Taj Hotels Building Sustainable Livelihoods Case Study Solution and Analysis
Intro
Taj Hotels Building Sustainable Livelihoods Case Study Solution is the largest publishing company with a highest market share in the China's book retail market. CMP provides a variety of services including; gathering info, processing info and communication services. Major service segments of the business include; books, periodicals, consultancy and distribution. The business has a vast item portfolio and its significant items include books, periodicals, online media, exhibits, research study reports and so on. Taj Hotels Building Sustainable Livelihoods Case Study Solution has become a specialized details company and a large extensive Science and Innovation publishing company through the combination of print media, audio-visual media and the network media.
Important Concerns
Although, Taj Hotels Building Sustainable Livelihoods Case Study Solution has actually spent its 60 years journey smoothly, being an effective publishing house, however, the altering macro market patterns and forces bring particular challenges to the publishing industry in general and CMP in particular. These factors consist of;
• Entryway of the new publishing companies in the market.
• Decreasing development of the publishing market.
• Market saturation.
• Intro of digital publishing methods
• Enhancement of science and technology.
The change of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this situation? Do the long valuable experience, technical resources and the abilities of the business could be utilized to pursue the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Taj Hotels Building Sustainable Livelihoods Case Study Help has certain strengths that can be made use of to lower the dangers, overcome the weak point and get the chances. Strengths of CMP are given as follows;
• The long term experience of Taj Hotels Building Sustainable Livelihoods Case Study Help in the publishing industry i.e. 60 years allows the business to provide high quality products at a lower cost using its previous experiences.
• The technical resources and capabilities generated by its successful journey offer a competitive benefit to CMP.
• Large product portfolioof CMP assists it to diversify its threat and supply high worth to its customers.
• Strong financial position allows the business to think about numerous advancement chances with no fear of raising fund externally.
Weaknesses
Along with the strengths, the business has certain weaknesses which could increase constraints for the business in executing its development program. The weak points of Taj Hotels Building Sustainable Livelihoods Case Study Analysis are given as follows;
• Despite of being a science and innovation publishing company, the business still has standard ways ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its development. It ought to propose specific expansion plans to avoid its reliance over the Chinese markets to attain long term development.
Opportunities
The development of the publishing industry is decreasing given that 2008, impacting Taj Hotels Building Sustainable Livelihoods Case Study Help as well, but the development might be restored by availing particular chances provided in the market. The market opportunities for CMP include;
• The company might also present Digital Publishing by using its long term technical experience and a strong customer recognition in the market.
• CMP might think about an advancement program through the expansion towards foreign markets in order to decrease its dependence over Chinese markets by utilizing its vast funds.
Risks
The altering macro trends in the market and increasing competition in the publishing market has positioned certain dangers to Taj Hotels Building Sustainable Livelihoods Case Study Solution including;( Gurel, 2017).
• Intro of digital publishing i.e. virtual libraries could cause decreasing market share of Taj Hotels Building Sustainable Livelihoods Case Study Solution due to the customer shift towards virtual libraries.
• The presence of large number of rivals in the publishing industry increase the hazard for CMP to lose its competitive position in the market, as rivals can gain a strong customer base by using certain methods like aggressive promo, quality items, and so on
• Entrance of brand-new publishing firms in the industry together with existence of high competition increases the danger of losing the consumer base.
Monetary Analysis.
Due to absence of data, the monetary ratios of CMP might not be computed. It could be examined from the Appendix III that the annual overall profits of Taj Hotels Building Sustainable Livelihoods Case Study Help throughout the period 2000-2012 are growing at a high growth rate, revealing that the yearly need of the items of CMP is growing and the company is rather effective in drawing in a big number of consumers at a prospective price.
Along with it, the second chart which reveals the annual growth in the Taj Hotels Building Sustainable Livelihoods Case Study Help overall properties, shows that the company is quite effective in adding value to its properties through its revenues. The development in possessions shows that the total value of the firm is likewise increasing with increasing the total profits. (Unidentified, 2013).
Another financial analysis of the company using the offered information could be the analysis concerning the distribution of overall earnings of the company. Major part of the profits of CMP comes from the sales of its released books i.e. 64% as shown in the Case Appendix V. The company could move towards other service sections with a potential development to achieve its future development goal.
PESTEL Analysis
PESTEL analysis could be conducted to find out the numerous external forces affecting the performance of the business and the recent patterns in the external environment of the company. A short PESTEL analysis of the business is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a considerable influence on the state of mind of the people about the communist ideology of the federal government, for that reason, the publishing sector is extremely supervised and directed by the Publicity Department of the Communist Party of China. It might be stated that the overall political forces affecting CMP organisation are high. The federal government policies regarding the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces affecting the publishing sector in general and the CMP in specific includesthe prices of paper, the income level of consumers, the inflation rate, and the overall GDP growth of the nation. All these forces combine effect the demand for the publishing market.
