Samsung Electronics Company Case Study Solution and Analysis
Intro
Samsung Electronics Company Case Study Help is the biggest publishing company with a highest market share in the China's book retail market. CMP offers a number of services including; gathering info, processing details and interaction services. Major service sections of the business include; books, regulars, consultancy and distribution. The company has a huge product portfolio and its major items include books, periodicals, online media, exhibitions, research study reports etc. Samsung Electronics Company Case Study Analysis has ended up being a specialized details service provider and a big comprehensive Science and Innovation publishing company through the integration of print media, audio-visual media and the network media.
Vital Concerns
Although, Samsung Electronics Company Case Study Analysis has spent its 60 years journey smoothly, being an effective publishing home, nevertheless, the changing macro market patterns and forces bring certain obstacles to the publishing market in general and CMP in specific. These elements consist of;
• Entrance of the brand-new publishing firms in the industry.
• Decreasing growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and technology.
The change of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this situation? Do the long important experience, technical resources and the capabilities of the business could be used to pursue the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Samsung Electronics Company Case Study Help has particular strengths that can be utilized to reduce the risks, conquer the weakness and obtain the chances. Strengths of CMP are offered as follows;
• The long term experience of Samsung Electronics Company Case Study Solution in the publishing industry i.e. 60 years enables the business to offer high quality items at a lower expense using its prior experiences.
• The technical resources and abilities generated by its effective journey supply a competitive benefit to CMP.
• Vast item portfolioof CMP assists it to diversify its threat and supply high value to its customers.
• Strong financial position allows the business to consider numerous development opportunities without any worry of raising fund externally.
Weak points
Together with the strengths, the business has particular weak points which might increase constraints for the company in implementing its development program. The weaknesses of Samsung Electronics Company Case Study Help are offered as follows;
• Despite of being a science and technology publishing company, the business still has standard methods ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its development. It must propose specific expansion plans to prevent its dependence over the Chinese markets to attain long term growth.
Opportunities
Although, the development of the publishing industry is declining considering that 2008, affecting Samsung Electronics Company Case Study Help also, but the growth might be restored by availing particular chances presented in the market. The marketplace chances for CMP consist of;
• The company could also introduce Digital Publishing by using its long term technical experience and a strong client recognition in the market.
• CMP might consider a development program through the growth towards foreign markets in order to lower its reliance over Chinese markets by using its large financial resources.
Threats
The altering macro patterns in the market and increasing competition in the publishing industry has positioned specific hazards to Samsung Electronics Company Case Study Analysis consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries might cause decreasing market share of Samsung Electronics Company Case Study Solution due to the customer shift towards digital libraries.
• The presence of large number of competitors in the publishing industry increase the risk for CMP to lose its competitive position in the market, as competitors can gain a strong consumer base by utilizing specific methods like aggressive promotion, quality items, etc.
• Entryway of brand-new publishing firms in the industry in addition to existence of high competition increases the threat of losing the client base.
Financial Analysis.
The business has a quite competitive financial efficiency. Due to absence of information, the monetary ratios of CMP might not be computed. However, the overall monetary performance of the company might be evaluated by utilizing the graphs given in the case Appendices. It might be analyzed from the Appendix III that the annual total revenues of CMP throughout the period 2000-2012 are growing at a high growth rate, showing that the annual need of the products of Samsung Electronics Company Case Study Analysis is growing and the business is quite efficient in attracting a a great deal of clients at a potential cost.
In addition to it, the second graph which reveals the yearly growth in the Samsung Electronics Company Case Study Solution total properties, reveals that the company is quite effective in including worth to its properties through its profits. The development in possessions shows that the total worth of the firm is also increasing with increasing the total earnings. (Unidentified, 2013).
Another monetary analysis of the business utilizing the provided data could be the analysis relating to the distribution of total profits of the business. Huge part of the earnings of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business might move towards other business segments with a potential growth to accomplish its future advancement objective.
PESTEL Analysis
PESTEL analysis might be performed to find out the numerous external forces affecting the efficiency of the business and the current patterns in the external environment of the company. A brief PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a significant effect on the mindset of individuals about the communist ideology of the federal government, for that reason, the publishing sector is extremely monitored and guided by the Promotion Department of the Communist Celebration of China. It might be stated that the general political forces affecting CMP business are high. The government policies regarding the publishing sector are likewise increasing with the passage of time.
Economical.
Financial forces affecting the publishing sector in general and the Samsung Electronics Company Case Study Help in specific includesthe rates of paper, the earnings level of customers, the inflation rate, and the total GDP development of the nation. All these forces combine impact the demand for the publishing market. Together with it, the economic policies connected to the import of books impact the overall organisation at CPM. China's financial conditions are quite favorable for CMP with high GDP growth and consumer income level.
