Shareholders Equity Accounting And Analysis Case Study Solution and Analysis
Introduction
Shareholders Equity Accounting And Analysis Case Study Analysis is the biggest publishing business with a highest market share in the China's book retail market. CMP has actually ended up being a specialized info company and a big detailed Science and Technology publishing company through the integration of print media, audio-visual media and the network media.
Important Issues
Although, Shareholders Equity Accounting And Analysis Case Study Solution has invested its 60 years journey smoothly, being an effective publishing home, however, the changing macro market patterns and forces bring certain obstacles to the publishing market in basic and CMP in specific. These elements consist of;
• Entryway of the brand-new publishing firms in the market.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and technology.
The improvement of the macro markets have raised a number of questions to the management at CPM that what could be the future of CMP in this scenario? Do the long important experience, technical resources and the capabilities of the company could be used to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Shareholders Equity Accounting And Analysis Case Study Analysis has particular strengths that can be used to minimize the risks, conquer the weak point and obtain the chances. Strengths of CMP are offered as follows;
• The long term experience of Shareholders Equity Accounting And Analysis Case Study Analysis in the publishing market i.e. 60 years allows the company to provide high quality items at a lower cost utilizing its prior experiences.
• The technical resources and abilities produced by its effective journey supply a competitive benefit to CMP.
• Huge item portfolioof CMP helps it to diversify its threat and supply high worth to its customers.
• Strong financial position allows the business to think about numerous development chances without any worry of raising fund externally.
Weak points
In addition to the strengths, the business has certain weaknesses which might increase constraints for the business in implementing its advancement program. The weak points of Shareholders Equity Accounting And Analysis Case Study Solution are offered as follows;
• Despite of being a science and innovation publishing company, the business still has traditional methods ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It should propose specific growth plans to avoid its dependence over the Chinese markets to achieve long term growth.
Opportunities
The development of the publishing industry is decreasing considering that 2008, impacting Shareholders Equity Accounting And Analysis Case Study Solution as well, however the growth could be restored by availing certain opportunities presented in the market. The marketplace opportunities for CMP consist of;
• The company might also introduce Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider a development program through the expansion towards foreign markets in order to lower its dependence over Chinese markets by utilizing its huge financial resources.
Hazards
The altering macro trends in the market and increasing competitors in the publishing market has actually positioned particular risks to Shareholders Equity Accounting And Analysis Case Study Solution including;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries could cause declining market share of Shareholders Equity Accounting And Analysis Case Study Analysis due to the consumer shift towards digital libraries.
• The existence of a great deal of competitors in the publishing industry increase the threat for CMP to lose its competitive position in the market, as competitors can acquire a strong customer base by using particular techniques like aggressive promotion, quality items, and so on
• Entrance of new publishing firms in the market in addition to existence of high competitors increases the hazard of losing the consumer base.
Monetary Analysis.
Due to lack of information, the monetary ratios of CMP could not be computed. It could be examined from the Appendix III that the annual overall profits of Shareholders Equity Accounting And Analysis Case Study Analysis during the period 2000-2012 are growing at a high growth rate, revealing that the annual need of the products of CMP is growing and the company is quite efficient in drawing in a large number of customers at a potential price.
In addition to it, the second graph which shows the yearly growth in the Shareholders Equity Accounting And Analysis Case Study Solution overall possessions, reveals that the company is rather efficient in adding worth to its properties through its revenues. The growth in assets reveals that the total value of the firm is also increasing with increasing the overall profits. (Unknown, 2013).
Another financial analysis of the business utilizing the given information might be the analysis concerning the distribution of overall revenues of the company. Major part of the profits of CMP comes from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The company might move towards other company sectors with a potential growth to attain its future development goal.
PESTEL Analysis
PESTEL analysis could be conducted to discover the different external forces affecting the performance of the business and the current patterns in the external environment of the business. A short PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a substantial influence on the mindset of individuals about the communist ideology of the federal government, for that reason, the publishing sector is highly supervised and directed by the Publicity Department of the Communist Celebration of China. It might be said that the total political forces impacting CMP company are high. The federal government policies concerning the publishing sector are also increasing with the passage of time.
