Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution and Analysis
Introduction
Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution is the largest publishing company with a highest market share in the China's book retail market. CMP has actually ended up being a specialized info company and a big extensive Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Crucial Concerns
CMP has actually invested its 60 years journey efficiently, being an effective publishing house, nevertheless, the changing macro market patterns and forces bring specific obstacles to the publishing industry in basic and Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help in specific. These aspects include;
• Entrance of the brand-new publishing companies in the industry.
• Decreasing growth of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Enhancement of science and technology.
The improvement of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this circumstance? Do the long valuable experience, technical resources and the abilities of the business could be utilized to pursue the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help has particular strengths that can be utilized to minimize the hazards, overcome the weakness and avail the opportunities. Strengths of CMP are provided as follows;
• The long term experience of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution in the publishing industry i.e. 60 years allows the company to offer high quality items at a lower expense utilizing its prior experiences.
• The technical resources and capabilities created by its effective journey offer a competitive benefit to CMP.
• Huge product portfolioof CMP assists it to diversify its risk and supply high value to its customers.
• Strong financial position enables the company to think about numerous development chances without any worry of raising fund externally.
Weak points
In addition to the strengths, the company has particular weak points which might increase restraints for the company in implementing its development program. The weak points of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution are offered as follows;
• Despite of being a science and technology publishing company, the business still has standard methods ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its growth. It should propose particular expansion plans to prevent its reliance over the Chinese markets to attain long term development.
Opportunities
Although, the growth of the publishing market is decreasing considering that 2008, affecting Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution as well, however the development could be revived by availing specific chances presented in the market. The marketplace chances for CMP include;
• The business might likewise introduce Digital Publishing by using its long term technical experience and a strong client recognition in the market.
• CMP could consider a development program through the expansion towards foreign markets in order to lower its dependence over Chinese markets by utilizing its vast financial resources.
Hazards
The altering macro patterns in the market and increasing competitors in the publishing industry has actually postured specific threats to Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution consisting of;( Gurel, 2017).
• Intro of digital publishing i.e. virtual libraries might result in decreasing market share of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help due to the consumer shift towards digital libraries.
• The presence of a great deal of competitors in the publishing industry increase the risk for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by using specific methods like aggressive promotion, quality items, and so on
• Entrance of new publishing companies in the market along with presence of high competition increases the threat of losing the customer base.
Monetary Analysis.
The business has a quite competitive financial performance. Due to lack of data, the financial ratios of CMP could not be calculated. The total monetary performance of the company could be examined by utilizing the graphs provided in the case Appendices. It could be examined from the Appendix III that the yearly total incomes of CMP throughout the duration 2000-2012 are growing at a high development rate, revealing that the yearly need of the items of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help is growing and the business is rather effective in drawing in a a great deal of consumers at a potential cost.
In addition to it, the second chart which shows the yearly growth in the Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help total assets, reveals that the company is quite efficient in adding value to its possessions through its incomes. The growth in properties reveals that the total value of the company is likewise increasing with increasing the overall profits. (Unidentified, 2013).
Another monetary analysis of the business using the given data might be the analysis relating to the distribution of total profits of the business. Major part of the earnings of CMP originates from the sales of its released books i.e. 64% as shown in the Case Appendix V. The company could move towards other service sections with a possible growth to accomplish its future development objective.
PESTEL Analysis
PESTEL analysis could be conducted to learn the numerous external forces impacting the efficiency of the company and the current patterns in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a substantial influence on the mindset of the people about the communist ideology of the federal government, for that reason, the publishing sector is highly monitored and assisted by the Publicity Department of the Communist Celebration of China. Therefore, it could be stated that the total political forces affecting Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help company are high. The federal government policies regarding the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in general and the Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Analysis in particular includesthe costs of paper, the income level of consumers, the inflation rate, and the total GDP development of the nation. All these forces combine impact the need for the publishing market. In addition to it, the financial policies connected to the import of books affect the general organisation at CPM. Nevertheless, China's economic conditions are quite favorable for CMP with high GDP growth and customer income level.
