Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution and Analysis
Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help is the biggest publishing company with a highest market share in the China's book retail market. CMP provides a variety of services including; gathering details, processing information and interaction services. Significant organisation sectors of the business include; books, periodicals, consultancy and distribution. The business has a large item portfolio and its significant products include books, periodicals, online media, exhibits, research reports etc. Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Analysis has actually ended up being a specialized details service provider and a large thorough Science and Innovation publishing company through the integration of print media, audio-visual media and the network media.
Although, Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help has spent its 60 years journey smoothly, being an effective publishing home, however, the changing macro market trends and forces bring certain difficulties to the publishing industry in general and CMP in particular. These aspects include;
• Entryway of the brand-new publishing companies in the industry.
• Decreasing growth of the publishing market.
• Market saturation.
• Introduction of digital publishing methods
• Enhancement of science and technology.
The change of the macro markets have raised several questions to the management at CPM that what could be the future of CMP in this situation? Do the long valuable experience, technical resources and the abilities of the company could be made use of to pursue the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution has particular strengths that can be made use of to minimize the threats, conquer the weak point and obtain the chances. Strengths of CMP are offered as follows;
• The long term experience of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help in the publishing industry i.e. 60 years allows the company to provide high quality items at a lower expense using its prior experiences.
• The technical resources and abilities produced by its effective journey offer a competitive benefit to CMP.
• Vast item portfolioof CMP assists it to diversify its danger and offer high worth to its clients.
• Strong financial position allows the business to think about a number of development opportunities with no fear of raising fund externally.
In addition to the strengths, the company has specific weaknesses which could increase restrictions for the business in executing its advancement program. The weaknesses of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Analysis are provided as follows;
• Despite of being a science and technology publishing company, the business still has standard ways ofpublishing which are not suitable with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It should propose specific growth strategies to avoid its dependence over the Chinese markets to achieve long term growth.
The growth of the publishing industry is declining given that 2008, impacting Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help as well, however the development might be revived by availing certain opportunities provided in the market. The market opportunities for CMP consist of;
• The business might also present Digital Publishing by utilizing its long term technical experience and a strong consumer acknowledgment in the market.
• CMP could think about a development program through the expansion towards foreign markets in order to decrease its reliance over Chinese markets by utilizing its huge funds.
The altering macro trends in the market and increasing competitors in the publishing industry has positioned certain hazards to Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution consisting of;( Gurel, 2017).
• Intro of digital publishing i.e. virtual libraries could result in declining market share of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help due to the consumer shift towards virtual libraries.
• The existence of a great deal of rivals in the publishing market increase the threat for CMP to lose its competitive position in the market, as rivals can gain a strong customer base by using particular strategies like aggressive promotion, quality products, and so on
• Entrance of new publishing companies in the market along with presence of high competitors increases the danger of losing the consumer base.
The business has a rather competitive financial performance. Due to lack of data, the financial ratios of CMP might not be computed. The general monetary efficiency of the business might be examined by using the graphs offered in the case Appendices. It could be analyzed from the Appendix III that the yearly overall profits of CMP during the period 2000-2012 are growing at a high development rate, revealing that the annual need of the items of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Analysis is growing and the business is quite effective in attracting a large number of consumers at a prospective price.
Along with it, the 2nd graph which reveals the annual development in the Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help total properties, shows that the company is quite effective in including worth to its properties through its profits. The development in assets reveals that the total value of the firm is also increasing with increasing the total revenues. (Unknown, 2013).
Another monetary analysis of the business utilizing the provided information could be the analysis regarding the circulation of total revenues of the business. Major part of the profits of CMP comes from the sales of its released books i.e. 64% as shown in the Case Appendix V. The company could move towards other company sectors with a possible development to achieve its future development goal.
PESTEL analysis might be carried out to learn the numerous external forces affecting the efficiency of the business and the current trends in the external environment of the business. A brief PESTEL analysis of the company is offered as follows; (Alanzi, 2018).
As the publishing sector might have a considerable impact on the frame of mind of individuals about the communist ideology of the government, therefore, the publishing sector is highly monitored and assisted by the Publicity Department of the Communist Party of China. Therefore, it could be stated that the overall political forces affecting Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution company are high. The government policies concerning the publishing sector are also increasing with the passage of time.
