Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution and Analysis
Introduction
Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help is the largest publishing business with a highest market share in the China's book retail market. CMP offers a number of services including; gathering information, processing details and communication services. Major company segments of the business include; books, periodicals, consultancy and distribution. The business has a vast product portfolio and its significant items include books, regulars, online media, exhibits, research study reports and so on. Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Analysis has become a specialized information provider and a big thorough Science and Innovation publishing business through the integration of print media, audio-visual media and the network media.
Critical Concerns
CMP has invested its 60 years journey smoothly, being a successful publishing home, however, the changing macro market patterns and forces bring specific challenges to the publishing industry in basic and Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution in specific. These elements consist of;
• Entrance of the brand-new publishing companies in the industry.
• Decreasing growth of the publishing market.
• Market saturation.
• Intro of digital publishing techniques
• Enhancement of science and technology.
The transformation of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the abilities of the business could be made use of to strive for the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help has certain strengths that can be used to reduce the dangers, overcome the weakness and get the chances. Strengths of CMP are offered as follows;
• The long term experience of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help in the publishing industry i.e. 60 years permits the business to supply high quality products at a lower cost utilizing its prior experiences.
• The technical resources and abilities generated by its effective journey supply a competitive benefit to CMP.
• Large item portfolioof CMP assists it to diversify its risk and provide high worth to its customers.
• Strong monetary position enables the company to consider a number of development chances without any fear of raising fund externally.
Weaknesses
In addition to the strengths, the company has specific weaknesses which might increase restrictions for the company in executing its advancement program. The weaknesses of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help are provided as follows;
• Despite of being a science and technology publishing firm, the company still has traditional methods ofpublishing which are not compatible with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It should propose particular expansion strategies to avoid its reliance over the Chinese markets to attain long term development.
Opportunities
Although, the development of the publishing industry is declining since 2008, affecting Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help as well, however the development might be restored by availing particular chances provided in the market. The market opportunities for CMP consist of;
• The company could also introduce Digital Publishing by using its long term technical experience and a strong customer acknowledgment in the market.
• CMP might consider an advancement program through the growth towards foreign markets in order to minimize its dependence over Chinese markets by using its huge financial resources.
Dangers
The changing macro trends in the market and increasing competition in the publishing industry has positioned particular dangers to Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution including;( Gurel, 2017).
• Intro of digital publishing i.e. digital libraries might cause decreasing market share of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Analysis due to the customer shift towards digital libraries.
• The existence of a great deal of rivals in the publishing industry increase the danger for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by utilizing specific techniques like aggressive promo, quality products, and so on
• Entrance of new publishing firms in the industry along with presence of high competition increases the hazard of losing the customer base.
Monetary Analysis.
The company has a quite competitive monetary performance. Due to lack of information, the monetary ratios of CMP could not be determined. Nevertheless, the general financial efficiency of the business might be evaluated by utilizing the graphs given up the case Appendices. It could be evaluated from the Appendix III that the yearly total incomes of CMP during the duration 2000-2012 are growing at a high growth rate, showing that the annual demand of the items of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution is growing and the company is rather efficient in attracting a a great deal of consumers at a prospective cost.
Together with it, the second graph which reveals the annual growth in the Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help overall properties, shows that the business is quite efficient in adding worth to its assets through its incomes. The development in assets shows that the total worth of the firm is also increasing with increasing the overall earnings. (Unidentified, 2013).
Another financial analysis of the business using the offered information might be the analysis concerning the distribution of overall profits of the business. Huge part of the earnings of CMP originates from the sales of its released books i.e. 64% as displayed in the Case Appendix V. The company might move towards other service sectors with a prospective growth to attain its future development objective.
PESTEL Analysis
PESTEL analysis could be carried out to discover the various external forces impacting the efficiency of the business and the recent trends in the external environment of the company. A quick PESTEL analysis of the business is offered as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a considerable effect on the state of mind of individuals about the communist ideology of the federal government, for that reason, the publishing sector is extremely monitored and guided by the Promotion Department of the Communist Party of China. It could be said that the general political forces affecting CMP service are high. The government policies relating to the publishing sector are also increasing with the passage of time.
Economical.
Economic forces affecting the publishing sector in general and the Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution in particular includesthe costs of paper, the earnings level of customers, the inflation rate, and the overall GDP development of the country. All these forces integrate effect the need for the publishing market. Along with it, the economic policies connected to the import of books affect the general company at CPM. China's economic conditions are quite beneficial for CMP with high GDP growth and consumer earnings level.
Social and Demographical.