Social and Demographical.
Social and demographical forces consist of the population development, the consumer's preferences towards checking out helpful materials etc. China has the greatest population worldwide with a high population growth, showing the increasing number of customers of the Taj Hotels Building Sustainable Livelihoods Case Study Solution. The customer choices are moving towards digital publishing rather than the standard was of publishing. In this regard, CMP should focus on digital publishing to fulfill the changing consumer choices.
Technological.
Technological forces affecting the CMP consist of the technological advancement in the reading methods etc. Improvement of science and innovation together with the increase of digital publishing could lower the demand for the CMP products, if specific actions would not be taken quickly.
Environmental.
Ecological forces affecting Taj Hotels Building Sustainable Livelihoods Case Study Analysis includes the concerns of environmental neighborhoods over the use of paper in publishing books. The paper used in the books while publishing is needed to be non reusable and the ink used while publishing ought to not be hazardous for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal regulations concerning the publishing sector is managed by the General Administration of Press and Publication. Publishing Ordinance 1997 needs the publishers to be authorized first by the Federal government to be entered in the publishing market. The regulation forbids direct participation of foreign entities and individuals in the publishing sector.
Market Analysis (Porter's 5 Forces Model).
Porter's 5 Forces Model could be utilized to evaluate the appearance of the publishing market China. A brief analysis of the Porter's Five Forces is provided as follows;.
Danger of New Entrants.
Risks of brand-new entrants in the Chinese Publishing Market is moderate. The prospective development in the industry tends to attract new entrants to the publishing industry. However, the presence of extreme competition and the requirement of substantial capital tends to demotivate brand-new entrants to enter in the market.
Threat of Substitution.
Risk of Substitution is high for the Chinese Publishing Industry. The substitute products for the published documents is the files presented in the digital libraries on certain sites. The changing customer choices towards digital knowing increase the risk of substitution for the industry.
Competitive Rivalry.
Competitive competition in the publishing industry is high. The existence of a great deal of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. Along with it, new entrants are also participating in the market increasing the competition for CMP.
Bargaining Power of Supplier.
The significant providers of the Taj Hotels Building Sustainable Livelihoods Case Study Solution include the suppliers of the paper for releasing files. As CMP is the biggest publisher in the Chinese Publishing Market, for that reason the total bargaining power of provider for CMP is low.
Bargaining Power of Purchaser.
Negotiating power of buyer in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the purchasers needs high quality files at competitive costs.
Rivals Analysis.
CMP operates in an extremely competitive industry with the presence of a great deal of rivals. However, the business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major rivals of Taj Hotels Building Sustainable Livelihoods Case Study Solution include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis among the close competitors of CMP. Founded in the same duration, CIP releases comparable kind of books. For a big time period, CIP held the biggest market share, and still ranks 3rd and second in different market segments, with a significant concentrate on academic publications. CIP acts as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and might wean the market share of Taj Hotels Building Sustainable Livelihoods Case Study Help easily in the existing market situation.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was likewise founded in the exact same duration as CMP and CIP. It ranks sixth in the state-owned publishers in regards to business scale. It is also one of the prominent players in the publishing market with an annual total profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Lowering dependence over the Chinese markets.
• Increasing variety of Customers
• Development chances.
• Preventing the effect of market saturation in the Chinese publishing industry.
Cons
• Usage of potential resources in expansion.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to introduce using current capabilities.
• Low threat of Failure.
• Low requirement for funds.
• Increased product portfolio provides high value to clients.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core company segments to the new one can lead the company to lose need of its items in the market.
Suggestions
As the choices are shifting towards digital publishing and the company need an instant option to avoid the declining industry development. The business could likewise consider the growth program after the success of its digital publishing program.
Implementation
In order to present digital publishing in its item portfolio, the company ought to initially collects the information related to the customer demand, the possible markets, the federal government regulations and the information related to the rivals provided in the market. If the preliminary offering proves a success, the business must go for the other markets. In this way the business would be able to execute its digital publishing program.
Conclusion
Although, the growth of the publishing industry is decreasing since 2008, showing a threat to the company's long term existence, but the situation can be managed by thinking about an advancement strategy in the future. The business could consider presenting digital publishingin its existing market to execute its development program at instant basis and to avoid the danger of failure for entrance in the brand-new markets.