Financial forces affecting the publishing sector in basic and the Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Analysis in particular includesthe rates of paper, the income level of customers, the inflation rate, and the general GDP development of the country. All these forces combine effect the demand for the publishing market. In addition to it, the financial policies connected to the import of books impact the total company at CPM. Nevertheless, China's financial conditions are quite favorable for CMP with high GDP growth and consumer income level.
Social and Demographical.
Social and demographical forces consist of the population growth, the consumer's preferences towards checking out informative products etc. China has the greatest population worldwide with a high population growth, revealing the increasing number of consumers of the Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution. Nevertheless, the consumer preferences are moving towards digital publishing instead of the standard was of publishing. In this regard, CMP must focus on digital publishing to satisfy the altering customer preferences.
Technological forces affecting the CMP include the technological development in the reading methods and so on. Enhancement of science and innovation in addition to the rise of digital publishing could lower the demand for the CMP products, if certain actions would not be taken quickly.
Environmental forces impacting Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help consists of the issues of environmental neighborhoods over the usage of paper in publishing books. The paper utilized in the books while publishing is needed to be non reusable and the ink used while publishing must not be damaging for the environment.
Legal policies for the publishing sector at whole are high. Publishing Ordinance 1997 needs the publishers to be authorized initially by the Government to be entered in the publishing market.
Industry Analysis (Porter's 5 Forces Model).
Porter's 5 Forces Model might be utilized to evaluate the attractiveness of the publishing market China. A brief analysis of the Porter's 5 Forces is given as follows;.
Danger of New Entrants.
Threats of new entrants in the Chinese Publishing Industry is moderate. The potential growth in the market tends to draw in new entrants to the publishing industry. Nevertheless, the existence of intense competitors and the requirement of substantial capital tends to demotivate new entrants to go into in the market.
Danger of Alternative.
Danger of Substitution is high for the Chinese Publishing Industry. The alternative items for the released files is the files provided in the virtual libraries on particular sites. The changing consumer preferences towards digital learning increase the hazard of substitution for the industry.
Competitive rivalry in the publishing market is high. The presence of a great deal of consumers in the Chinese Publishing Industry like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Along with it, brand-new entrants are likewise entering into the marketplace increasing the competitors for CMP.
Bargaining Power of Provider.
The major providers of the Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution consist of the suppliers of the paper for releasing documents. As CMP is the largest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Haggling power of purchaser in the publishing market is high. Due to the existence of a large number of publishers in the Chinese market and the market saturation, the purchasers needs high quality files at competitive prices.
CMP runs in an extremely competitive industry with the existence of a great deal of competitors. The business has a competitive position in the market with the greatest market share in the Chinese publishing market. Significant competitors of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Analysis consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close competitors of CMP. Established in the very same period, CIP publishes comparable type of books. For a big time period, CIP held the largest market share, and still ranks second and 3rd in different market sectors, with a significant focus on academic publications. CIP acts as a risk for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Solution quickly in the existing market situation.
Posts and telecommunication Press (PTP).
It was also established in the same period as Social Media And The Planned Parenthood Susan G Komen For The Cure Controversy Case Study Help and CIP. It is also one of the popular gamers in the publishing industry with a yearly total profits of RMB 550 million in 2010.
Alternative-1: Expand towards New Markets
• Reducing dependence over the Chinese markets.
• Increasing variety of Consumers
• Development opportunities.
• Avoiding the impact of market saturation in the Chinese publishing market.
• Use of potential resources in expansion.
• Threat of failure in brand-new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
• Sustaining consumer base.
• Approaching new markets.
• Easy to present using current abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio provides high worth to customers.
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core service segments to the new one can lead the business to lose demand of its items in the market.
As the preferences are shifting towards digital publishing and the business require an instant service to prevent the declining market growth. The company might likewise think about the growth program after the success of its digital publishing program.
In order to present digital publishing in its item portfolio, the company should first collects the information related to the consumer need, the possible markets, the government policies and the data related to the competitors provided in the market. If the preliminary offering proves a success, the company must go for the other markets. In this way the company would be able to implement its digital publishing program.
Although, the growth of the publishing industry is decreasing since 2008, showing a risk to the company's long term existence, but the scenario can be managed by considering an advancement plan in the future. The company might consider introducing digital publishingin its existing market to execute its development program at instant basis and to avoid the danger of failure for entrance in the new markets.