Womens Careers And Power What You Need To Know Case Study Solution and Analysis
Introduction
Womens Careers And Power What You Need To Know Case Study Solution is the biggest publishing company with a greatest market share in the China's book retail market. CMP has actually ended up being a specialized details provider and a big comprehensive Science and Technology publishing business through the integration of print media, audio-visual media and the network media.
Crucial Problems
Although, Womens Careers And Power What You Need To Know Case Study Help has spent its 60 years journey efficiently, being a successful publishing house, however, the altering macro market trends and forces bring particular challenges to the publishing market in general and CMP in particular. These factors consist of;
• Entrance of the new publishing companies in the industry.
• Decreasing growth of the publishing market.
• Market saturation.
• Introduction of digital publishing methods
• Enhancement of science and innovation.
The improvement of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this scenario? Do the long valuable experience, technical resources and the capabilities of the company could be utilized to pursue the future advancement unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Womens Careers And Power What You Need To Know Case Study Help has particular strengths that can be used to reduce the risks, overcome the weak point and avail the chances. Strengths of CMP are provided as follows;
• The long term experience of Womens Careers And Power What You Need To Know Case Study Help in the publishing market i.e. 60 years allows the company to supply high quality products at a lower cost utilizing its prior experiences.
• The technical resources and abilities created by its successful journey supply a competitive benefit to CMP.
• Large product portfolioof CMP helps it to diversify its danger and supply high value to its clients.
• Strong monetary position permits the company to consider numerous advancement chances with no fear of raising fund externally.
Weak points
Along with the strengths, the company has certain weak points which could increase constraints for the company in implementing its advancement program. The weak points of Womens Careers And Power What You Need To Know Case Study Solution are offered as follows;
• Despite of being a science and innovation publishing company, the business still has standard methods ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its development. It needs to propose particular growth strategies to avoid its reliance over the Chinese markets to attain long term development.
Opportunities
Although, the development of the publishing market is declining given that 2008, affecting Womens Careers And Power What You Need To Know Case Study Solution as well, however the development might be restored by availing specific opportunities presented in the market. The market chances for CMP include;
• The business could likewise introduce Digital Publishing by utilizing its long term technical experience and a strong customer acknowledgment in the market.
• CMP might think about an advancement program through the expansion towards foreign markets in order to reduce its dependence over Chinese markets by utilizing its huge funds.
Risks
The changing macro patterns in the market and increasing competitors in the publishing market has actually presented specific risks to Womens Careers And Power What You Need To Know Case Study Help consisting of;( Gurel, 2017).
• Introduction of digital publishing i.e. virtual libraries could lead to decreasing market share of Womens Careers And Power What You Need To Know Case Study Solution due to the consumer shift towards digital libraries.
• The presence of large number of rivals in the publishing market increase the danger for CMP to lose its competitive position in the market, as competitors can get a strong consumer base by using certain techniques like aggressive promo, quality products, etc.
• Entryway of brand-new publishing companies in the industry together with existence of high competition increases the hazard of losing the client base.
Monetary Analysis.
Due to absence of information, the monetary ratios of CMP might not be computed. It could be evaluated from the Appendix III that the yearly total revenues of Womens Careers And Power What You Need To Know Case Study Analysis throughout the duration 2000-2012 are growing at a high growth rate, showing that the yearly need of the items of CMP is growing and the business is quite effective in bring in a big number of clients at a prospective price.
In addition to it, the 2nd chart which reveals the annual development in the Womens Careers And Power What You Need To Know Case Study Analysis total properties, reveals that the company is rather effective in adding worth to its assets through its incomes. The development in assets reveals that the total value of the firm is also increasing with increasing the total revenues. (Unknown, 2013).
Another monetary analysis of the business utilizing the offered data might be the analysis regarding the circulation of total earnings of the business. Huge part of the profits of CMP originates from the sales of its published books i.e. 64% as displayed in the Case Appendix V. The business could move towards other business sections with a potential development to achieve its future development goal.
PESTEL Analysis
PESTEL analysis might be performed to learn the various external forces affecting the efficiency of the business and the current patterns in the external environment of the company. A brief PESTEL analysis of the business is given as follows; (Alanzi, 2018).
Political.
As the publishing sector could have a significant influence on the mindset of individuals about the communist ideology of the government, therefore, the publishing sector is extremely monitored and directed by the Publicity Department of the Communist Party of China. For that reason, it might be stated that the general political forces affecting Womens Careers And Power What You Need To Know Case Study Help service are high. The federal government policies regarding the publishing sector are also increasing with the passage of time.
Economical.
