The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Solution and Analysis
Intro
The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help is the largest publishing business with a greatest market share in the China's book retail market. CMP supplies a number of services including; gathering info, processing information and interaction services. Significant service segments of the company consist of; books, regulars, consultancy and distribution. The company has a vast product portfolio and its significant items include books, regulars, online media, exhibits, research reports and so on. The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Analysis has become a specialized information supplier and a big comprehensive Science and Technology publishing company through the combination of print media, audio-visual media and the network media.
Vital Problems
Although, The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Analysis has invested its 60 years journey smoothly, being an effective publishing house, however, the changing macro market trends and forces bring particular obstacles to the publishing industry in basic and CMP in specific. These elements consist of;
• Entryway of the new publishing firms in the market.
• Declining growth of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Enhancement of science and technology.
The improvement of the macro markets have raised numerous concerns to the management at CPM that what could be the future of CMP in this situation? Do the long important experience, technical resources and the abilities of the company could be used to strive for the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help has specific strengths that can be utilized to decrease the threats, conquer the weakness and get the opportunities. Strengths of CMP are provided as follows;
• The long term experience of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help in the publishing market i.e. 60 years enables the company to offer high quality products at a lower expense using its prior experiences.
• The technical resources and capabilities produced by its effective journey offer a competitive advantage to CMP.
• Large item portfolioof CMP assists it to diversify its risk and offer high value to its consumers.
• Strong monetary position enables the business to consider several advancement opportunities without any fear of raising fund externally.
Weak points
Along with the strengths, the company has specific weaknesses which could increase constraints for the company in implementing its advancement program. The weak points of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help are provided as follows;
• Despite of being a science and innovation publishing company, the company still has standard methods ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It ought to propose particular expansion strategies to avoid its reliance over the Chinese markets to accomplish long term development.
Opportunities
The growth of the publishing market is declining given that 2008, affecting The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help as well, however the development could be revived by availing certain chances presented in the market. The marketplace chances for CMP consist of;
• The company could likewise present Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider an advancement program through the expansion towards foreign markets in order to reduce its dependence over Chinese markets by utilizing its large financial resources.
Risks
The changing macro trends in the market and increasing competition in the publishing industry has actually postured specific risks to The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries might cause decreasing market share of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help due to the consumer shift towards digital libraries.
• The existence of a great deal of rivals in the publishing industry increase the threat for CMP to lose its competitive position in the market, as competitors can acquire a strong customer base by utilizing specific methods like aggressive promotion, quality items, etc.
• Entrance of new publishing companies in the industry along with presence of high competition increases the danger of losing the consumer base.
Financial Analysis.
Due to lack of information, the financial ratios of CMP might not be determined. It could be analyzed from the Appendix III that the yearly total earnings of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Solution during the period 2000-2012 are growing at a high development rate, showing that the yearly demand of the products of CMP is growing and the business is rather effective in bring in a large number of customers at a potential cost.
Along with it, the second chart which reveals the yearly development in the The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help total properties, shows that the business is rather efficient in adding value to its assets through its profits. The development in properties shows that the overall worth of the company is also increasing with increasing the overall incomes. (Unknown, 2013).
Another monetary analysis of the company utilizing the provided data might be the analysis regarding the circulation of overall profits of the business. Huge part of the revenues of CMP comes from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business could move towards other business segments with a possible development to achieve its future advancement objective.
PESTEL Analysis
PESTEL analysis might be performed to find out the different external forces impacting the efficiency of the business and the current patterns in the external environment of the company. A quick PESTEL analysis of the company is given as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable impact on the frame of mind of individuals about the communist ideology of the government, therefore, the publishing sector is highly supervised and guided by the Publicity Department of the Communist Party of China. Therefore, it could be stated that the total political forces affecting The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Solution service are high. The government policies relating to the publishing sector are likewise increasing with the passage of time.
Cost-effective.
Financial forces impacting the publishing sector in basic and the CMP in particular includesthe prices of paper, the earnings level of customers, the inflation rate, and the overall GDP growth of the country. All these forces combine effect the demand for the publishing market.
Social and Demographical.