Affordable.
Economic forces impacting the publishing sector in general and the Shareholders Equity Accounting And Analysis Case Study Analysis in specific includesthe costs of paper, the earnings level of consumers, the inflation rate, and the general GDP growth of the nation. All these forces combine impact the need for the publishing market. In addition to it, the financial policies associated with the import of books impact the general service at CPM. However, China's economic conditions are rather beneficial for CMP with high GDP development and consumer earnings level.
Social and Demographical.
The customer choices are moving towards digital publishing rather than the traditional was of publishing. In this regard, CMP must focus on digital publishing to satisfy the changing customer choices.
Technological.
Technological forces affecting the CMP consist of the technological advancement in the reading strategies and so on. Enhancement of science and innovation along with the rise of digital publishing might reduce the demand for the CMP products, if specific actions would not be taken soon.
Environmental.
Ecological forces impacting Shareholders Equity Accounting And Analysis Case Study Analysis includes the issues of environmental communities over the usage of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing must not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 requires the publishers to be approved initially by the Federal government to be entered in the publishing market.
Market Analysis (Porter's Five Forces Model).
Porter's 5 Forces Model might be used to analyze the appearance of the publishing market China. A quick analysis of the Porter's Five Forces is given as follows;.
Hazard of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The possible growth in the industry tends to attract new entrants to the publishing market. However, the presence of intense competition and the requirement of huge capital tends to demotivate new entrants to go into in the marketplace.
Danger of Substitution.
Threat of Replacement is high for the Chinese Publishing Industry. The alternative items for the published documents is the files presented in the digital libraries on specific sites. The altering customer preferences towards digital knowing increase the danger of alternative for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing industry is high. The presence of a great deal of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive rivalry for CMP. In addition to it, brand-new entrants are also participating in the market increasing the competition for CMP.
Bargaining Power of Provider.
The major suppliers of the Shareholders Equity Accounting And Analysis Case Study Help include the providers of the paper for releasing files. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the total bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Haggling power of purchaser in the publishing industry is high. Due to the existence of a large number of publishers in the Chinese market and the market saturation, the purchasers needs high quality files at competitive rates.
Rivals Analysis.
CMP runs in an extremely competitive industry with the presence of a great deal of competitors. The business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major competitors of Shareholders Equity Accounting And Analysis Case Study Analysis include;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close competitors of CMP. Established in the exact same period, CIP publishes similar kind of books. For a large period, CIP held the biggest market share, and still ranks second and 3rd in numerous market segments, with a significant concentrate on academic publications. CIP acts as a hazard for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the marketplace share of Shareholders Equity Accounting And Analysis Case Study Solution quickly in the present market situation.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was likewise founded in the very same duration as CMP and CIP. It ranks sixth in the state-owned publishers in terms of business scale. It is also among the popular gamers in the publishing market with an annual overall incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Reducing dependence over the Chinese markets.
• Increasing number of Customers
• Growth opportunities.
• Avoiding the effect of market saturation in the Chinese publishing industry.
Cons
• Use of prospective resources in growth.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce using existing capabilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio provides high worth to consumers.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core business sections to the new one can lead the business to lose demand of its items in the market.
Recommendations
With the deep analysis of the external and internal environment of the company in addition to the industry analysis and the rival analysis, Alternative 2 is advised to CMP to attain its future development. As the choices are shifting towards digital publishing and the company require an instant service to avoid the decreasing market growth. Therefore, intro of digital publishing might show to be an instant service with low amount of risk for the company. The company might likewise consider the expansion program after the success of its digital publishing program.
Application
In order to present digital publishing in its item portfolio, the company must initially collects the data related to the consumer need, the possible markets, the federal government policies and the data related to the competitors presented in the market. If the preliminary offering proves a success, the business ought to go for the other markets. In this way the business would be able to implement its digital publishing program.
Conclusion
The development of the publishing market is decreasing because 2008, revealing a risk to the company's long term presence, however the circumstance can be managed by considering an advancement strategy in the future. The company might think about presenting digital publishingin its existing market to execute its advancement program at immediate basis and to avoid the threat of failure for entrance in the brand-new markets.