The Eleganzia Group Case Study Solution and Analysis
Intro
The Eleganzia Group Case Study Analysis is the largest publishing business with a highest market share in the China's book retail market. CMP has ended up being a specialized info supplier and a large thorough Science and Innovation publishing business through the combination of print media, audio-visual media and the network media.
Vital Concerns
Although, The Eleganzia Group Case Study Help has invested its 60 years journey efficiently, being a successful publishing house, nevertheless, the changing macro market patterns and forces bring particular obstacles to the publishing industry in basic and CMP in particular. These aspects consist of;
• Entrance of the brand-new publishing companies in the industry.
• Declining development of the publishing market.
• Market saturation.
• Introduction of digital publishing methods
• Enhancement of science and technology.
The transformation of the macro markets have raised several concerns to the management at CPM that what could be the future of CMP in this circumstance? Do the long valuable experience, technical resources and the capabilities of the business could be utilized to pursue the future advancement unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
The Eleganzia Group Case Study Solution has specific strengths that can be used to lower the dangers, overcome the weak point and get the chances. Strengths of CMP are offered as follows;
• The long term experience of The Eleganzia Group Case Study Help in the publishing industry i.e. 60 years enables the company to provide high quality items at a lower cost utilizing its prior experiences.
• The technical resources and abilities generated by its successful journey offer a competitive advantage to CMP.
• Vast product portfolioof CMP assists it to diversify its danger and supply high worth to its clients.
• Strong financial position enables the business to consider several development chances without any worry of raising fund externally.
Weaknesses
In addition to the strengths, the company has particular weaknesses which might increase restraints for the company in implementing its development program. The weak points of The Eleganzia Group Case Study Solution are given as follows;
• Despite of being a science and innovation publishing firm, the company still has traditional ways ofpublishing which are not compatible with the growing technological shift.
• CMP extremely relies over the Chinese markets for its development. It must propose certain expansion plans to avoid its reliance over the Chinese markets to achieve long term development.
Opportunities
Although, the growth of the publishing market is decreasing because 2008, affecting The Eleganzia Group Case Study Solution too, however the development could be restored by availing specific chances presented in the market. The market chances for CMP consist of;
• The business could likewise introduce Digital Publishing by utilizing its long term technical experience and a strong client recognition in the market.
• CMP could think about a development program through the expansion towards foreign markets in order to decrease its dependence over Chinese markets by utilizing its huge financial resources.
Risks
The altering macro trends in the market and increasing competition in the publishing industry has actually positioned certain risks to The Eleganzia Group Case Study Analysis consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries could cause declining market share of The Eleganzia Group Case Study Solution due to the customer shift towards digital libraries.
• The existence of a great deal of competitors in the publishing industry increase the risk for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by using particular strategies like aggressive promo, quality products, etc.
• Entrance of brand-new publishing companies in the market together with existence of high competitors increases the risk of losing the client base.
Monetary Analysis.
Due to absence of data, the monetary ratios of CMP could not be determined. It might be examined from the Appendix III that the annual total revenues of The Eleganzia Group Case Study Solution throughout the duration 2000-2012 are growing at a high growth rate, revealing that the yearly demand of the products of CMP is growing and the company is rather efficient in attracting a big number of consumers at a prospective rate.
Along with it, the 2nd chart which reveals the annual growth in the The Eleganzia Group Case Study Help total assets, shows that the business is rather efficient in adding worth to its assets through its incomes. The growth in properties shows that the total value of the company is also increasing with increasing the overall incomes. (Unknown, 2013).
Another financial analysis of the company using the provided data could be the analysis relating to the circulation of overall revenues of the business. Major part of the earnings of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The business might move towards other company segments with a possible growth to accomplish its future advancement objective.
PESTEL Analysis
PESTEL analysis might be carried out to find out the different external forces affecting the efficiency of the business and the recent patterns in the external environment of the business. A brief PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable effect on the mindset of the people about the communist ideology of the government, therefore, the publishing sector is extremely supervised and assisted by the Promotion Department of the Communist Party of China. It might be said that the overall political forces impacting CMP business are high. The government policies regarding the publishing sector are likewise increasing with the passage of time.
Economical.
