Ziqitza Health Care Limited Responding To Corruption Case Study Solution and Analysis
Intro
Ziqitza Health Care Limited Responding To Corruption Case Study Solution is the largest publishing company with a highest market share in the China's book retail market. CMP has become a specialized details service provider and a large comprehensive Science and Innovation publishing company through the integration of print media, audio-visual media and the network media.
Important Concerns
Although, Ziqitza Health Care Limited Responding To Corruption Case Study Help has actually invested its 60 years journey efficiently, being a successful publishing house, however, the changing macro market patterns and forces bring certain obstacles to the publishing market in basic and CMP in particular. These elements consist of;
• Entrance of the new publishing companies in the market.
• Declining development of the publishing market.
• Market saturation.
• Intro of digital publishing strategies
• Enhancement of science and innovation.
The transformation of the macro markets have raised numerous questions to the management at CPM that what could be the future of CMP in this circumstance? Do the long valuable experience, technical resources and the abilities of the company could be made use of to pursue the future development unceasingly? How could the company sustain its long term competitive position in future?
Situational Analysis
Internal Analysis
SWOT Analysis
Strengths
Ziqitza Health Care Limited Responding To Corruption Case Study Analysis has certain strengths that can be used to lower the risks, overcome the weakness and obtain the opportunities. Strengths of CMP are given as follows;
• The long term experience of Ziqitza Health Care Limited Responding To Corruption Case Study Solution in the publishing market i.e. 60 years permits the business to supply high quality items at a lower cost using its previous experiences.
• The technical resources and abilities created by its effective journey offer a competitive benefit to CMP.
• Large product portfolioof CMP helps it to diversify its threat and provide high worth to its consumers.
• Strong monetary position permits the business to think about a number of development chances with no worry of raising fund externally.
Weak points
Along with the strengths, the business has specific weaknesses which might increase restraints for the business in executing its advancement program. The weak points of Ziqitza Health Care Limited Responding To Corruption Case Study Analysis are offered as follows;
• Despite of being a science and innovation publishing firm, the business still has conventional ways ofpublishing which are not suitable with the growing technological shift.
• CMP highly relies over the Chinese markets for its growth. It needs to propose particular growth plans to prevent its dependence over the Chinese markets to accomplish long term development.
Opportunities
The development of the publishing market is decreasing given that 2008, affecting Ziqitza Health Care Limited Responding To Corruption Case Study Solution as well, but the development could be revived by availing certain opportunities provided in the market. The marketplace opportunities for CMP include;
• The business might likewise present Digital Publishing by using its long term technical experience and a strong customer recognition in the market.
• CMP could think about an advancement program through the expansion towards foreign markets in order to reduce its reliance over Chinese markets by using its large funds.
Threats
The altering macro patterns in the market and increasing competition in the publishing market has actually posed certain threats to Ziqitza Health Care Limited Responding To Corruption Case Study Solution including;( Gurel, 2017).
• Introduction of digital publishing i.e. digital libraries could result in decreasing market share of Ziqitza Health Care Limited Responding To Corruption Case Study Solution due to the customer shift towards virtual libraries.
• The existence of a great deal of rivals in the publishing market increase the hazard for CMP to lose its competitive position in the market, as rivals can gain a strong consumer base by using particular strategies like aggressive promotion, quality items, etc.
• Entrance of brand-new publishing firms in the industry together with presence of high competitors increases the danger of losing the customer base.
Financial Analysis.
The company has a quite competitive monetary efficiency. Due to lack of data, the financial ratios of CMP might not be determined. The total financial efficiency of the business could be analyzed by using the charts offered in the case Appendices. It could be analyzed from the Appendix III that the annual total revenues of CMP throughout the period 2000-2012 are growing at a high growth rate, revealing that the annual need of the items of Ziqitza Health Care Limited Responding To Corruption Case Study Analysis is growing and the business is quite effective in drawing in a a great deal of customers at a potential price.
Along with it, the second graph which reveals the yearly growth in the Ziqitza Health Care Limited Responding To Corruption Case Study Help overall assets, shows that the company is rather efficient in adding worth to its possessions through its earnings. The development in properties shows that the total value of the firm is also increasing with increasing the total revenues. (Unidentified, 2013).
Another monetary analysis of the company utilizing the provided data might be the analysis relating to the circulation of overall earnings of the business. Major part of the incomes of CMP originates from the sales of its published books i.e. 64% as displayed in the Case Appendix V. The company could move towards other business sections with a possible development to accomplish its future advancement goal.
PESTEL Analysis
PESTEL analysis could be performed to discover the various external forces affecting the performance of the business and the recent patterns in the external environment of the company. A short PESTEL analysis of the company is provided as follows; (Alanzi, 2018).
Political.
As the publishing sector might have a substantial effect on the frame of mind of the people about the communist ideology of the government, for that reason, the publishing sector is highly monitored and guided by the Publicity Department of the Communist Celebration of China. Therefore, it might be stated that the overall political forces affecting Ziqitza Health Care Limited Responding To Corruption Case Study Help organisation are high. The federal government policies concerning the publishing sector are also increasing with the passage of time.
Cost-effective.
Economic forces impacting the publishing sector in basic and the Ziqitza Health Care Limited Responding To Corruption Case Study Solution in particular includesthe rates of paper, the income level of customers, the inflation rate, and the general GDP growth of the country. All these forces combine effect the demand for the publishing market. Together with it, the financial policies related to the import of books affect the total business at CPM. However, China's financial conditions are quite favorable for CMP with high GDP growth and consumer income level.
