The Ultimate Fighting Championship And Cultural Viability Case Study Solution and Analysis
Intro
The Ultimate Fighting Championship And Cultural Viability Case Study Solution is the biggest publishing business with a highest market share in the China's book retail market. CMP has actually become a specialized information service provider and a big thorough Science and Innovation publishing business through the combination of print media, audio-visual media and the network media.
Vital Issues
CMP has invested its 60 years journey smoothly, being a successful publishing home, nevertheless, the changing macro market trends and forces bring certain obstacles to the publishing market in basic and The Ultimate Fighting Championship And Cultural Viability Case Study Solution in particular. These factors consist of;
• Entryway of the new publishing companies in the market.
• Decreasing growth of the publishing market.
• Market saturation.
• Introduction of digital publishing techniques
• Improvement of science and innovation.
The change of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this scenario? Do the long important experience, technical resources and the abilities of the company could be made use of to pursue the future development unceasingly? How could the business sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
The Ultimate Fighting Championship And Cultural Viability Case Study Help has certain strengths that can be utilized to minimize the threats, get rid of the weakness and get the opportunities. Strengths of CMP are provided as follows;
• The long term experience of The Ultimate Fighting Championship And Cultural Viability Case Study Help in the publishing market i.e. 60 years permits the company to provide high quality products at a lower expense utilizing its prior experiences.
• The technical resources and capabilities generated by its effective journey offer a competitive advantage to CMP.
• Huge item portfolioof CMP assists it to diversify its risk and offer high worth to its clients.
• Strong monetary position allows the company to think about numerous development chances without any fear of raising fund externally.
Weak points
In addition to the strengths, the company has specific weak points which could increase restraints for the company in implementing its advancement program. The weaknesses of The Ultimate Fighting Championship And Cultural Viability Case Study Solution are offered as follows;
• Despite of being a science and technology publishing firm, the company still has conventional methods ofpublishing which are not suitable with the growing technological shift.
• CMP extremely relies over the Chinese markets for its growth. It needs to propose certain expansion strategies to avoid its reliance over the Chinese markets to accomplish long term growth.
Opportunities
Although, the development of the publishing industry is declining given that 2008, impacting The Ultimate Fighting Championship And Cultural Viability Case Study Solution also, but the growth could be restored by availing certain chances provided in the market. The marketplace chances for CMP include;
• The company might likewise introduce Digital Publishing by using its long term technical experience and a strong customer recognition in the market.
• CMP might consider an advancement program through the growth towards foreign markets in order to decrease its reliance over Chinese markets by using its huge financial resources.
Risks
The altering macro trends in the market and increasing competition in the publishing industry has actually postured specific risks to The Ultimate Fighting Championship And Cultural Viability Case Study Analysis including;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries might result in decreasing market share of The Ultimate Fighting Championship And Cultural Viability Case Study Solution due to the consumer shift towards digital libraries.
• The existence of a great deal of rivals in the publishing industry increase the threat for CMP to lose its competitive position in the market, as competitors can acquire a strong customer base by utilizing specific strategies like aggressive promotion, quality products, etc.
• Entrance of brand-new publishing companies in the market along with existence of high competition increases the hazard of losing the consumer base.
Financial Analysis.
Due to lack of data, the monetary ratios of CMP could not be calculated. It might be analyzed from the Appendix III that the annual overall profits of The Ultimate Fighting Championship And Cultural Viability Case Study Analysis throughout the period 2000-2012 are growing at a high development rate, revealing that the annual demand of the products of CMP is growing and the company is rather effective in bring in a large number of clients at a possible cost.
In addition to it, the second graph which reveals the annual growth in the The Ultimate Fighting Championship And Cultural Viability Case Study Analysis overall assets, shows that the business is quite effective in adding worth to its possessions through its profits. The growth in assets shows that the overall worth of the company is also increasing with increasing the total earnings. (Unidentified, 2013).
Another financial analysis of the company using the offered information could be the analysis relating to the circulation of overall profits of the business. Major part of the earnings of CMP originates from the sales of its published books i.e. 64% as shown in the Case Appendix V. The business might move towards other organisation sections with a possible growth to accomplish its future development objective.