Economic forces impacting the publishing sector in general and the The Eleganzia Group Case Study Help in specific includesthe costs of paper, the earnings level of customers, the inflation rate, and the general GDP development of the nation. All these forces combine impact the demand for the publishing market. In addition to it, the financial policies related to the import of books affect the general business at CPM. However, China's economic conditions are rather favorable for CMP with high GDP development and customer earnings level.
Social and Demographical.
The customer preferences are shifting towards digital publishing rather than the standard was of publishing. In this regard, CMP must focus on digital publishing to fulfill the changing customer preferences.
Technological.
Technological forces impacting the CMP consist of the technological improvement in the reading methods and so on. Enhancement of science and technology along with the rise of digital publishing could decrease the need for the CMP items, if specific actions would not be taken soon.
Environmental.
Ecological forces affecting The Eleganzia Group Case Study Solution includes the concerns of ecological neighborhoods over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink utilized while publishing should not be hazardous for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. Publishing Regulation 1997 needs the publishers to be authorized initially by the Government to be gone into in the publishing market.
Market Analysis (Porter's 5 Forces Design).
Porter's Five Forces Design could be used to analyze the attractiveness of the publishing industry China. A short analysis of the Porter's Five Forces is provided as follows;.
Hazard of New Entrants.
Hazards of new entrants in the Chinese Publishing Industry is moderate. The prospective growth in the market tends to attract new entrants to the publishing market. The existence of intense competitors and the requirement of huge capital tends to demotivate new entrants to go into in the market.
Threat of Substitution.
Risk of Alternative is high for the Chinese Publishing Industry. The replacement products for the released documents is the files presented in the digital libraries on particular websites. The altering consumer choices towards digital knowing increase the danger of alternative for the industry.
Competitive Rivalry.
Competitive competition in the publishing market is high. The presence of large number of consumers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive competition for CMP. Along with it, new entrants are likewise entering into the marketplace increasing the competition for CMP.
Bargaining Power of Provider.
The major suppliers of the The Eleganzia Group Case Study Help consist of the providers of the paper for publishing files. As CMP is the largest publisher in the Chinese Publishing Market, therefore the general bargaining power of supplier for CMP is low.
Bargaining Power of Buyer.
Bargaining power of purchaser in the publishing industry is high. Due to the presence of a a great deal of publishers in the Chinese market and the market saturation, the buyers needs high quality documents at competitive costs.
Competitors Analysis.
CMP runs in a highly competitive industry with the presence of large number of competitors. The company has a competitive position in the market with the highest market share in the Chinese publishing market. Major rivals of The Eleganzia Group Case Study Help consist of;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close rivals of CMP. Founded in the exact same period, CIP releases similar type of books. For a big time period, CIP held the largest market share, and still ranks 3rd and second in different market sections, with a major concentrate on instructional publications. CIP acts as a threat for CMP as it could wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the market share of The Eleganzia Group Case Study Solution quickly in the existing market scenario.
Posts and telecommunication Press (PTP).
Another close rival of CMP is PTP. It was likewise founded in the very same period as CMP and CIP. It ranks sixth in the state-owned publishers in terms of business scale. It is also one of the prominent gamers in the publishing industry with an annual total revenues of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Reducing reliance over the Chinese markets.
• Increasing number of Clients
• Development chances.
• Preventing the impact of market saturation in the Chinese publishing industry.
Cons
• Use of potential resources in expansion.
• Danger of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to introduce using existing abilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio provides high value to clients.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core company sections to the brand-new one can lead the company to lose demand of its items in the market.
Suggestions
As the preferences are shifting towards digital publishing and the company need an instant option to prevent the declining market development. The company might likewise consider the growth program after the success of its digital publishing program.
Application
In order to introduce digital publishing in its item portfolio, the company ought to first gathers the data related to the customer demand, the prospective markets, the federal government regulations and the information related to the competitors provided in the market. After that, the business must decide one prospective segment for its initial offering. It should collect research that how it could differentiate its digital publishing from the existing rivals' products. After all the actions above the business should opt for the preliminary offering. If the preliminary offering proves a success, the business should go for the other markets. In this method the company would be able to implement its digital publishing program.
Conclusion
The growth of the publishing market is declining given that 2008, revealing a risk to the business's long term presence, however the scenario can be managed by thinking about an advancement strategy in the future. The company might think about introducing digital publishingin its existing market to execute its development program at instant basis and to prevent the danger of failure for entrance in the new markets.