Financial forces affecting the publishing sector in general and the CMP in specific includesthe costs of paper, the earnings level of customers, the inflation rate, and the overall GDP development of the nation. All these forces integrate impact the demand for the publishing market.
Social and Demographical.
The consumer choices are shifting towards digital publishing rather than the traditional was of publishing. In this regard, CMP must focus on digital publishing to fulfill the altering consumer preferences.
Technological.
Technological forces affecting the CMP include the technological development in the reading strategies and so on. Improvement of science and technology along with the increase of digital publishing might lower the demand for the CMP products, if specific actions would not be taken quickly.
Environmental.
Environmental forces impacting Womens Careers And Power What You Need To Know Case Study Help consists of the issues of environmental communities over the use of paper in publishing books. The paper used in the books while publishing is needed to be disposable and the ink utilized while publishing should not be hazardous for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. Publishing Regulation 1997 needs the publishers to be authorized initially by the Government to be gone into in the publishing market.
Industry Analysis (Porter's Five Forces Model).
Porter's Five Forces Design might be utilized to evaluate the attractiveness of the publishing industry China. A short analysis of the Porter's Five Forces is offered as follows;.
Threat of New Entrants.
Hazards of new entrants in the Chinese Publishing Market is moderate. The possible growth in the market tends to draw in new entrants to the publishing market. However, the presence of intense competition and the requirement of huge capital tends to demotivate brand-new entrants to enter in the market.
Threat of Alternative.
Danger of Replacement is high for the Chinese Publishing Industry. The replacement products for the released documents is the files presented in the digital libraries on specific websites. The altering consumer preferences towards digital knowing increase the risk of alternative for the industry.
Competitive Competition.
Competitive rivalry in the publishing industry is high. The existence of a great deal of customers in the Chinese Publishing Market like CIP, PTP and so on tends to produce high competitive rivalry for CMP. Together with it, brand-new entrants are also participating in the marketplace increasing the competitors for CMP.
Bargaining Power of Provider.
The significant suppliers of the Womens Careers And Power What You Need To Know Case Study Help consist of the providers of the paper for publishing files. As CMP is the biggest publisher in the Chinese Publishing Market, therefore the general bargaining power of provider for CMP is low.
Bargaining Power of Buyer.
Bargaining power of purchaser in the publishing market is high. Due to the existence of a large number of publishers in the Chinese market and the marketplace saturation, the buyers requires high quality documents at competitive costs.
Rivals Analysis.
CMP runs in an extremely competitive industry with the existence of a great deal of rivals. Nevertheless, the business has a competitive position in the market with the highest market share in the Chinese publishing market. Significant rivals of Womens Careers And Power What You Need To Know Case Study Help include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Market Press (CIP).
CIP acts as a hazard for CMP as it could wean its market share due to its long term competitive background. CIP is focused on digital publishing and could wean the market share of CMP quickly in the existing market scenario.
Posts and telecommunication Press (PTP).
Another close competitor of CMP is PTP. It was also established in the same period as CMP and CIP. It ranks sixth in the state-owned publishers in regards to organisation scale. It is likewise one of the prominent gamers in the publishing industry with a yearly total profits of RMB 550 million in 2010.
Alternatives
Alternative-1: Expand towards New Markets
Pros
• Decreasing dependence over the Chinese markets.
• Increasing number of Clients
• Growth chances.
• Avoiding the impact of market saturation in the Chinese publishing industry.
Cons
• Use of potential resources in expansion.
• Threat of failure in new markets.
• Time consuming.
Alernative-2: Present Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to introduce utilizing existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio provides high worth to customers.
Cons
• Competitors in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core company sections to the new one can lead the business to lose need of its items in the market.
Suggestions
With the deep analysis of the external and internal environment of the business along with the market analysis and the competitor analysis, Alternative 2 is suggested to CMP to achieve its future advancement. As the preferences are shifting towards digital publishing and the company require an immediate solution to prevent the decreasing industry growth. Intro of digital publishing could prove to be an instant option with low amount of danger for the business. The company might likewise think about the growth program after the success of its digital publishing program.
Application
In order to present digital publishing in its product portfolio, the company should initially gathers the data related to the consumer demand, the possible markets, the federal government guidelines and the information related to the competitors presented in the market. If the initial offering proves a success, the business ought to go for the other markets. In this method the company would be able to execute its digital publishing program.
Conclusion
The growth of the publishing market is decreasing because 2008, showing a danger to the business's long term presence, however the scenario can be managed by thinking about a development plan in the future. The company could consider presenting digital publishingin its existing market to implement its development program at instant basis and to avoid the threat of failure for entrance in the new markets.