Social and demographical forces include the population growth, the consumer's choices towards reading helpful materials etc. China has the highest population in the world with a high population development, revealing the increasing number of consumers of the Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Analysis. However, the customer preferences are shifting towards digital publishing instead of the standard was of publishing. In this regard, CMP ought to focus on digital publishing to satisfy the changing consumer preferences.
Technological.
Technological forces affecting the CMP include the technological development in the reading methods etc. Enhancement of science and innovation along with the rise of digital publishing might decrease the need for the CMP products, if specific actions would not be taken soon.
Environmental.
Environmental forces impacting Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution includes the issues of ecological neighborhoods over the usage of paper in publishing books. The paper utilized in the books while publishing is required to be disposable and the ink used while publishing should not be damaging for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal policies regarding the publishing sector is managed by the General Administration of Press and Publication. Publishing Regulation 1997 requires the publishers to be approved initially by the Government to be gone into in the publishing market. The ordinance forbids direct participation of foreign entities and individuals in the publishing sector.
Market Analysis (Porter's 5 Forces Model).
Porter's 5 Forces Design might be utilized to examine the attractiveness of the publishing market China. A brief analysis of the Porter's 5 Forces is given as follows;.
Threat of New Entrants.
Hazards of new entrants in the Chinese Publishing Industry is moderate. The prospective development in the market tends to attract brand-new entrants to the publishing industry. The existence of extreme competitors and the requirement of big capital tends to demotivate new entrants to enter in the market.
Threat of Alternative.
Risk of Replacement is high for the Chinese Publishing Industry. The substitute items for the released files is the files presented in the digital libraries on certain websites. The changing customer choices towards digital learning increase the threat of alternative for the industry.
Competitive Rivalry.
Competitive competition in the publishing market is high. The presence of large number of consumers in the Chinese Publishing Industry like CIP, PTP etc. tends to produce high competitive competition for CMP. Together with it, new entrants are likewise participating in the marketplace increasing the competition for CMP.
Bargaining Power of Supplier.
The major suppliers of the Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help consist of the providers of the paper for releasing files. As CMP is the biggest publisher in the Chinese Publishing Market, for that reason the overall bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Negotiating power of purchaser in the publishing market is high. Due to the presence of a a great deal of publishers in the Chinese market and the market saturation, the buyers needs high quality documents at competitive costs.
Rivals Analysis.
CMP operates in a highly competitive industry with the presence of a great deal of rivals. However, the business has a competitive position in the market with the greatest market share in the Chinese publishing market. Significant competitors of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Solution include;.
• Chemical Market Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close rivals of CMP. Founded in the very same duration, CIP publishes similar kind of books. For a large period, CIP held the largest market share, and still ranks 3rd and 2nd in various market sections, with a major concentrate on academic publications. CIP serves as a hazard for CMP as it might wean its market share due to its long term competitive background. CIP is concentrated on digital publishing and could wean the market share of Wal Marts Global Womens Economic Empowerment Initiative Exhibit Supplement Case Study Help easily in the current market scenario.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was likewise established in the exact same period as CMP and CIP. It ranks 6th in the state-owned publishers in regards to service scale. It is also among the popular players in the publishing market with a yearly total incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Lowering reliance over the Chinese markets.
• Increasing variety of Clients
• Development chances.
• Preventing the effect of market saturation in the Chinese publishing market.
Cons
• Usage of possible resources in growth.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining customer base.
• Approaching brand-new markets.
• Easy to present utilizing current abilities.
• Low danger of Failure.
• Low requirement for funds.
• Increased item portfolio provides high worth to clients.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core service sections to the new one can lead the business to lose need of its items in the market.
Suggestions
With the deep analysis of the external and internal environment of the business together with the market analysis and the rival analysis, Alternative 2 is advised to CMP to accomplish its future development. As the choices are shifting towards digital publishing and the company require an instant solution to prevent the declining industry development. Intro of digital publishing might prove to be an immediate option with low quantity of danger for the business. Nevertheless, the business could also think about the growth program after the success of its digital publishing program.
Application
In order to introduce digital publishing in its item portfolio, the business should initially collects the information related to the consumer need, the potential markets, the government guidelines and the data related to the rivals presented in the market. If the preliminary offering shows a success, the company must go for the other markets. In this method the business would be able to implement its digital publishing program.
Conclusion
The growth of the publishing industry is declining given that 2008, showing a threat to the business's long term presence, however the scenario can be managed by thinking about an advancement plan in the future. The company could consider introducing digital publishingin its existing market to execute its advancement program at instant basis and to avoid the danger of failure for entrance in the new markets.