Social and Demographical.
The consumer choices are shifting towards digital publishing rather than the standard was of publishing. In this regard, CMP should focus on digital publishing to meet the altering customer preferences.
Technological.
Technological forces affecting the CMP include the technological development in the reading strategies and so on. Improvement of science and technology in addition to the rise of digital publishing might reduce the need for the CMP items, if certain actions would not be taken soon.
Environmental.
Ecological forces affecting Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Solution includes the concerns of environmental neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is needed to be non reusable and the ink used while publishing should not be damaging for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Ordinance 1997 needs the publishers to be authorized initially by the Federal government to be gone into in the publishing market.
Market Analysis (Porter's Five Forces Design).
Porter's 5 Forces Model might be used to analyze the appearance of the publishing market China. A brief analysis of the Porter's 5 Forces is provided as follows;.
Risk of New Entrants.
Risks of brand-new entrants in the Chinese Publishing Industry is moderate. The possible development in the industry tends to draw in brand-new entrants to the publishing industry. The existence of intense competitors and the requirement of big capital tends to demotivate brand-new entrants to go into in the market.
Danger of Substitution.
Danger of Substitution is high for the Chinese Publishing Industry. The alternative products for the published files is the documents provided in the virtual libraries on particular sites. The changing customer preferences towards digital knowing increase the danger of replacement for the industry.
Competitive Competition.
Competitive rivalry in the publishing industry is high. The existence of large number of consumers in the Chinese Publishing Market like CIP, PTP etc. tends to produce high competitive competition for CMP. In addition to it, new entrants are also participating in the marketplace increasing the competitors for CMP.
Bargaining Power of Provider.
The major suppliers of the Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Analysis consist of the providers of the paper for publishing documents. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the general bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Negotiating power of purchaser in the publishing industry is high. Due to the presence of a a great deal of publishers in the Chinese market and the marketplace saturation, the buyers requires high quality files at competitive prices.
Rivals Analysis.
CMP operates in a highly competitive market with the existence of large number of competitors. The company has a competitive position in the market with the highest market share in the Chinese publishing market. Significant rivals of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Analysis include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis one of the close rivals of CMP. Founded in the very same period, CIP publishes comparable kind of books. For a big period, CIP held the largest market share, and still ranks second and third in various market segments, with a significant concentrate on educational publications. CIP functions as a threat for CMP as it could wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the marketplace share of Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help easily in the existing market scenario.
Posts and telecommunication Press (PTP).
It was likewise founded in the very same duration as Smartphone Industry In 2013 Samsungs Dilemma 3 Case Study Help and CIP. It is also one of the popular players in the publishing market with a yearly overall earnings of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Minimizing reliance over the Chinese markets.
• Increasing number of Consumers
• Growth opportunities.
• Avoiding the impact of market saturation in the Chinese publishing industry.
Cons
• Usage of potential resources in expansion.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to present utilizing existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio provides high value to consumers.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core company sections to the brand-new one can lead the business to lose demand of its products in the market.
Recommendations
With the deep analysis of the external and internal environment of the company together with the industry analysis and the rival analysis, Alternative 2 is recommended to CMP to achieve its future development. As the choices are moving towards digital publishing and the business need an instant service to avoid the declining market growth. Intro of digital publishing might prove to be an instant option with low amount of risk for the business. However, the business could likewise think about the expansion program after the success of its digital publishing program.
Execution
In order to introduce digital publishing in its item portfolio, the business should first collects the information related to the consumer demand, the potential markets, the government regulations and the information related to the competitors provided in the market. If the preliminary offering shows a success, the company should go for the other markets. In this method the business would be able to execute its digital publishing program.
Conclusion
Although, the development of the publishing industry is declining considering that 2008, showing a hazard to the company's long term existence, however the circumstance can be controlled by considering a development strategy in the future. The business could consider presenting digital publishingin its existing market to implement its advancement program at immediate basis and to prevent the risk of failure for entryway in the brand-new markets.