Superior Manufacturing Co 2 Case Study Solution and Analysis
Intro
Superior Manufacturing Co 2 Case Study Help is the biggest publishing company with a highest market share in the China's book retail market. CMP offers a number of services consisting of; gathering information, processing info and interaction services. Major company sectors of the company include; books, periodicals, consultancy and distribution. The company has a vast item portfolio and its major items include books, regulars, online media, exhibitions, research reports and so on. Superior Manufacturing Co 2 Case Study Solution has actually become a specialized details supplier and a big comprehensive Science and Technology publishing company through the combination of print media, audio-visual media and the network media.
Important Concerns
CMP has actually spent its 60 years journey efficiently, being a successful publishing house, however, the changing macro market patterns and forces bring particular challenges to the publishing industry in basic and Superior Manufacturing Co 2 Case Study Solution in specific. These elements consist of;
• Entryway of the brand-new publishing companies in the industry.
• Declining growth of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and innovation.
The change of the macro markets have raised a number of questions to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the business could be used to pursue the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Superior Manufacturing Co 2 Case Study Help has particular strengths that can be utilized to decrease the dangers, get rid of the weakness and avail the chances. Strengths of CMP are given as follows;
• The long term experience of Superior Manufacturing Co 2 Case Study Help in the publishing industry i.e. 60 years enables the business to supply high quality products at a lower cost using its previous experiences.
• The technical resources and capabilities produced by its successful journey provide a competitive benefit to CMP.
• Vast item portfolioof CMP helps it to diversify its danger and provide high worth to its customers.
• Strong financial position permits the company to consider several development chances with no fear of raising fund externally.
Weak points
Together with the strengths, the company has certain weak points which could increase restraints for the business in executing its development program. The weaknesses of Superior Manufacturing Co 2 Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing company, the business still has standard methods ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It should propose particular expansion strategies to avoid its dependence over the Chinese markets to attain long term growth.
Opportunities
The development of the publishing industry is decreasing because 2008, affecting Superior Manufacturing Co 2 Case Study Help as well, but the development might be restored by availing certain opportunities presented in the market. The market opportunities for CMP consist of;
• The company might also present Digital Publishing by using its long term technical experience and a strong consumer acknowledgment in the market.
• CMP could think about an advancement program through the growth towards foreign markets in order to decrease its dependence over Chinese markets by utilizing its vast financial resources.
Risks
The altering macro trends in the market and increasing competitors in the publishing market has actually posed particular risks to Superior Manufacturing Co 2 Case Study Analysis consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries might result in decreasing market share of Superior Manufacturing Co 2 Case Study Help due to the consumer shift towards digital libraries.
• The existence of large number of competitors in the publishing market increase the threat for CMP to lose its competitive position in the market, as rivals can acquire a strong customer base by using certain strategies like aggressive promo, quality products, and so on
• Entrance of brand-new publishing companies in the industry in addition to presence of high competitors increases the risk of losing the client base.
Monetary Analysis.
Due to lack of data, the monetary ratios of CMP could not be computed. It could be analyzed from the Appendix III that the yearly total profits of Superior Manufacturing Co 2 Case Study Solution during the period 2000-2012 are growing at a high growth rate, revealing that the annual demand of the products of CMP is growing and the company is quite efficient in attracting a large number of clients at a potential rate.
Along with it, the 2nd chart which shows the annual development in the Superior Manufacturing Co 2 Case Study Help overall assets, reveals that the company is quite efficient in including worth to its assets through its earnings. The development in properties reveals that the overall worth of the company is also increasing with increasing the overall profits. (Unknown, 2013).
Another monetary analysis of the business using the provided data might be the analysis relating to the distribution of total earnings of the business. Major part of the revenues of CMP originates from the sales of its released books i.e. 64% as shown in the Case Appendix V. The business might move towards other company sections with a possible development to achieve its future advancement goal.
PESTEL Analysis
PESTEL analysis could be performed to discover the various external forces affecting the efficiency of the business and the recent patterns in the external environment of the business. A short PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a considerable influence on the mindset of the people about the communist ideology of the government, for that reason, the publishing sector is highly supervised and directed by the Promotion Department of the Communist Celebration of China. It could be said that the total political forces impacting CMP service are high. The federal government policies concerning the publishing sector are likewise increasing with the passage of time.
