So Long To Singlestop B Epilogue Case Study Solution and Analysis
Intro
So Long To Singlestop B Epilogue Case Study Analysis is the biggest publishing company with a highest market share in the China's book retail market. CMP has become a specialized info supplier and a big extensive Science and Technology publishing company through the combination of print media, audio-visual media and the network media.
Vital Concerns
CMP has actually spent its 60 years journey efficiently, being a successful publishing house, however, the altering macro market patterns and forces bring specific difficulties to the publishing market in basic and So Long To Singlestop B Epilogue Case Study Help in specific. These elements consist of;
• Entrance of the new publishing firms in the industry.
• Decreasing development of the publishing market.
• Market saturation.
• Introduction of digital publishing strategies
• Improvement of science and innovation.
The change of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the capabilities of the company could be used to pursue the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
So Long To Singlestop B Epilogue Case Study Analysis has specific strengths that can be made use of to reduce the threats, overcome the weakness and get the opportunities. Strengths of CMP are offered as follows;
• The long term experience of So Long To Singlestop B Epilogue Case Study Solution in the publishing industry i.e. 60 years enables the business to offer high quality items at a lower cost utilizing its prior experiences.
• The technical resources and capabilities produced by its successful journey provide a competitive benefit to CMP.
• Large item portfolioof CMP helps it to diversify its danger and offer high worth to its clients.
• Strong monetary position allows the company to consider several advancement opportunities without any fear of raising fund externally.
Weak points
In addition to the strengths, the business has particular weaknesses which could increase restrictions for the company in implementing its advancement program. The weak points of So Long To Singlestop B Epilogue Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing firm, the company still has traditional ways ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its development. It needs to propose particular growth plans to prevent its reliance over the Chinese markets to accomplish long term development.
Opportunities
Although, the development of the publishing industry is declining considering that 2008, affecting So Long To Singlestop B Epilogue Case Study Help also, but the development might be restored by availing particular chances provided in the market. The market opportunities for CMP consist of;
• The business could also present Digital Publishing by using its long term technical experience and a strong client acknowledgment in the market.
• CMP might think about an advancement program through the expansion towards foreign markets in order to minimize its reliance over Chinese markets by utilizing its vast funds.
Threats
The altering macro patterns in the market and increasing competitors in the publishing industry has actually positioned certain threats to So Long To Singlestop B Epilogue Case Study Help consisting of;( Gurel, 2017).
• Intro of digital publishing i.e. digital libraries might result in declining market share of So Long To Singlestop B Epilogue Case Study Analysis due to the consumer shift towards digital libraries.
• The existence of large number of rivals in the publishing market increase the risk for CMP to lose its competitive position in the market, as competitors can gain a strong customer base by using specific strategies like aggressive promotion, quality products, etc.
• Entrance of new publishing firms in the industry in addition to existence of high competition increases the risk of losing the customer base.
Monetary Analysis.
The company has a rather competitive monetary performance. Due to absence of information, the financial ratios of CMP could not be computed. The total financial performance of the company might be evaluated by using the graphs given in the case Appendices. It could be evaluated from the Appendix III that the annual overall profits of CMP during the period 2000-2012 are growing at a high growth rate, showing that the annual need of the products of So Long To Singlestop B Epilogue Case Study Help is growing and the company is quite effective in bring in a large number of customers at a possible price.
Together with it, the second chart which reveals the annual development in the So Long To Singlestop B Epilogue Case Study Solution overall possessions, shows that the business is rather efficient in including value to its possessions through its revenues. The growth in assets shows that the total value of the firm is also increasing with increasing the overall earnings. (Unknown, 2013).
Another financial analysis of the company using the given information could be the analysis regarding the circulation of total profits of the business. Major part of the incomes of CMP comes from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business might move towards other company sections with a prospective growth to achieve its future development goal.
PESTEL Analysis
PESTEL analysis might be performed to learn the numerous external forces affecting the performance of the business and the recent patterns in the external environment of the company. A brief PESTEL analysis of the business is given as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a considerable impact on the frame of mind of individuals about the communist ideology of the government, for that reason, the publishing sector is highly monitored and guided by the Publicity Department of the Communist Celebration of China. Therefore, it could be stated that the overall political forces affecting So Long To Singlestop B Epilogue Case Study Solution company are high. The federal government policies relating to the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Economic forces impacting the publishing sector in basic and the CMP in specific includesthe rates of paper, the earnings level of consumers, the inflation rate, and the overall GDP growth of the country. All these forces integrate effect the need for the publishing market.