Social and Demographical.
Social and demographical forces consist of the population growth, the customer's preferences towards reading informative products and so on. China has the greatest population worldwide with a high population growth, showing the increasing variety of consumers of the Ziqitza Health Care Limited Responding To Corruption Case Study Help. The customer choices are moving towards digital publishing rather than the conventional was of publishing. In this regard, CMP must concentrate on digital publishing to satisfy the altering consumer preferences.
Technological.
Technological forces impacting the CMP include the technological improvement in the reading methods etc. Improvement of science and technology along with the increase of digital publishing might lower the demand for the CMP products, if specific actions would not be taken soon.
Environmental.
Environmental forces impacting Ziqitza Health Care Limited Responding To Corruption Case Study Help includes the issues of ecological communities over the use of paper in publishing books. The paper utilized in the books while publishing is needed to be disposable and the ink utilized while publishing should not be hazardous for the environment.
Legal.
Legal regulations for the publishing sector at whole are high. The legal guidelines concerning the publishing sector is managed by the General Administration of Press and Publication. Publishing Ordinance 1997 needs the publishers to be approved first by the Federal government to be gone into in the publishing market. The regulation prohibits direct participation of foreign entities and people in the publishing sector.
Industry Analysis (Porter's 5 Forces Design).
Porter's Five Forces Model could be utilized to evaluate the beauty of the publishing industry China. A short analysis of the Porter's Five Forces is provided as follows;.
Threat of New Entrants.
Threats of new entrants in the Chinese Publishing Market is moderate. The potential development in the industry tends to attract brand-new entrants to the publishing industry. However, the existence of extreme competition and the requirement of substantial capital tends to demotivate brand-new entrants to enter in the marketplace.
Hazard of Alternative.
Risk of Substitution is high for the Chinese Publishing Industry. The alternative items for the published documents is the documents presented in the virtual libraries on specific sites. The changing customer preferences towards digital knowing increase the threat of alternative for the industry.
Competitive Competition.
Competitive rivalry in the publishing industry is high. The existence of large number of customers in the Chinese Publishing Industry like CIP, PTP and so on tends to produce high competitive competition for CMP. Together with it, new entrants are also participating in the marketplace increasing the competition for CMP.
Bargaining Power of Provider.
The major providers of the Ziqitza Health Care Limited Responding To Corruption Case Study Analysis consist of the suppliers of the paper for publishing documents. As CMP is the largest publisher in the Chinese Publishing Market, for that reason the overall bargaining power of supplier for CMP is low.
Bargaining Power of Purchaser.
Bargaining power of purchaser in the publishing market is high. Due to the existence of a a great deal of publishers in the Chinese market and the market saturation, the purchasers needs high quality files at competitive costs.
Competitors Analysis.
CMP runs in a highly competitive industry with the existence of large number of rivals. However, the business has a competitive position in the market with the highest market share in the Chinese publishing market. Major competitors of Ziqitza Health Care Limited Responding To Corruption Case Study Solution include;.
• Chemical Industry Press (CIP).
• Posts and telecommunication Press (PTP).
Chemical Industry Press (CIP).
CIPis one of the close rivals of CMP. Established in the very same period, CIP releases similar kind of books. For a large time period, CIP held the biggest market share, and still ranks 2nd and third in numerous market segments, with a major focus on educational publications. CIP acts as a threat for CMP as it might wean its market share due to its long term competitive background. CIP is focused on digital publishing and might wean the market share of Ziqitza Health Care Limited Responding To Corruption Case Study Help easily in the current market scenario.
Posts and telecommunication Press (PTP).
It was also established in the same period as Ziqitza Health Care Limited Responding To Corruption Case Study Solution and CIP. It is also one of the prominent gamers in the publishing market with a yearly total incomes of RMB 550 million in 2010.
Alternatives
Alternative-1: Broaden towards New Markets
Pros
• Lowering reliance over the Chinese markets.
• Increasing variety of Customers
• Growth opportunities.
• Avoiding the impact of market saturation in the Chinese publishing market.
Cons
• Use of possible resources in expansion.
• Danger of failure in brand-new markets.
• Time consuming.
Alernative-2: Introduce Digital Publishing
Pros
• Sustaining consumer base.
• Approaching brand-new markets.
• Easy to present using existing abilities.
• Low risk of Failure.
• Low requirement for funds.
• Increased product portfolio supplies high worth to customers.
Cons
• Competition in the market by CIP, who has prior concentrate on the digital publishing.
• Shift of focus from the core business sectors to the new one can lead the company to lose demand of its products in the market.
Recommendations
With the deep analysis of the external and internal environment of the business in addition to the industry analysis and the competitor analysis, Alternative 2 is advised to CMP to accomplish its future development. As the choices are shifting towards digital publishing and the company require an immediate service to prevent the decreasing market growth. For that reason, introduction of digital publishing could prove to be an instant option with low quantity of threat for the company. However, the business might likewise think about the expansion program after the success of its digital publishing program.
Execution
In order to introduce digital publishing in its product portfolio, the business needs to first collects the data related to the customer need, the prospective markets, the federal government guidelines and the data related to the competitors provided in the market. If the preliminary offering proves a success, the company must go for the other markets. In this method the business would be able to execute its digital publishing program.
Conclusion
The development of the publishing market is decreasing considering that 2008, showing a threat to the business's long term existence, but the situation can be managed by thinking about a development plan in the future. The business might consider presenting digital publishingin its existing market to execute its development program at immediate basis and to prevent the threat of failure for entrance in the brand-new markets.