Affordable.
Economic forces affecting the publishing sector in general and the Superior Manufacturing Co 2 Case Study Solution in specific includesthe costs of paper, the earnings level of customers, the inflation rate, and the total GDP growth of the nation. All these forces integrate effect the need for the publishing market. In addition to it, the economic policies connected to the import of books affect the overall business at CPM. However, China's economic conditions are rather beneficial for CMP with high GDP development and consumer income level.
Social and Demographical.
Social and demographical forces include the population development, the customer's choices towards checking out helpful materials etc. China has the highest population worldwide with a high population development, revealing the increasing variety of customers of the Superior Manufacturing Co 2 Case Study Help. The customer choices are moving towards digital publishing rather than the conventional was of publishing. In this regard, CMP must focus on digital publishing to fulfill the altering customer choices.
Technological.
Technological forces impacting the CMP include the technological development in the reading techniques and so on. Enhancement of science and innovation in addition to the rise of digital publishing might lower the need for the CMP items, if certain actions would not be taken soon.
Environmental.
Environmental forces affecting Superior Manufacturing Co 2 Case Study Solution includes the issues of ecological neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is required to be disposable and the ink utilized while publishing should not be hazardous for the environment.
Legal.
Legal policies for the publishing sector at whole are high. Publishing Regulation 1997 requires the publishers to be authorized initially by the Government to be entered in the publishing market.
Market Analysis (Porter's 5 Forces Design).
Porter's Five Forces Model might be utilized to analyze the appearance of the publishing market China. A short analysis of the Porter's Five Forces is provided as follows;.
Threat of New Entrants.
Risks of brand-new entrants in the Chinese Publishing Market is moderate. The prospective growth in the industry tends to bring in brand-new entrants to the publishing industry. However, the presence of extreme competition and the requirement of substantial capital tends to demotivate brand-new entrants to enter in the market.
Hazard of Alternative.
Danger of Replacement is high for the Chinese Publishing Industry. The replacement products for the released files is the files provided in the virtual libraries on certain websites. The changing consumer choices towards digital learning increase the danger of substitution for the market.
Competitive Rivalry.
Competitive rivalry in the publishing industry is high. The existence of a great deal of consumers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Together with it, new entrants are likewise participating in the market increasing the competitors for CMP.
Bargaining Power of Supplier.
The major providers of the Superior Manufacturing Co 2 Case Study Analysis include the suppliers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the total bargaining power of provider for CMP is low.
Bargaining Power of Purchaser.
Negotiating power of buyer in the publishing market is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the buyers needs high quality files at competitive prices.
Competitors Analysis.
CMP runs in an extremely competitive market with the existence of a great deal of rivals. However, the company has a competitive position in the market with the greatest market share in the Chinese publishing market. Major rivals of Superior Manufacturing Co 2 Case Study Help include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIP acts as a hazard for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of CMP quickly in the current market scenario.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was also founded in the very same duration as CMP and CIP. It ranks 6th in the state-owned publishers in regards to organisation scale. It is also one of the prominent players in the publishing industry with a yearly overall revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing number of Consumers
• Development chances.
• Preventing the effect of market saturation in the Chinese publishing market.
Cons
• Use of potential resources in growth.
• Risk of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining consumer base.
• Approaching new markets.
• Easy to present utilizing existing capabilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased item portfolio provides high value to consumers.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core business sections to the brand-new one can lead the company to lose demand of its items in the market.
Recommendations
As the choices are moving towards digital publishing and the business require an immediate solution to avoid the declining industry development. The business might likewise think about the expansion program after the success of its digital publishing program.
Execution
In order to introduce digital publishing in its product portfolio, the company needs to first collects the information related to the consumer need, the prospective markets, the government guidelines and the information related to the competitors provided in the market. If the preliminary offering proves a success, the business must go for the other markets. In this method the business would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing industry is decreasing since 2008, showing a risk to the business's long term existence, but the circumstance can be managed by thinking about a development strategy in the future. The company could think about presenting digital publishingin its existing market to execute its advancement program at immediate basis and to prevent the threat of failure for entrance in the new markets.