Social and Demographical.
Social and demographical forces consist of the population growth, the consumer's choices towards reading informative materials and so on. China has the highest population on the planet with a high population development, showing the increasing number of customers of the Samsung Electronics Company Case Study Analysis. However, the consumer choices are moving towards digital publishing instead of the conventional was of publishing. In this regard, CMP must focus on digital publishing to satisfy the altering consumer preferences.
Technological.
Technological forces affecting the CMP consist of the technological advancement in the reading techniques and so on. Enhancement of science and technology along with the increase of digital publishing might reduce the need for the CMP products, if particular actions would not be taken soon.
Environmental.
Ecological forces impacting Samsung Electronics Company Case Study Help consists of the issues of ecological neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is required to be disposable and the ink utilized while publishing must not be harmful for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. The legal policies regarding the publishing sector is controlled by the General Administration of Press and Publication. Publishing Ordinance 1997 needs the publishers to be approved first by the Government to be gone into in the publishing market. The regulation prohibits direct participation of foreign entities and individuals in the publishing sector.
Market Analysis (Porter's 5 Forces Model).
Porter's 5 Forces Model could be used to examine the appearance of the publishing industry China. A short analysis of the Porter's Five Forces is offered as follows;.
Risk of New Entrants.
Risks of brand-new entrants in the Chinese Publishing Industry is moderate. The prospective growth in the industry tends to attract brand-new entrants to the publishing market. Nevertheless, the existence of intense competition and the requirement of huge capital tends to demotivate brand-new entrants to enter in the marketplace.
Risk of Substitution.
Risk of Alternative is high for the Chinese Publishing Industry. The alternative products for the released files is the documents presented in the digital libraries on specific sites. The altering consumer preferences towards digital learning increase the hazard of alternative for the industry.
Competitive Competition.
Competitive rivalry in the publishing market is high. The existence of a great deal of customers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive rivalry for CMP. Along with it, brand-new entrants are also entering into the marketplace increasing the competition for CMP.
Bargaining Power of Supplier.
The major suppliers of the Samsung Electronics Company Case Study Solution consist of the suppliers of the paper for releasing documents. As CMP is the largest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Bargaining power of purchaser in the publishing market is high. Due to the existence of a a great deal of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality files at competitive prices.
Competitors Analysis.
CMP runs in a highly competitive market with the existence of a great deal of competitors. Nevertheless, the company has a competitive position in the market with the highest market share in the Chinese publishing market. Significant competitors of Samsung Electronics Company Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close competitors of CMP. Established in the very same duration, CIP publishes comparable type of books. For a large time period, CIP held the largest market share, and still ranks second and third in numerous market segments, with a major focus on academic publications. CIP serves as a risk for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the marketplace share of Samsung Electronics Company Case Study Solution easily in the current market situation.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was also established in the very same period as CMP and CIP. It ranks sixth in the state-owned publishers in terms of company scale. It is likewise among the prominent gamers in the publishing market with an annual overall incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Minimizing reliance over the Chinese markets.
• Increasing number of Customers
• Growth chances.
• Avoiding the impact of market saturation in the Chinese publishing market.
Cons
• Usage of possible resources in expansion.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce utilizing present capabilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio offers high worth to clients.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core organisation sections to the brand-new one can lead the business to lose demand of its items in the market.
Suggestions
With the deep analysis of the external and internal environment of the business along with the market analysis and the rival analysis, Alternative 2 is suggested to CMP to achieve its future development. As the preferences are shifting towards digital publishing and the business require an immediate service to prevent the decreasing industry development. Introduction of digital publishing could prove to be an instant solution with low amount of threat for the business. However, the company could likewise think about the growth program after the success of its digital publishing program.
Execution
In order to present digital publishing in its product portfolio, the company should initially gathers the data connected to the customer need, the potential markets, the government regulations and the information associated with the competitors provided in the market. After that, the company should choose one prospective section for its preliminary offering. It ought to collect research that how it could distinguish its digital publishing from the existing rivals' products. After all the actions above the company must opt for the preliminary offering. The company needs to go for the other markets if the preliminary offering shows a success. In this method the company would have the ability to implement its digital publishing program.
Conclusion
The development of the publishing industry is declining since 2008, revealing a hazard to the company's long term existence, but the situation can be managed by considering an advancement strategy in the future. The company might consider introducing digital publishingin its existing market to implement its advancement program at instant basis and to prevent the danger of failure for entrance in the new markets.