Social and Demographical.
The consumer preferences are moving towards digital publishing rather than the conventional was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the changing consumer choices.
Technological.
Technological forces affecting the CMP consist of the technological development in the reading methods and so on. Improvement of science and innovation along with the increase of digital publishing might decrease the demand for the CMP products, if certain actions would not be taken soon.
Environmental.
Environmental forces impacting So Long To Singlestop B Epilogue Case Study Help consists of the concerns of ecological communities over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing ought to not be damaging for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. Publishing Regulation 1997 needs the publishers to be authorized initially by the Federal government to be gone into in the publishing market.
Market Analysis (Porter's Five Forces Model).
Porter's 5 Forces Design could be used to analyze the beauty of the publishing market China. A brief analysis of the Porter's 5 Forces is offered as follows;.
Danger of New Entrants.
Threats of new entrants in the Chinese Publishing Industry is moderate. The possible development in the industry tends to bring in brand-new entrants to the publishing market. The presence of intense competition and the requirement of substantial capital tends to demotivate brand-new entrants to go into in the market.
Risk of Substitution.
Threat of Substitution is high for the Chinese Publishing Market. The substitute products for the published files is the files provided in the digital libraries on certain websites. The changing customer choices towards digital knowing increase the threat of substitution for the industry.
Competitive Rivalry.
Competitive rivalry in the publishing market is high. The existence of a great deal of customers in the Chinese Publishing Industry like CIP, PTP and so on tends to produce high competitive competition for CMP. Along with it, brand-new entrants are also participating in the market increasing the competition for CMP.
Bargaining Power of Supplier.
The major suppliers of the So Long To Singlestop B Epilogue Case Study Solution consist of the providers of the paper for releasing files. As CMP is the largest publisher in the Chinese Publishing Market, therefore the overall bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Bargaining power of purchaser in the publishing industry is high. Due to the presence of a a great deal of publishers in the Chinese market and the marketplace saturation, the purchasers requires high quality documents at competitive costs.
Rivals Analysis.
CMP operates in an extremely competitive industry with the existence of a great deal of rivals. The business has a competitive position in the market with the highest market share in the Chinese publishing market. Significant competitors of So Long To Singlestop B Epilogue Case Study Solution consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close competitors of CMP. Established in the exact same duration, CIP publishes similar type of books. For a large period, CIP held the largest market share, and still ranks 3rd and 2nd in different market sectors, with a significant focus on instructional publications. CIP serves as a hazard for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and might wean the market share of So Long To Singlestop B Epilogue Case Study Help quickly in the present market scenario.
Posts and telecommunication Press (PTP).
It was likewise founded in the exact same period as So Long To Singlestop B Epilogue Case Study Analysis and CIP. It is likewise one of the prominent players in the publishing industry with an annual total revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Lowering reliance over the Chinese markets.
• Increasing variety of Consumers
• Development opportunities.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in growth.
• Risk of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to introduce utilizing existing capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased item portfolio provides high value to consumers.
Cons
• Competitors in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core business segments to the new one can lead the business to lose demand of its products in the market.
Recommendations
With the deep analysis of the external and internal environment of the company together with the market analysis and the competitor analysis, Alternative 2 is recommended to CMP to achieve its future advancement. As the preferences are moving towards digital publishing and the company require an instant service to avoid the declining market development. Intro of digital publishing might show to be an instant solution with low amount of threat for the company. The company might likewise consider the growth program after the success of its digital publishing program.
Implementation
In order to introduce digital publishing in its product portfolio, the company must first gathers the information related to the customer demand, the prospective markets, the federal government guidelines and the information related to the competitors provided in the market. If the preliminary offering proves a success, the business needs to go for the other markets. In this method the business would be able to execute its digital publishing program.
Conclusion
Although, the growth of the publishing industry is decreasing since 2008, revealing a risk to the company's long term existence, but the scenario can be controlled by thinking about a development strategy in the future. The business might consider introducing digital publishingin its existing market to implement its advancement program at immediate basis and to avoid the danger of failure for entryway in the brand-new markets.