PESTEL Analysis
PESTEL analysis might be conducted to discover the numerous external forces affecting the efficiency of the business and the current trends in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a significant influence on the state of mind of the people about the communist ideology of the federal government, therefore, the publishing sector is highly supervised and assisted by the Publicity Department of the Communist Party of China. Therefore, it might be said that the overall political forces impacting The Ultimate Fighting Championship And Cultural Viability Case Study Help service are high. The federal government policies concerning the publishing sector are also increasing with the passage of time.
Economical.
Financial forces affecting the publishing sector in basic and the The Ultimate Fighting Championship And Cultural Viability Case Study Solution in specific includesthe prices of paper, the income level of consumers, the inflation rate, and the total GDP development of the country. All these forces combine impact the need for the publishing market. In addition to it, the economic policies connected to the import of books impact the overall business at CPM. However, China's financial conditions are quite favorable for CMP with high GDP growth and customer earnings level.
Social and Demographical.
The customer preferences are moving towards digital publishing rather than the standard was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the altering consumer choices.
Technological.
Technological forces impacting the CMP include the technological improvement in the reading techniques etc. Enhancement of science and technology together with the rise of digital publishing might lower the demand for the CMP items, if certain actions would not be taken quickly.
Environmental.
Ecological forces impacting The Ultimate Fighting Championship And Cultural Viability Case Study Help includes the issues of environmental communities over the usage of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink used while publishing ought to not be hazardous for the environment.
Legal.
Legal guidelines for the publishing sector at whole are high. Publishing Regulation 1997 requires the publishers to be authorized initially by the Government to be entered in the publishing market.
Market Analysis (Porter's 5 Forces Design).
Porter's Five Forces Design might be utilized to analyze the attractiveness of the publishing market China. A brief analysis of the Porter's Five Forces is given as follows;.
Hazard of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The possible growth in the industry tends to draw in brand-new entrants to the publishing market. The existence of extreme competition and the requirement of big capital tends to demotivate brand-new entrants to go into in the market.
Threat of Replacement.
Threat of Alternative is high for the Chinese Publishing Industry. The replacement products for the published files is the documents provided in the virtual libraries on certain websites. The changing customer choices towards digital knowing increase the threat of substitution for the market.
Competitive Competition.
Competitive competition in the publishing industry is high. The existence of large number of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. Along with it, brand-new entrants are also participating in the market increasing the competitors for CMP.
Bargaining Power of Provider.
The significant providers of the The Ultimate Fighting Championship And Cultural Viability Case Study Analysis include the providers of the paper for publishing files. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the overall bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Negotiating power of buyer in the publishing market is high. Due to the existence of a large number of publishers in the Chinese market and the market saturation, the purchasers needs high quality documents at competitive prices.
Rivals Analysis.
CMP runs in an extremely competitive industry with the existence of a great deal of rivals. The business has a competitive position in the market with the greatest market share in the Chinese publishing market. Major competitors of The Ultimate Fighting Championship And Cultural Viability Case Study Solution include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIP acts as a danger for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of CMP easily in the current market circumstance.
Posts and telecommunication Press (PTP).
It was also founded in the same period as The Ultimate Fighting Championship And Cultural Viability Case Study Help and CIP. It is also one of the popular players in the publishing market with an annual total profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing reliance over the Chinese markets.
• Increasing variety of Consumers
• Development chances.
• Avoiding the effect of market saturation in the Chinese publishing market.
Cons
• Use of possible resources in growth.
• Danger of failure in brand-new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to introduce using existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high worth to customers.
Cons
• Competition in the market by CIP, who has prior focus on the digital publishing.
• Shift of focus from the core business sectors to the new one can lead the business to lose need of its products in the market.
Recommendations
As the choices are moving towards digital publishing and the company require an instant option to avoid the decreasing market growth. The business might likewise consider the expansion program after the success of its digital publishing program.
Execution
In order to introduce digital publishing in its product portfolio, the business must initially gathers the information connected to the customer demand, the possible markets, the government policies and the information associated with the competitors provided in the market. After that, the company must choose one possible segment for its initial offering. It must collect research that how it could differentiate its digital publishing from the existing rivals' products. The steps above the company ought to go for the initial offering. If the preliminary offering shows a success, the company must choose the other markets. In this method the company would have the ability to execute its digital publishing program.
Conclusion
The growth of the publishing industry is decreasing because 2008, revealing a risk to the company's long term existence, however the situation can be managed by considering a development plan in the future. The business might think about presenting digital publishingin its existing market to execute its advancement program at instant basis and to prevent the risk of failure for entryway in the brand-new markets.
