the population growth, the consumer's preferences towards checking out helpful products etc. China has the highest population in the world with a high population development, revealing the increasing variety of customers of the Non Traditional Female Entrepreneur C Case Study Solution. The consumer choices are moving towards digital publishing rather than the standard was of publishing. In this regard, CMP needs to concentrate on digital publishing to meet the changing consumer preferences.
Technological.
Technological forces impacting the CMP consist of the technological development in the reading strategies etc. Enhancement of science and innovation together with the rise of digital publishing could reduce the demand for the CMP products, if certain actions would not be taken soon.
Environmental.
Ecological forces affecting Non Traditional Female Entrepreneur C Case Study Solution includes the concerns of ecological neighborhoods over the use of paper in publishing books. The paper utilized in the books while publishing is needed to be disposable and the ink used while publishing needs to not be damaging for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal regulations regarding the publishing sector is controlled by the General Administration of Press and Publication. Publishing Ordinance 1997 requires the publishers to be approved first by the Government to be gone into in the publishing market. The ordinance forbids direct participation of foreign entities and people in the publishing sector.
Industry Analysis (Porter's Five Forces Design).
Porter's Five Forces Model might be utilized to evaluate the attractiveness of the publishing industry China. A brief analysis of the Porter's 5 Forces is offered as follows;.
Risk of New Entrants.
Risks of new entrants in the Chinese Publishing Market is moderate. The potential development in the market tends to draw in new entrants to the publishing market. Nevertheless, the presence of extreme competitors and the requirement of big capital tends to demotivate new entrants to go into in the market.
Threat of Substitution.
Hazard of Replacement is high for the Chinese Publishing Industry. The replacement items for the released documents is the documents presented in the digital libraries on specific websites. The changing customer preferences towards digital knowing increase the danger of alternative for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing industry is high. The existence of large number of consumers in the Chinese Publishing Industry like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Together with it, new entrants are likewise entering into the marketplace increasing the competition for CMP.
Bargaining Power of Provider.
The significant suppliers of the Non Traditional Female Entrepreneur C Case Study Help include the suppliers of the paper for publishing files. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Bargaining power of buyer in the publishing industry is high. Due to the presence of a a great deal of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality files at competitive prices.
Rivals Analysis.
CMP operates in an extremely competitive market with the presence of large number of competitors. However, the business has a competitive position in the market with the highest market share in the Chinese publishing market. Major rivals of Non Traditional Female Entrepreneur C Case Study Help consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close rivals of CMP. Established in the same duration, CIP releases similar type of books. For a large time period, CIP held the biggest market share, and still ranks 3rd and second in numerous market segments, with a significant focus on instructional publications. CIP acts as a threat for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of Non Traditional Female Entrepreneur C Case Study Help quickly in the present market situation.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was likewise established in the same period as CMP and CIP. It ranks 6th in the state-owned publishers in regards to business scale. It is also one of the prominent gamers in the publishing market with an annual overall revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing reliance over the Chinese markets.
• Increasing number of Customers
• Growth chances.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Usage of potential resources in growth.
• Risk of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce using present abilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased product portfolio offers high worth to consumers.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core organisation sections to the brand-new one can lead the company to lose demand of its products in the market.
Suggestions
With the deep analysis of the internal and external environment of the business along with the industry analysis and the rival analysis, Alternative 2 is recommended to CMP to attain its future development. As the preferences are shifting towards digital publishing and the company need an instant option to avoid the declining market growth. Therefore, introduction of digital publishing could prove to be an instant service with low quantity of threat for the company. The company might likewise consider the growth program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the business must first gathers the data related to the consumer demand, the possible markets, the government guidelines and the data related to the rivals presented in the market. If the initial offering shows a success, the company needs to go for the other markets. In this way the business would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing industry is decreasing considering that 2008, showing a threat to the business's long term existence, but the scenario can be managed by considering an advancement plan in the future. The company might think about presenting digital publishingin its existing market to implement its development program at instant basis and to prevent the threat of failure for entrance in the new markets.