The customer choices are shifting towards digital publishing rather than the traditional was of publishing. In this regard, CMP must focus on digital publishing to meet the changing customer preferences.
Technological.
Technological forces affecting the CMP include the technological improvement in the reading techniques and so on. Improvement of science and technology in addition to the rise of digital publishing might decrease the demand for the CMP products, if specific actions would not be taken soon.
Environmental.
Environmental forces impacting The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Analysis consists of the issues of environmental neighborhoods over the usage of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing should not be harmful for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. The legal policies relating to the publishing sector is managed by the General Administration of Press and Publication. Publishing Ordinance 1997 requires the publishers to be authorized first by the Government to be gone into in the publishing market. The regulation prohibits direct involvement of foreign entities and individuals in the publishing sector.
Industry Analysis (Porter's Five Forces Model).
Porter's Five Forces Design might be used to evaluate the attractiveness of the publishing industry China. A quick analysis of the Porter's 5 Forces is provided as follows;.
Threat of New Entrants.
Threats of new entrants in the Chinese Publishing Market is moderate. The prospective development in the market tends to attract new entrants to the publishing industry. However, the existence of extreme competitors and the requirement of big capital tends to demotivate brand-new entrants to enter in the marketplace.
Danger of Substitution.
Risk of Substitution is high for the Chinese Publishing Industry. The substitute products for the published files is the documents presented in the digital libraries on particular sites. The altering customer preferences towards digital learning increase the threat of replacement for the market.
Competitive Rivalry.
Competitive competition in the publishing market is high. The existence of a great deal of customers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive competition for CMP. In addition to it, new entrants are also participating in the marketplace increasing the competition for CMP.
Bargaining Power of Supplier.
The major providers of the The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Analysis include the providers of the paper for releasing documents. As CMP is the biggest publisher in the Chinese Publishing Market, for that reason the total bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Negotiating power of buyer in the publishing industry is high. Due to the presence of a large number of publishers in the Chinese market and the marketplace saturation, the purchasers needs high quality documents at competitive costs.
Competitors Analysis.
CMP runs in an extremely competitive industry with the presence of large number of competitors. The business has a competitive position in the market with the highest market share in the Chinese publishing market. Significant competitors of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Help consist of;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIPis one of the close rivals of CMP. Founded in the exact same duration, CIP releases similar type of books. For a big period, CIP held the biggest market share, and still ranks third and 2nd in various market sectors, with a major concentrate on academic publications. CIP serves as a risk for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and might wean the marketplace share of The Cambodian National Hivaids Program Successful Scale Up Through Innovation 2 Case Study Solution easily in the existing market scenario.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was likewise founded in the very same period as CMP and CIP. It ranks sixth in the state-owned publishers in regards to business scale. It is also one of the popular players in the publishing industry with a yearly total incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Minimizing reliance over the Chinese markets.
• Increasing variety of Customers
• Development chances.
• Preventing the impact of market saturation in the Chinese publishing market.
Cons
• Usage of possible resources in expansion.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching new markets.
• Easy to present using present capabilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high value to clients.
Cons
• Competitors in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core company sections to the brand-new one can lead the company to lose demand of its products in the market.
Recommendations
As the choices are shifting towards digital publishing and the business require an immediate option to prevent the decreasing market growth. The business could also think about the growth program after the success of its digital publishing program.
Implementation
In order to introduce digital publishing in its item portfolio, the company should initially collects the data connected to the consumer need, the prospective markets, the federal government guidelines and the data associated with the rivals provided in the market. After that, the business ought to decide one possible segment for its initial offering. It needs to collect research that how it might separate its digital publishing from the existing rivals' products. The steps above the company should go for the initial offering. If the preliminary offering shows a success, the company must choose the other markets. In this way the business would be able to implement its digital publishing program.
Conclusion
Although, the development of the publishing market is decreasing since 2008, showing a threat to the company's long term presence, but the situation can be controlled by thinking about a development strategy in the future. The company could think about presenting digital publishingin its existing market to execute its advancement program at immediate basis and to avoid the risk of failure for entrance in the brand-new markets.
